2026年是"十五五"规划的开局之年，三大新兴市场带动服务质变，家电服务业迎来新一轮发展机遇。中 国家用电器服务维修协会（简称"中服协"）日前发布的《2026年家电服务业及新兴市场发展趋势预测》 指出，全屋智能系统、AI显示和服务机器人三大新兴市场将成为2026年家电产业核心增长引擎，推动 家电市场从重产品向重场景服务裂变。 （来源：中华工商时报） 中服协研究员王倩表示，2026年家电市场将呈现"政策托底、结构升级、出海加速、渠道变革"的特征， 进入"弱复苏+结构成长"的新周期。预计外销表现持续优于内销，产品结构升级与新赛道布局成为增长 的核心驱动力。 转自：中华工商时报 当下，我国服务业经济实现较快增长，现代服务业引领作用凸显，发展动能持续向新向好，对国民经济 增长的贡献稳步增强，服务业优质高效发展取得积极成效，为经济社会发展注入动力。2025年，服务业 对国民经济增长的贡献率达61.4%，增加值占国内生产总值比重提升至57.7%，较上年提高0.9个百分 点，持续稳固国民经济增长主动力地位，为家电等重点服务领域发展筑牢坚实根基。 步入"弱复苏+结构成长"新周期 王倩援引国家统计局数据分析称，2025年我国家 ...

Group 1 - The home appliance service industry is undergoing a profound transformation from "digital leap" to "service quality change," with users evolving from passive recipients to active participants in service design and value co-creation [1] - The year 2026 marks a critical window for the transformation and upgrading of the home appliance service industry, as it aligns with the start of the "14th Five-Year Plan," prompting the government to implement more effective policies to expand service consumption and enhance consumer capacity [1][2] - The report predicts that three emerging markets—whole-home smart systems, AI displays, and service robots—will become core growth engines for the home appliance industry in 2026, shifting the market focus from product-centric to service-centric [2] Group 2 - The rise of user initiative is a catalyst for service quality change, with 92% of users choosing brands based on positive experiences, highlighting the importance of user experience [3] - Companies are shifting from maximizing unilateral profits to maximizing value creation for both the enterprise and users, necessitating a reevaluation of the role and value of services throughout the entire lifecycle of home appliances [3] - The "135 Action Plan for High-Quality After-Sales Service" initiated by the association aims to redefine and develop services, facilitating value co-creation and optimizing costs and value throughout the home appliance lifecycle [3]

Group 1 - The transformation of consumption structure is becoming a key driver of economic growth, with the proportion of life service consumption continuously increasing, a trend expected to persist in the future [1] - The life service industry plays an irreplaceable role in expanding consumption and absorbing employment, significantly contributing to the upgrade of consumption structure [1] - There is a growing demand for quality, personalization, and convenience in life services, which opens up vast market space for industry innovation and development [1] Group 2 - Digitalization and green consumption are becoming prominent features of the life service industry, with the widespread application of new information technologies such as big data, cloud computing, and blockchain [2] - The digitalization process in the home appliance service sector is accelerating, leading to the emergence of service models like online repair requests, intelligent dispatching, and transparent pricing and progress tracking, making services more precise and efficient [2]