五年来，江苏在全国率先开展理论学习中心组列席旁听工作，大型通俗理论节目《中国智慧中国行》 《文耀中华》等广泛传播、深受好评；持续打造"百姓名嘴"风采展示、"马克思主义·青年说"等理论宣 讲活动品牌，江苏理论宣讲共建共享平台举办在线专题报告会63场、收看人次累计达1.03亿，有力推动 党的创新理论深入人心。同时，提升舆论引导能力，加强重大主题宣传报道，中国新闻奖获奖数量连续 多年位居全国第一。 江南时报讯 文化繁荣兴盛是中国式现代化的重要标志。12月25日，江苏省政府新闻办召开"高质量完 成'十四五'规划"系列主题新闻发布会第五场，聚焦"高质量建设文化强省"主题，省委宣传部副部长徐宁 介绍了江苏"十四五"以来文化建设取得的主要成绩。 徐宁介绍，"十四五"以来，全省推动文化事业和文化产业蓬勃发展：出台全国首部哲学社会科学领域综 合性地方性法规，国家社科基金项目立项数连创新高、位居前列；新增8个县级全国文明城市，全省全 国文明城市总数、占比均居各省区第一；5部作品获第十八届文华奖，获奖数量全国第一、创历届最佳 成绩；全省文化产业增加值由"十三五"末的4986亿元增加到2023年底的6629亿元、连续多年稳居全国第 ...

Core Viewpoint - The TV series "My Second Half" has maintained high popularity since its premiere on March 30, 2025, addressing real-life issues such as twilight love, common diseases in the elderly, and the dilemmas faced by middle-aged women, resonating strongly with the audience [1] Group 1 - The production team of "My Second Half" held a fan meeting in Nanjing, featuring interviews, live performances, interactive games, and expert commentary to share behind-the-scenes stories with fans [1][3] - Lead actress Mei Ting shared her experiences and warm memories of returning to her childhood streets in Nanjing during the event [3] - Mei Ting expressed her long-standing desire to play a comedic role, highlighting her excitement about finally receiving a suitable script [4] Group 2 - Producer Huang Lan and screenwriter Lan Xiaoxi discussed the casting and script creation, focusing on the psychological needs and emotional dilemmas of the elderly, aiming to portray their true living conditions and inner worlds [6] - The storyline also emphasizes the family struggles of middle-aged women, particularly through the character Liu Lina, illustrating their challenges in role transitions and self-worth pursuits, while promoting a positive attitude towards life [6] Group 3 - The program "Understanding People" plans to interpret the social topics and psychological healing aspects of "My Second Half," with recordings scheduled for early June in Beijing, utilizing the rich material gathered from the Nanjing fan meeting [8]

Core Viewpoint - The success of the series "I Am Zhao Jia Di" highlights a significant demand for content tailored to male audiences, contrasting with the oversaturation of female-oriented dramas in the market [1][12]. Group 1: Audience Engagement - The male audience's engagement with "I Am Zhao Jia Di" is evidenced by a high viewership ratio, with male viewers accounting for 86.31% [1]. - The character Zhao Jia Di resonates with male viewers due to his appealing traits, such as wealth, charm, and intelligence, which provide a strong sense of identification [3][8]. - The series has successfully tapped into the male audience's desire for straightforward, engaging narratives, as opposed to complex emotional dramas [12][20]. Group 2: Character Appeal - Zhao Jia Di's character is portrayed as a morally upright individual who, despite his privileged background, chooses to navigate life independently, which enhances his relatability [6][11]. - The character's flaws, such as being a mathematical genius with poor English skills, add depth and realism, making him more relatable to male viewers [6][8]. - The presence of multiple female characters who support and admire Zhao Jia Di caters to male viewers' fantasies and emotional needs [9][20]. Group 3: Market Trends - The series stands out in a market where many male-targeted dramas fail to attract their intended audience, often due to misreading male viewers' preferences [12][14]. - Other recent male-oriented dramas, such as "Open the Right Way of Life," have struggled due to their focus on middle-aged crises and mundane life issues, which do not resonate with male viewers [14][16]. - The contrasting success of "I Am Zhao Jia Di" suggests that male audiences prefer narratives that emphasize action, success, and straightforward emotional arcs over complex life dilemmas [19][29]. Group 4: Successful Elements - The series combines elements of wealth, romance, and business acumen, which are appealing to male viewers, creating a compelling viewing experience [8][11]. - The narrative structure of "I Am Zhao Jia Di" aligns with the male audience's preference for stories that deliver immediate gratification and excitement without excessive emotional complexity [20][29]. - The success of similar series, such as "余罪" (Yu Zui), indicates a clear trend where male viewers are drawn to stories featuring underdog triumphs and engaging plots [26][29].