（来源：工人日报） "今日长缨在手，何时缚住苍龙？"据1月4日央视财经报道，2026年元旦前，19岁的湖南第一师范学院学 生陈欣妍，独自从湖南来到北京。登上八达岭长城之时，她心潮澎湃，哽咽着朗诵《清平乐·六盘 山》。"不到长城非好汉"的词句脱口而出，路过游客应声接诵"屈指行程二万"，这一幕被记录成短视 频，收获数百万点赞。 这场不掺修饰的即兴表达，既是个体情感的自然迸发，更折射出传统文化穿越时空的强大生命力。情感 共鸣是文化传承的天然桥梁，当陈欣妍站在巍峨城垣之上，被长城的壮阔震撼到热泪盈眶，课本中抽象 的诗词便转化为有温度、有重量的生命体验。长城作为中华文明的精神脊梁，镌刻着民族的历史记忆， 《清平乐·六盘山》则凝聚着革命先辈的豪情壮志，红色基因与文化血脉在此刻同频共振，久久激荡在 年轻人的心中。 一段时间以来，部分传统文化传播陷入"说教式""表演式"困境。当诗词被拆解为枯燥的知识点，经典被 简化为流水线的打卡点，本该有的心灵触动被层层消解。看看陈欣妍的朗诵，没有华丽包装，没有预设 脚本，她在长城的砖石纹路里读懂了诗词的壮阔，也在诗词的字句间读懂了长城的厚重，仅凭最本真的 情感流露，便让无数网友产生强烈共情 ...

Group 1 - The New Year's holiday features a variety of domestic original works and classic foreign productions, providing audiences with a cultural feast [1] - The play "Zhang Juzheng" and the adaptation of Chekhov's "The Cherry Orchard" are highlights, exploring human choices amid changing times and showcasing traditional Chinese aesthetics [2] - The National Peking Opera's three classic productions have seen a surge in ticket sales, indicating a strong market demand for quality performances [4][6] Group 2 - Young audiences now make up over 70% of the viewers for Peking Opera, a significant shift from the traditional older demographic [6][8] - The rise in popularity among younger audiences is attributed to the unique artistic appeal of Peking Opera and its innovative promotion through new media platforms [8][10] - The National Peking Opera is actively engaging young people through backstage tours and campus outreach programs, fostering a deeper connection with traditional culture [10][12]

抖音青创计划2025年助力1.4万青年创作者获超8亿元收入，作品播放破5000亿次，260人粉丝破百万。 2025年收官之际，抖音精选青年创作者成长计划（下称 "青创计划"）交出亮眼成绩单：1.4万名青年创作者通过该计划获得超8亿元现金收入，作品累计播 放量突破5000亿次，260位作者跻身"百万粉丝俱乐部"，1590人粉丝量破十万。 这项由教育部学生服务与素质发展中心指导、联动全国百所高校的成长计划，自2025年7月开始试运营。通过创作课程、流量扶持、商业变现等五大模 块，青创计划为青年搭建起全周期、一站式创作服务体系，让内容创业成为越来越多年轻人的职业新选择。 一条独具匠心的视频，为00后创作者@何香蓓带来了101万粉丝的增长。她的系列视频用镜头带着网友游览全球，"打开书本里的世界"。她拒绝打卡式旅 行，注重融入当地生活，强调文史知识的结合。这个 "眼里有光" 的创作者，用34期vlog探索世界未知的真实与美好，不仅收获了800万粉丝，作品总播放 量超8.3亿次，更以"女性旅行者无惧世俗与偏见" 的宣言，鼓励女孩打破年龄与性别限制。 3086万名青年，在抖音开启第一次创作 2025年秋季学期，一门特殊的课 ...

