用面团擦拭名画上的油污，蘸烈酒去除上面残留的污渍……这个看起来不够"高大上"的书画修复场景， 出自充满夸张与反转的古装微短剧《墨韵新生》。剧中，民间匠人吴墨林与耿直文官刘定之联手护宝， 用到不少这样的绝活儿。它们神奇得好像魔法，寻常得又和国宝不太般配，却都是获得国家图书馆古籍 修复师认可的正统古法。借助微短剧，严肃雅正的专业技能变得诙谐有趣，吸引了不少青年观众的目 光。 《 人民日报 》（ 2025年08月26日 20 版） 这类作品走红并不意外。近两年，艺术态度严谨，核心知识过硬，表现手法和情节走向出奇制胜，成为 经过观众检验的微短剧创作法则。无论是早期让人耳目一新的《逃出大英博物馆》，还是横扫诸多奖项 的《重回永乐大典》、以小我映照大山河的《祈安澜》，及至硬核知识满满的《墨韵新生》，都凭借初 看难以置信、细想有据可循的情节，在"神反转"、强冲突、快迭代的潮流中赢得关注。 (责编：杨光宇、胡永秋) 受限于12集的篇幅，原著小说还有很多"包袱"没有抖开，修复师的故事也还不够完整，如果能拍成系 列，生动有趣传播传统文化的效果可能会更好。 （北京市海淀区 许苗苗） ...

Core Insights - Micro-short dramas have become a significant form of cultural consumption in the digital age, with a user base projected to reach 696 million by June 2025, accounting for 68% of internet users [1] - Over 70% of users have developed a habit of watching micro-short dramas, with 36.19% watching daily and 38.15% several times a week [1] - The rapid growth of micro-short dramas reflects profound social changes and demographic shifts, catering to diverse preferences across different age groups and social backgrounds [1] User Demographics - The audience for short dramas is increasingly diverse, with 36% aged 18-30, 31% aged 31-40, and 17% aged 41-50 [2] - The 50+ age group constitutes 15% of the audience, indicating a significant penetration of digital media among older adults [3] - Female users dominate the viewership at 55.8%, particularly among younger women aged 18-34, who are the most likely to pay for content [3] Market Characteristics - Short dramas have a broad urban penetration, with 33.04% of users from fourth-tier cities and below, while new first-tier and first-tier cities account for 25% [4] - Popular themes include urban romance and female empowerment, reflecting societal trends and preferences across various demographics [4] Social and Cultural Context - The rise of micro-short dramas is linked to significant social changes, including delayed marriage, lower birth rates, and evolving relationship dynamics [5] - The format caters to the fast-paced lifestyle of modern society, allowing for efficient use of fragmented time [6][10] - The cultural narrative of short dramas resonates with diverse audiences, providing relatable content that reflects contemporary societal issues [5] Technological Influence - The widespread adoption of smartphones and apps has facilitated the accessibility of micro-short dramas, with 93.8% of internet users engaging with short videos by December 2024 [10] - The low production cost and rapid output of short dramas enable a variety of content that meets the needs of different audience segments [11] Future Prospects - The "short drama+" model is seen as a promising channel for cultural dissemination, with potential for high engagement and social impact [12] - The format's characteristics, such as low cost and high participation, position it as a vehicle for promoting quality cultural content [13] - To enhance the quality and societal impact of short dramas, there is a need for improved regulatory frameworks and audience engagement mechanisms [14]