文旅推广
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徐州文旅加快“走出去”“请进来”让四海游客“遇见汉风”
Xin Hua Ri Bao· 2025-10-26 23:45
Core Insights - Xuzhou is actively promoting its cultural tourism through various events and activities, enhancing its visibility and engagement with broader audiences in regions like the Greater Bay Area and Yangtze River Delta [1][2][3] - The city has successfully integrated local cultural elements, such as traditional performances and cuisine, into its promotional efforts, attracting significant participation and interest [2][3] Group 1: Cultural Promotion Activities - Xuzhou's promotional activities include performances in traditional attire and music, aimed at showcasing Han culture to audiences in major cities [1] - The city has organized a series of events, including "Follow 'Su Chao' to Explore Xuzhou," which has seen participation from over 50,000 people across multiple cities [2] - The promotion of local delicacies, such as "Feng County Flavors," has drawn large crowds, indicating strong interest in local culture and cuisine [2] Group 2: Tourism Statistics - As of October 20, 2023, Xuzhou's A-level scenic spots received 54.07 million visitors, marking an 8.58% increase year-on-year [3] - The total consumption at these scenic spots reached 17.33 billion yuan, reflecting a 10.74% growth compared to the previous year [3] Group 3: Future Development Plans - Xuzhou aims to deepen the integration of cultural and tourism sectors, focusing on creating a distinct city identity and expanding new consumption spaces [3] - The city plans to enhance service quality to establish a strong attraction for cultural tourism [3]
“探秘红山 相约山海”2025夏游辽宁推广活动(上海站)启幕
Liao Ning Ri Bao· 2025-08-07 01:16
Core Insights - The "Explore Hongshan, Meet the Sea" 2025 Summer Tourism Promotion event for Liaoning was launched in Shanghai, featuring over 200 cultural and tourism enterprises and more than 20 travel agencies signing agreements on-site [1] Group 1: Event Overview - The event showcased immersive performances from cities like Shenyang, Dalian, Dandong, Fuxin, Chaoyang, and Panjin, highlighting their cultural charm and heritage [1] - Traditional dance performances such as "Golden Step Shake" and puppet dance "Liang Zhu" captivated visitors, promoting the "Liaoning style" in Shanghai [1] Group 2: Cultural Products - The 2025 Summer Tourism theme exhibition featured unique cultural and creative products inspired by local cuisine, including fridge magnets, doll keychains, silk scarves with seafood designs, and tableware sets, which were well-received by tourists [1] Group 3: Promotional Policies - The Liaoning Provincial Department of Culture and Tourism introduced the "Bring Guests to Liaoning" series of policies, including special rewards for group tours, additional subsidies for charter flights, and support measures for tourism enterprises [1] - Exclusive summer benefits for tourists from the Yangtze River Delta were also announced, aiming to enhance the appeal and influence of Liaoning's tourism brand [1]
“如画江西 风景独好”长三角文旅推广季在上海启幕
Zhong Guo Xin Wen Wang· 2025-06-04 05:39
Core Points - The "Beautiful Jiangxi, Scenic and Unique" cultural and tourism promotion season was launched in Shanghai, aiming to deepen cooperation between Jiangxi and Shanghai and promote tourism in Jiangxi [1][2] - The event showcased Jiangxi's rich cultural and tourism resources through various performances, highlighting the region's natural beauty, historical culture, and revolutionary heritage [1] - Over 150 participants from tourism departments, key travel agencies, and media representatives from both Jiangxi and Shanghai attended the event, injecting new momentum into Jiangxi's brand promotion in the Yangtze River Delta [2] Group 1 - The launch ceremony featured performances such as dance, situational dramas, and traditional operas, immersing the audience in the unique charm of Jiangxi [1] - Jiangxi's tourism promotion will focus on the Yangtze River Delta market, exploring new cooperation models and enhancing tourism experiences [2] - A "guest source mutual delivery" agreement was signed between travel agencies from Jiangxi and Shanghai to promote resource sharing and market connectivity [1]