Core Insights - Bilibili's growth trajectory has transformed it from a personal website created by enthusiasts to the leading video community for young users in China, driven by high-quality content based on interests [3] - The platform emphasizes the importance of respecting creators' interests, stating that the core of creation is passion, and all techniques should serve this sincerity, which is the foundation of Bilibili's content ecosystem [3] - Bilibili defines good content by four core characteristics: emotional resonance, unique creativity, value orientation, and positive sentiment, which are essential for retaining users [3] Content Ecosystem - Bilibili has successfully fostered a large number of excellent creators and works by focusing on user interests, as evidenced by knowledge-based content achieving millions of views [3] - The platform aims to maintain its "interest community" positioning amidst industry competition and technological changes, ensuring that AI serves as a tool for content innovation rather than a hindrance [4] - Bilibili plans to promote traditional culture in a youthful manner, acting as a bridge for cultural exchange through diverse content [4] Engagement and Future Directions - The interaction with students and faculty provided insights into the forefront of the internet content industry and showcased Bilibili's commitment to content ecosystem development [4] - Bilibili will continue to connect creators and users through interests, aiming to be a fertile ground for high-quality content growth while exploring the deep integration of content and social value [4]

Group 1 - The "Every Monday Drama" project, initiated in 2012, has performed hundreds of classic traditional operas in various districts, aiming to deliver high-quality performances to grassroots audiences [1] - In 2025, the project will continue to expand its reach into suburban theaters and popular locations in Beijing, promoting traditional opera culture to local residents, tourists, and university students [1] - The initiative focuses on featuring multiple outstanding young actors in each performance, with the goal of providing affordable tickets and allowing more people to experience Peking opera closely [1] Group 2 - The performance "The Legend of Madam White Snake" features a storyline where the characters Xu Xian and Bai Suzhen fall in love, facing challenges from the monk Fahai, leading to dramatic confrontations and eventual reunions [3] - The cast includes notable young actors from the Beijing Peking Opera, showcasing their talents in various roles, contributing to the development of the next generation of performers [11][20] Group 3 - The Beijing Peking Opera has a strong emphasis on nurturing young talent, with many actors having graduated from the China Academy of Traditional Chinese Opera and trained under renowned masters [5][7][10][16][18] - The performances are set to take place at the Beijing Daxing Theater on November 30, with two shows scheduled, highlighting the ongoing commitment to cultural outreach and education [11][21]

Core Insights - The "Golden Autumn Performance Season" held at Beijing Daxing Theater showcased a diverse range of artistic performances, enhancing the cultural experience for citizens and promoting the "Great Drama in Beijing" cultural brand [1][2] - The theater implemented a low-price ticket policy, attracting over 2,400 attendees, including many first-time theatergoers, thereby fostering cultural consumption habits and invigorating cultural prosperity [1][2] - The introduction of online live streaming for three performances reached over 5,000 viewers, with a peak of nearly 3,000 for a single show, marking a significant step in the theater's digital transformation and expanding the reach of traditional culture [2] Summary by Categories Event Overview - The event lasted for six days and featured six outstanding performances, combining quality and warmth to create a cultural feast for the public [1] - The performances included children's theater, comedy, music concerts, and traditional operas, catering to various age groups and aesthetic expectations [1] Audience Engagement - The low-price ticket initiative successfully attracted a diverse audience, promoting cultural consumption and establishing new cultural habits among attendees [1][2] - The online live streaming initiative allowed for broader access to performances, breaking geographical barriers and enhancing audience engagement [2] Future Plans - The Daxing Theater aims to upgrade its communication channels to allow more viewers to experience cultural events from home, building on the success of the performance season [2] - The theater is committed to continuing the development of high-quality cultural platforms, contributing to the establishment of a "Performing Arts Capital" and the preservation of traditional Chinese culture [2]

Core Viewpoint - Southern Airlines has successfully integrated traditional cultural elements into its flight experience, enhancing passenger engagement and creating memorable journeys [1][2]. Group 1: Cultural Engagement - On September 21, Southern Airlines' Xinjiang branch organized a unique autumn equinox-themed event on flight CZ6963 from Urumqi to Chengdu, showcasing traditional culture at high altitudes [1]. - The flight crew narrated the characteristics and customs associated with the autumn equinox, such as moon worship and seasonal foods, captivating passengers with the cultural significance of the festival [1]. - A knowledge quiz about the autumn equinox engaged passengers, with questions that sparked enthusiasm and participation [1]. Group 2: Passenger Experience - Passengers expressed that the flight, originally ordinary, became memorable due to Southern Airlines' thoughtful planning, allowing them to enjoy traditional culture during their journey [2]. - The airline's service philosophy of "affectionate and meticulous" was evident, as they aimed to create a culturally rich and warm flying experience [2]. - Specially prepared drinks, such as osmanthus oolong tea, allowed passengers to taste the essence of autumn even at high altitudes [1].

