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母婴寒冬下的突围战:孩子王16.5亿收购丝域实业
Xin Lang Zheng Quan· 2025-06-26 08:48
Core Viewpoint - The decline in newborn numbers from 17.86 million in 2016 to approximately 9 million in 2024 poses a significant challenge for the maternal and infant industry, leading to growth limitations for key players like Kidswant [1] Company Performance - Kidswant's performance has been under pressure since its 2021 IPO, with both revenue and net profit declining in 2022, and revenue growth without profit increase in 2023. A net profit of 181 million yuan was achieved in 2024, marking a year-on-year increase of 72.44%, largely due to the acquisition of Leyou International, which contributed 105 million yuan to net profit [1] - The company initiated a "three expansion strategy" in 2023, focusing on expanding product categories, market segments, and business formats to counteract growth stagnation [1] Strategic Acquisition - The acquisition of Siyi Industrial is a key move for Kidswant, as it aims to penetrate the hair care market. Siyi, established in 2014, operates 2,503 stores and has over 2 million members, showcasing strong financial performance with 2024 revenue of 723 million yuan and a net profit of 183 million yuan, reflecting a net profit margin of 25.3% [1] - The acquisition is designed to leverage overlapping customer bases, with 78% of Kidswant's 94 million members being mothers aged 25-45, aligning well with Siyi's target demographic [2] Financial Engineering - Kidswant's acquisition strategy involves holding 65% of Siyi and bringing in partners like Juzhi Biotechnology and the founders to share ownership, which helps bind industry resources while alleviating financial pressure. The initial funding of 660 million yuan includes 429 million yuan from Kidswant's raised funds, with the remaining 990 million yuan financed through loans, resulting in a leverage ratio of 1:2.85 [3] - The estimated valuation based on 2024 net profit suggests a price-to-earnings ratio of 9, which is below the average for the consumer sector and significantly lower than the assessed value [3] Market Concerns - Following the announcement of the acquisition, Kidswant's stock price dropped by 6.33%, raising concerns about the high assessment increase rate of 583.35% without performance guarantees. The company attributes this to intense bidding and the original shareholders exiting management [3] - The integration challenges are significant, as 93% of Siyi's stores are franchises, complicating standardization and management for Kidswant [3] Industry Outlook - The acquisition reflects Kidswant's proactive strategy to navigate the industry's downturn, with the success of this venture hinging on the effective implementation of synergies. The personal care market is projected to reach 81.25 billion yuan by 2028, with a compound annual growth rate of 7.3%, indicating a dissolving boundary between maternal and personal care sectors [4]
这家巨头“爱上”美容美发?
Guo Ji Jin Rong Bao· 2025-06-15 14:28
在人口出生状况变化、电商和实体门店抢单的市场环境中,母婴行业龙头公司孩子王正遭遇挑战。或基于此,孩子王近年来频繁发起收购…… 近日,孩子王儿童用品股份有限公司(下称"孩子王",301078.SZ)发布公告称,拟受让关联方五星控股集团有限公司(下称"五星控股")持 有的江苏星丝域投资管理有限公司(以下简称"江苏星丝域")65%股权。另外,拟通过控股子公司江苏星丝域现金收购珠海市丝域实业发展有限公 司(下称"丝域实业")100%股权,转让价格为16.5亿元。 本次交易完成后,丝域实业将成为公司的控股子公司。 AI制图 交易两步走 具体来看,孩子王的此次收购分为两个步骤。 2024年以及2025年1月—3月,丝域实业实现的营业收入分别为7.23亿元、1.44亿元,净利润分别为1.83亿元、2664.85万元。 业绩方面,2022年—2024年以及2025年1月—3月,丝域实业营收分别为6.19亿元、6.89亿元、7.23亿元、1.44亿元;净利润分别为1.58亿元、 1.86亿元、1.83亿元、2664.85万元。 对于本次交易,公司指出,交易完成后,双方将在会员运营、市场布局、渠道共享、产业协同、业态拓展等方面充 ...
专家访谈汇总:稀土已由“可选”转为“刚需”
3、 《 比亚迪进军港口? 》摘 要 ■ 比亚迪设立汕尾比亚迪工业有限公司,经营范围明确涉及港口物流、海运与装卸业务,叠加此前大 规模投入滚装船队,明确显示其正在打造"生产—港口—运输—全球交付"一体化供应链体系。 ■ 这意味着,比亚迪的海外布局不再依赖第三方物流平台,而是主动控制出口链条的关键节点,实现 成本优化、交付稳定和产业安全。 ■ 港口投资虽为重资产,但具备靠泊权、堆场资源与效率优势,与滚装船形成协同,确保比亚迪全球 交付链稳定、可控。 ■ 小漠港(位于汕尾)是深圳港首个汽车滚装专用港,距离比亚迪深汕工业园仅5分钟车程,具备"出 厂即出港"的天然优势。 ■ 与比亚迪类似,国内主流车企(上汽、奇瑞、长安、广汽、东风等)已在大连、广州、上海、武汉 等地布局码头股权,打造出口通道。 4、 《 孩子王,买下2500家养发店》 摘 要 ■ 此次收购丝域养发,继投资护肤品牌幸研生物之后,进一步明确其正在构建以家庭为单位的多品类 消费闭环——从"服务孩子"转向"服务家庭"。 ■ 其主力业务聚焦"防脱、生发、乌发、头皮护理"全周期解决方案,在头皮养护认知普及提升、90 后/00后开始防脱的大背景下,潜力市场正在快速 ...
