从依托华清宫、华山等世界级资源起步，到将一部《长恨歌》打磨十八年，铸就演艺行业公认的"金字 招牌"；从深耕一方的旅游服务商，到成为近五年首家叩开A股大门的文旅企业……陕西旅游探索出一 条通过专业化运营与持续创新，让静态历史文化资源转化为高品质动态体验的可持续发展路径。 从依托华清宫、华山等世界级资源起步，到将一部《长恨歌》打磨十八年，铸就演艺行业公认的"金字 招牌"；从深耕一方的旅游服务商，到成为近五年首家叩开A股大门的文旅企业……陕西旅游探索出一 条通过专业化运营与持续创新，让静态历史文化资源转化为高品质动态体验的可持续发展路径。 1月6日，陕西旅游登陆上交所主板。这一突破不仅为公司发展掀开新篇章，也为行业发展注入强劲的信 心。 站在资本市场的新起点，陕西旅游将如何借力资本深化主业、拓展布局？近日，陕西旅游董事长马婷接 受上海证券报记者专访，详述了公司作为行业标杆的发展逻辑与未来蓝图。 以扎实业绩叩开A股大门 "A股上市，我们倍感荣幸，更深感使命在肩。"马婷直言。作为2023年8月27日中国证监会发布《统筹 一二级市场平衡优化IPO、再融资监管安排》后首家获受理并过会的文旅企业，陕西旅游此次上市不仅 是公司 ...

陕西旅游在其主营的旅游演艺及旅游索道等领域深耕多年，核心产品推出市场均已超过10年，经历了市场的长期检验，并塑造了优 质的市场形象与美誉度。多年的经营管理使公司拥有丰富的运营经验，形成了成熟的运营管理模式。 | 项目 | 2025年1-6月 | 2024 年度/ | 2023 年度/ | 2022 年度/ | | --- | --- | --- | --- | --- | | | /2025-6-30 | 2024-12-31 | 2023-12-31 | 2022-12-31 | | 资产总额(万元) | 214.426.38 | 185,550.14 | 132,984.29 | 97,152.41 | | 归属于母公司股东的所有者权益(万元) | 119,435.64 | 106,581.15 | 56.067.05 | 36.174.32 | | 资产负债率(母公司)(%) | 0.61 | 0.41 | 14.06 | 0.97 | | 营业收入(万元) | 51.645.58 | 126,270.45 | 108,825.86 | 23.188.95 | | 净利润(万元) | 24,706.65 ...

根据目前的发行安排，下周有三只新股申购，创业板、沪市主板、北交所新股各有一只。 从日程安排看，周一（12月22日）可申购创业板新股新广益、沪市主板新股陕西旅游，周二（12月23日）可申购北交所新股蘅东光。 | | 下周新股申购安排 | | | | | --- | --- | --- | --- | --- | | 日期 | 新股 | 发行价/股 | 发行市盈率 | 上市板 | | 周一 (12月22日) | 新广益 (申购代码: 301687) | 21.93元 | 28.59 | 创业板 | | | 陕西旅游 (申购代码:732402) | 80.44元 | 12.37 | 沪市主板 | | 周二 | 衛东光 | | | | | (12月23日) | (申购代码: 920045) | 31.59元 | 14.99 | 北交所 | 陕西旅游的发行价为80.44元/股，发行市盈率为12.37倍，参考行业市盈率为26.9倍。公司本次公开发行股票数量为1933.33万股，网上发行申购上限 为19000股，顶格申购需配沪市市值19万元。 Wind数据显示，在今年以来发行的主板新股中，陕西旅游是发行价第二高的新股，也是 ...

Core Viewpoint - The company aims to optimize its capital and financial structure through fundraising, enhance its competitive strength, improve service quality, and expand its tourism project offerings to support long-term growth and provide better returns to investors [1]. Fundraising Allocation - The total investment for the fundraising projects is approximately 1.857 billion, with specific allocations including: - Taishan Xiucheng Phase II construction project: 834.11 million - Shaanxi Shaohua Mountain National Forest Park South Line Cableway project: 300 million - Taihua Cableway Comprehensive Service Center project: 81.83 million - Taihua Cableway Visitor Service Center renovation project: 49 million - Acquisition of Shaanxi Taihua Tourism Cableway Co., Ltd. equity: 370 million - Acquisition of Shaanxi Yaoguang Pavilion Performing Arts Cultural Co., Ltd. equity: 147 million - Acquisition of Shaanxi Shaohua Mountain Tourism Development Co., Ltd. cableway assets: 75.7 million [2]. Business Overview - Shaanxi Tourism primarily operates in tourism performance, cableway services, and tourism dining, positioning itself as a leading enterprise in the "scenic area + cultural tourism" sector, aligning with the characteristics of major blue-chip companies [2]. Future Strategy - The company plans to capitalize on the rapid development of China's tourism industry by focusing on core businesses such as performance and cableway services, improving service levels, and expanding its market presence both within Shaanxi Province and nationwide [3]. Issuance Overview - The company plans to issue 19.33 million shares at a price of 80.44 yuan per share, with an expected total fundraising amount of 1.555 billion yuan and a price-to-earnings ratio of 12.37 [4]. Historical Revenue and Profit - Historical revenue and net profit data indicate fluctuations, with total revenue reaching approximately 1.2627 billion and net profit of 365 million in recent years, reflecting a growth trend [5]. Revenue Composition - For 2024, the revenue composition includes: - Tourism performance revenue: 738.6 million - Cableway revenue: 473.5 million - Dining revenue: 42.2 million [6][7]. Cash Flow and Financial Metrics - As of 2024, the net cash flow from operating activities was 664 million, showing a year-on-year increase of 4.19%. However, for the first three quarters of 2025, this figure decreased to 532 million, down 23.63% year-on-year [21]. Asset and Liability Changes - As of the end of the third quarter of 2025, significant changes in assets include a 36.15% increase in cash and cash equivalents, while long-term borrowings decreased by 19.02% [34][37]. Shareholder Structure - As of November 8, 2025, the largest shareholder is Shaanxi Tourism Group Co., Ltd., holding 47.59% of the shares, followed by other investment funds [52].

