在纯爱当道的国产现偶中，《许我耀眼》算是一个特别的存在。 相比以往现偶剧清一色的完美人设、双向奔赴的感情，《许我耀眼》塑造了两个有道德瑕疵的主角——女主许妍为了嫁入豪门，精心编造家世背景；财阀 二代男主沈皓明一边隐瞒自己的婚育事实，一边继续深情演出爱情戏码。 国产现偶，男女主居然不是真心相爱，而是带着算计进入婚姻。这种反差设定让《许我耀眼》一开播便实现热度高开，很快便突破了腾讯视频30000热度 大关，也撬动了国产现偶的叙事惯性。 长期以来，国产现偶都囿于纯爱叙事的类型语法，不论是早期的青春校园，后来的狗血虐恋，还是当下的都市甜宠，人物的成长、冲突与选择几乎都围绕 爱情本身展开，社会关系与现实处境往往只是背景板。 但近两年，拒绝为"纯爱战士"代言的现偶似乎开始冒头。《半熟男女》人均出轨、男主还被打上"精致利己凤凰男"的角色标签；《许我耀眼》许妍则被视 作"恶女"角色塑造的代表作，沈浩明也展现了所谓光鲜年上熟男的自私虚伪一面。 这条裂缝也意味着现偶还有更多可能——它未必要被某一种单一模式锁死，它可以是灰度人设下的情感拉扯，也可以与社会议题、奇幻语法融合，成为一 个更加开放、流动的类型生态。 不纯爱的几重灰度 健 ...

记者丨刘婧汐 编辑丨高梦阳 童年记忆里的卡牌纷纷奔赴资本市场。 继"行业老大"卡游向港交所递交招股书之后，有消息称，成立仅四年的卡牌公司Hitcard也开始推进上 市进程，集换式卡牌市场将迎来"变现时代"。 Hitcard是由上海骑形网络科技有限公司于2021年创办的潮玩IP卡品牌，专注于成人收藏卡领域。此前， 公司已经获得上海联创投资创始人冯涛、泡泡玛特、红杉中国种子基金、千岛潮玩族、日本头部娱乐集 团CyberAgent以及阅文集团等机构与产业方的多轮融资。 记者搜索到，在Hitcard的淘宝官方旗舰店中，影视剧《嘘，国王在冬眠》联名卡牌以销量7000+位列店 铺销量第一，超越了一众二次元知名IP。 据36氪，Hitcard去年已经实现了约4亿元的收入，同比增长超600%，今年预计还会有同比100%的增 长，且已经实现盈利。 不过，对比目前的"行业老大"卡游，Hitcard在营收和市场份额上与其仍相距甚远。 根据华西证券研究所测算，按商品交易总额计，2024年中国集换卡式牌行业中前五大公司占总市场份额 的 82.4%，卡游以71.1%的市场份额位居第一位。2024年，卡游实现了100.57亿元的营收，经调 ...

Core Insights - The drama industry is experiencing ongoing transformation pains, with varying performance among companies, some maintaining leadership, others turning profits, and some struggling with losses [1] Group 1: Company Performance - Huace Film & TV reported revenue of 5.86 billion yuan, a year-on-year increase of 231.96%, and a net profit of 0.92 billion yuan, up 206.90% [2][3] - Perfect World achieved revenue of 20.23 billion yuan, a 52.22% increase, and a net profit of 3.02 billion yuan, marking a significant turnaround from a loss of 12.88 billion yuan the previous year [2][5] - Happiness Blue Sea's revenue reached 3.32 billion yuan, up 40.40%, with a net profit of 0.71 billion yuan, a 694.06% increase from the previous year [2][7] - Baina Qiancheng reported revenue of 0.69 billion yuan, a 38.01% increase, but a net loss of 0.01 billion yuan, down 123.37% [2][9] - Huanrui Century faced a net loss of 0.407 million yuan, a decline of 127.35% compared to a profit of 1.488 million yuan in the same period last year [2][9] Group 2: Future Strategies - Huace Film & TV is focusing on a diverse range of upcoming projects, including historical and suspense genres, with several key titles already in production [10][12] - Perfect World continues to produce a variety of dramas, with recent releases contributing to its revenue growth [12] - Huanrui Century is leveraging its existing IP reserves, with several adaptations in the pipeline, although it faces challenges in maintaining fresh content [14] - Baina Qiancheng and Happiness Blue Sea are committed to developing both film and drama projects, with several significant titles in progress [16] - Companies are also expanding into short drama formats, with Huace and Happiness Blue Sea launching new micro-drama projects [18]