进军养发赛道,孩子王拟16.5亿收购丝域,为救业绩屡出手
Nan Fang Du Shi Bao· 2025-06-10 07:47
Core Viewpoint - Recently, Kidswant Children's Products Co., Ltd. announced plans to acquire a 65% stake in Jiangsu Xingsiyu Investment Management Co., Ltd. from its affiliate, Wuxing Holdings Group Co., Ltd. Additionally, Kidswant will cash purchase 100% of Zhuhai Siyu Industrial Development Co., Ltd. for 1.65 billion yuan, making it a subsidiary of Kidswant after the transaction is completed [2][3]. Group 1: Acquisition Details - Kidswant will acquire a 65% stake in Jiangsu Xingsiyu for 0 yuan, as the company had not yet paid in its registered capital and had no actual business activities [3]. - The acquisition of Siyu Industrial is based on an assessed value of 1.75 billion yuan, reflecting a significant increase of 1.494 billion yuan (583.35%) over its book value of 256 million yuan [3][6]. - The funding for this acquisition will come from Kidswant's own or raised funds, with 429 million yuan of previously raised funds being redirected from a store upgrade project to the Siyu acquisition [3]. Group 2: Financial Performance - Siyu Industrial reported a revenue of 723 million yuan in 2024, with a net profit of 181 million yuan, and a cash flow from operating activities of 186 million yuan [7]. - For the first quarter of 2025, Siyu Industrial's revenue was 144 million yuan, with a net profit of 27 million yuan, but a negative cash flow from operating activities of 15 million yuan [8]. - Kidswant's revenue for 2024 was 9.337 billion yuan, a year-on-year increase of 6.68%, while its net profit was 181 million yuan, up 72.44% [9]. Group 3: Strategic Implications - The acquisition aims to enhance synergy in membership operations, market layout, channel sharing, and business expansion, solidifying Kidswant's position in local living and new family services [5]. - This acquisition follows previous purchases, including a 1.04 billion yuan acquisition of 65% of Leyou International in August 2023, indicating a strategy to bolster performance amid declining profits [9][11].
孩子王拟16.5亿跨界收购丝域实业,标的溢价逾5倍未设置业绩承诺
Cai Jing Wang· 2025-06-09 09:37
6月6日,母婴童行业龙头企业孩子王(301078)(301078.SZ)公告称,拟受让江苏星丝域投资管理有限 公司(下称"江苏星丝域")65%股权,同时通过江苏星丝域现金收购珠海市丝域实业发展有限公司(下 称"丝域实业")100%股权,交易对价达16.5亿元。 收购公告发布后,资本市场反应趋于谨慎。截至6月9日收盘,公司股价报13.92元/股,下跌6.33%。 母婴巨头进军养发赛道 公告显示,孩子王将通过控股子公司江苏星丝域,以支付现金的方式受让中秀信升、王伟、陈逸生等合 计持有的丝域实业100%股权。本次交易完成后,孩子王将间接持有丝域实业65%股权,丝域实业将成 为公司的控股子公司。 公开资料显示,孩子王主要从事母婴童商品零售及增值服务,是一家数据驱动的,基于顾客关系经营的 创新型亲子家庭全渠道服务提供商。 丝域实业专注于头皮、头发的健康护理,为客户提供养发护理、防脱生发、乌发黑发等头发健康一整套 解决方案。公告显示,截至2024年末,丝域实业共拥有2503家门店,其中,176家直营门店,2327家加 盟门店,会员数量超过200万。 业绩表现上,2024年及2025年一季度,丝域实业分别实现营业收入7.2 ...
孩子王16.5亿砸向养发赛道:门店运营压力加剧,靠变更募资“输血”收购
Zheng Quan Zhi Xing· 2025-06-09 02:39
母婴龙头企业孩子王(301078)(301078.SZ)在业务布局上又有新动向,公司正通过频繁收购寻求业绩 突破。近日,孩子王拟通过受让江苏星丝域投资管理有限公司(下称"江苏星丝域")65%股权间接收购珠 海市丝域实业发展有限公司(下称"丝域实业")100%股权,交易转让价为16.5亿元。 证券之星注意到,孩子王去年收购乐友国际商业集团有限公司(下称"乐友国际")剩余股权时,已通过股 权质押获取并购贷款。此次收购丝域实业,孩子王不仅动用了4.29亿元可转债募资,江苏星丝域还申请 了不超过10亿元的银行贷款。今年一季度,孩子王在手现金减少、短期债务攀升,资金压力显著。此 外,孩子王自身业绩颓势未减,门店坪效及店均收入齐降,去年利润高度依赖乐友国际并表贡献。 收购未设置业绩对赌 公告显示,孩子王拟受让关联方五星控股集团有限公司(下称"五星控股")持有的江苏星丝域65%股权。 为强化产业协同和资源整合,西安巨子生物基因技术股份有限公司、陈英燕、王德友拟同时受让江苏星 丝域10%、8%及6%的股权。 五星控股为孩子王实控人汪建国控制的企业,股权转让完成后,江苏星丝域将成为孩子王的控股子公 司。鉴于本次股权转让前江苏星 ...