《地下城与勇士:卡赞》
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腾讯的长青IP为什么“重新”开始做IP
Tai Mei Ti A P P· 2025-12-11 04:53
文 | 游戏茶馆 12月7日,为期两天的DNFU 2025嘉年华在上海西岸落下帷幕。 除了端手游之外,今年在海外上线的《地下城与勇士:卡赞》以及未来格斗方向的新品也在本次嘉年华 上亮相。尤其是《地下城与勇士:卡赞》,据了解即将上线的国服版本将会提供一个绝对良心的首发价 格,而除了原有内容之外,还会加入一些国服独有的定制内容更新,来满足国服玩家的需求。 相比此前的嘉年华,本次最大的变化就是首次将DNF端游、手游、单机游戏以及众多衍生作品共同汇聚 成一个共有IP宇宙。在现场你能够看到不同平台不同受众的玩家欢聚一堂,共同享受DNF所带来的各种 乐趣。 腾讯国内发行支持业务&Nexon合作业务市场负责人李洁露告诉茶馆,直到今年他们才敢把DNF称之为 真正的IP。在她看来,真正的IP应该是一个生态共建的状态,这意味着除了原来的研发团队之外,应该 以IP吸引更多领域热爱的用户进来共同创作不同的内容,由此发挥他们的才华来不断完善这个IP宇宙, 这种价值才能够称之为IP。 借此机会,茶馆以及业内同行也和腾讯国内发行支持业务&Nexon合作业务市场负责人李洁露、DNF端 游发行制作人丁文斌以及DNF手游发行制作人解卅共同聊了聊 ...
ChinaJoy2025开幕 腾讯游戏携17款产品亮相
Zhong Guo Jing Ji Wang· 2025-08-01 11:11
Group 1 - The 22nd China International Digital Interactive Entertainment Expo (ChinaJoy) officially opened on August 1 in Shanghai, with Tencent Games showcasing 17 products, occupying nearly half of the N4 hall [1] - Tencent Games' theme for this year's event is "COOL Goose Summer Camp," which aims to enhance product experience and booth services, featuring over ten gameplay categories and popular new releases such as "Runeterra: League of Legends Card Battle" and "Dance Dance Revolution: Party" [1] - The event includes immersive trial experiences and interactive activities like esports competitions and challenge games, providing a comprehensive exhibition service for attendees [1] Group 2 - The "COOL Goose Summer Camp" consists of a central square, a comprehensive exhibition area, and three independent exhibition zones, highlighted by a 40-meter "Goose MAX" screen that connects various experiences [2] - Attendees can engage in "cyber interaction" by projecting hand-drawn images and real-time comments onto the "Goose MAX" screen, with live leaderboards for competitive events displayed [2] - The central square features a green camp design with multiple interactive areas, allowing players to participate in fun activities and earn rewards, such as reciting a poem to use a loudspeaker or generating AI-customized memorabilia [2] Group 3 - The central square is flanked by a comprehensive exhibition area and three independent booths, showcasing 17 game products with diverse interactive experiences [3] - The comprehensive exhibition area features 11 products, including popular titles like "Honor of Kings" and games from Supercell, covering various genres such as strategy and simulation [3] - Independent booths include major titles from the Dungeon Fighter IP and new releases like "Valorant" and "Runeterra," offering extensive trial activities and a unique exhibition experience for players [3]