Core Viewpoint - The China Securities Regulatory Commission has approved the initial public offering (IPO) application of Shaanxi Tourism Culture Industry Co., Ltd., which plans to raise 1.555 billion yuan through the issuance of no more than 19.333 million shares on the Shanghai Stock Exchange [1]. Fundraising Allocation - The funds raised will be allocated to several projects, including: - Shaanxi Shaohua Mountain National Forest Park cableway expansion project with a total investment of 300 million yuan, utilizing 139.0588 million yuan from the raised funds [2]. - Taihua Cableway Comprehensive Service Center project with a total investment of 81.8344 million yuan, utilizing 45.6128 million yuan from the raised funds [2]. - Acquisition of Shaanxi Taihua Tourism Cableway Co., Ltd. equity project with a total investment of 370.0341 million yuan, fully funded by the raised capital [2]. - Other acquisition projects totaling 185.77062 million yuan, with 155.51279 million yuan funded by the raised capital [2]. Business Overview - Shaanxi Tourism primarily operates in tourism performance, cableway services, and tourism dining, establishing itself as a leading destination enterprise with a focus on "scenic spots + cultural tourism" [3]. - The company has developed notable tourism performances such as the large-scale historical dance drama "Chang Hen Ge" and operates cableway projects in the Huashan scenic area [3]. - The company is controlled by Shaanxi Tourism Group, which holds 47.59% of the shares directly and is a wholly-owned subsidiary of the Shaanxi Provincial State-owned Assets Supervision and Administration Commission [3]. Financial Performance - The company's revenue is projected to grow from 232 million yuan in 2022 to 1.263 billion yuan in 2024, with a turnaround from a net loss of 76.059 million yuan in 2022 to a profit exceeding 500 million yuan in 2024 [3]. - The core revenue sources are the performances of "Chang Hen Ge" and the Huashan West Peak cableway, while the tourism dining segment continues to face challenges [3].

Core Viewpoint - Shaanxi Tourism Culture Industry Co., Ltd. has applied for IPO registration on the Shanghai Stock Exchange, aiming to raise 1.555 billion yuan, with CICC as the sponsor [1] Group 1: Company Overview - Established in April 2011, Shaanxi Tourism focuses on tourism performance, cable cars, and dining, becoming a leading enterprise in the "scenic area + cultural tourism" sector [1][2] - The company leverages rich tourism resources and years of operational experience to provide high-quality tourism products and services [1][2] Group 2: Business Segments - In tourism performance, the company has created notable works such as the large-scale historical dance drama "Chang Hen Ge" and the red-themed performance "Tai Shan Feng Huo" [2] - The cable car business includes the operation of the Xifeng Cableway and the Shaohua Mountain cableway, utilizing advanced construction technology and operational capabilities [2] - The dining segment features the Tang Le Palace, known for its "Tang-style song and dance + royal banquet" model, serving as a cultural promotion window for Shaanxi [2] Group 3: Financial Performance - From 2017 to 2024, the company has achieved an average annual compound growth rate of nearly 15% in revenue and over 20% in net profit [3] - Financial data shows a growth trend in revenue and net profit, with revenues of 2.32 billion yuan, 10.88 billion yuan, 12.63 billion yuan, and 5.17 billion yuan, and net profits of -1.02 billion yuan, 5.30 billion yuan, 6.22 billion yuan, and 2.47 billion yuan during the reporting period [4] Group 4: Fundraising and Investment Plans - The IPO proceeds will be allocated to several projects, including the second phase of the Tai Shan Show City, the South Line Cableway project at Shaohua Mountain, and acquisitions of tourism-related companies [4] - The total investment for these projects is approximately 1.857 billion yuan, with 1.555 billion yuan planned to be raised through the IPO [4] Group 5: Financial Metrics - As of June 30, 2025, total assets reached 2.144 billion yuan, with equity attributable to shareholders at 1.194 billion yuan [5] - The company reported a net profit of 247.07 million yuan for the first half of 2025, with a basic earnings per share of 3.52 yuan [5]