Core Viewpoint - The article discusses the rising popularity of micro-dramas that creatively blend traditional art restoration techniques with engaging storytelling, attracting a younger audience and promoting cultural heritage [1] Group 1: Micro-Drama Success - Recent micro-dramas like "Escape from the British Museum" and "Return to the Yongle Encyclopedia" have gained attention for their unique storytelling and strong knowledge base, showcasing a successful creative formula [1] - The micro-drama "Ink Rhythm Rebirth" features traditional restoration methods recognized by national library experts, making the serious subject matter entertaining and accessible [1] Group 2: Cultural Impact - The engaging portrayal of art restoration in micro-dramas serves to promote traditional culture, suggesting that a series format could enhance the storytelling and cultural dissemination [1] - The combination of humor and serious skills in these dramas resonates with audiences, indicating a shift in how cultural narratives are presented [1]

Core Viewpoint - Huabei has launched nine new cultural heritage-themed skins in collaboration with six museums, aiming to enhance young people's engagement with traditional culture and artifacts [1][7]. Group 1: Product Launch - Huabei introduced nine new cultural heritage skins, including notable artifacts such as the "Human Face Pattern Bronze Axe" from Shandong Museum and the "Green Glazed Dog" from Henan Museum [3][5]. - The initiative is part of Huabei's ongoing "Cultural Heritage Protection Plan," which has seen the launch of a total of 30 cultural heritage skins since December 2024 [7]. Group 2: Cultural Engagement - The cultural heritage skins have become a platform for young users to learn about traditional culture, with over 300 knowledge points acquired through the "Cultural Heritage ID" section [7]. - Huabei has also established "Cultural Heritage Mini Classrooms" in collaboration with museums, achieving over 45 million views for its educational content [7]. Group 3: User Interaction - Young users actively engage with the cultural heritage skins, expressing their preferences and collecting various skins, which has led to a renewed interest in artifacts [7]. - The skins feature various positive affirmations and "good luck" phrases, which users share on social media, indicating a strong community interaction [7]. Group 4: Industry Context - The initiative aligns with the theme of International Museum Day, focusing on how museums can adapt to new technologies and engage younger audiences [8]. - The Shandong Museum's social service department emphasizes the importance of digital methods like cultural heritage skins to make artifacts more accessible and appealing to the youth [8].

Core Viewpoint - China Eastern Airlines successfully hosted a cultural event themed "Airborne Appreciation of Cultural Relics: Dragon Boat Festival" on flight MU2437, connecting Shanxi and Hubei cultures at an altitude of 10,000 meters, providing a unique cultural experience for over a hundred passengers [1][4]. Group 1: Cultural Experience - The flight featured an immersive experience centered around the theme of "Dragon Boat - Cultural Relics," showcasing a high-precision replica of the "Dragon-shaped Wine Vessel," a treasure of the Shanxi Museum [2]. - Passengers were able to closely observe and touch the replica of the national treasure, expressing their amazement at experiencing history at 30,000 feet [3]. Group 2: Interactive Activities - The flight included four cultural experience modules, such as serving Shanxi-style red date rice dumplings instead of regular snacks, creating a sensory connection to the region [3]. - An interactive quiz allowed passengers to win prizes related to Shanxi culture, enhancing engagement and knowledge of the Dragon Boat Festival [3]. Group 3: Future Initiatives - This flight is part of China Eastern Airlines' "Cloud Transmission of Jin Culture" series, indicating a commitment to integrating air travel with the promotion of traditional Chinese culture [4]. - The airline plans to continue exploring unique cultural flights, aiming to make air travel a mobile museum that transcends spatial boundaries [4].