《魔法冰堡》
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胡世辉大湾区“造梦”:一位连续创业者的超级场景试验
2 1 Shi Ji Jing Ji Bao Dao· 2025-11-28 07:37
Core Viewpoint - The article highlights the vision of Hu Shihui, founder and CEO of X-META, to create immersive experiences using AI, XR, and full-sensory technology, aiming to democratize high-quality entertainment experiences across China and beyond [1][2]. Company Overview - X-META is a company that integrates AI, XR, and full-sensory technology to create immersive experience spaces, with a focus on making high-end entertainment accessible to a broader audience [1][6]. - The company has developed a product matrix that includes self-developed titles and collaborations with popular IPs, targeting various consumer segments [7]. Market Context - Guangdong is positioned as a "super scene laboratory" for new technologies and products, supported by favorable policies and a robust innovation ecosystem [3][7]. - The cultural industry in Guangdong has received significant policy support, with 87 new policies aimed at enhancing the development of sectors like digital games and performing arts [7]. Technological Innovation - X-META's core technology aims to provide a "full sensory" experience, engaging all six senses, which distinguishes it from traditional VR offerings [6]. - The company has successfully launched its flagship product, "Magic Ice Castle," which has rapidly expanded to over 30 cities in China within ten days of its release [6][9]. Business Model - X-META's business model allows for smaller, standardized experience spaces (36-50 square meters) that can be integrated into various locations, significantly lowering investment costs and making high-quality entertainment more accessible [6][8]. - The investment threshold for setting up an X-META experience is reduced to the million-level, with a much shorter return on investment period compared to traditional theme parks [6][8]. Future Expansion - The company plans to expand globally, targeting hot regions like Southeast Asia and the Middle East, leveraging its technology to provide snow experiences to populations that have never encountered snow [9][10]. - By 2029, X-META aims to establish 1,000 stores and 3,000 experience halls worldwide, creating a networked immersive experience akin to a basic version of the metaverse [10].
文化人才荟为何热?广东文化产业高擎创新旗帜 加速度领跑新周期
Nan Fang Du Shi Bao· 2025-11-15 11:13
Core Insights - The "Cultural Talent Fair" in the Guangdong-Hong Kong-Macao Greater Bay Area has attracted significant attention, with nearly 300 organizations offering 18,000 cultural job positions, and over 6,000 attendees submitting more than 25,000 resumes [2][19] - The growth of Guangdong's cultural industry is not only stable but is experiencing continuous breakthroughs, as evidenced by high-profile achievements in the sector [2][14] - The integration of culture and technology is accelerating, with new job roles emerging that require a blend of artistic and technical skills, particularly in AI and digital content creation [3][5][7] Job Market Trends - The job fair featured a variety of positions, including AI model designers and CG animators, with salaries ranging from 25K to 35K, indicating a strong demand for tech-savvy talent in the cultural sector [3][5] - Companies are increasingly looking for candidates who can leverage AI tools in creative processes, reflecting a shift towards "new liberal arts positions" that combine traditional skills with modern technology [5][7] - The presence of high-paying roles, such as AI chief modelers with salaries up to 700,000 yuan, highlights the lucrative opportunities available in the evolving cultural landscape [5][7] Cultural Ecosystem - The fair showcased a vibrant cultural ecosystem in Guangdong, with innovative products and experiences, such as VR installations and AI-generated art, demonstrating the fusion of technology and culture [8][10][12] - Traditional crafts and local aesthetics are being revitalized and commercialized, indicating a growing market for culturally inspired products [10][12][13] - The integration of various cultural elements, including technology, design, and traditional arts, is creating a dynamic and interconnected cultural industry in Guangdong [13][14] Policy Support - Guangdong's cultural industry has maintained its position as the largest in the country for 20 consecutive years, supported by a comprehensive policy framework aimed at fostering high-quality development [14][16] - The recent "policy package" introduced by the government includes 87 measures across six key areas, providing direct support to cultural enterprises and enhancing their operational capabilities [14][16] - The clarity and execution of these policies are encouraging businesses to invest and innovate, contributing to a more predictable and secure environment for cultural enterprises [18][21] Future Outlook - The cultural industry in Guangdong is entering a new growth cycle characterized by deeper integration of culture and technology, a more complex talent structure, and a robust policy framework [20][21] - The combination of cultural events, innovative job roles, and supportive policies is creating a fertile ground for sustained growth in the cultural sector [21]
独家专访胡世辉:从落子到“生根”,机遇集团的广东加速度
Nan Fang Du Shi Bao· 2025-11-14 06:30
Core Insights - The opening of "X-META Opportunity Space" in Shenzhen has generated significant interest, with all sessions fully booked within just four hours of its trial operation, indicating a strong market response to innovative entertainment experiences [2][7] - The company, led by CEO Hu Shihui, aims to leverage technology to democratize access to world-class entertainment experiences, emphasizing the importance of Guangdong as a strategic location for growth due to its rich talent pool and innovative environment [3][5] Company Strategy - The company focuses on creating immersive experiences using AI, XR, and sensory technologies, positioning Guangdong as an ideal market for transforming technological advancements into commercial value [6] - Hu Shihui's vision includes expanding the company's offerings beyond amusement parks to various sectors such as film, music, education, and psychological rehabilitation, with plans to develop over 20 new XR products annually [10] Market Dynamics - The company's recent openings, such as the Qianhai Ice World, have attracted significant attention, with products like "Magic Ice Castle" gaining popularity, and the Shenzhen location consistently ranking high on review platforms [7] - The cultural industry in Guangdong is robust, being the largest in China for 22 consecutive years, supported by a comprehensive policy package aimed at fostering high-quality development in the sector [7][10] Innovation and Cultural Integration - The company emphasizes the integration of technology and culture, adapting to changing consumer preferences towards more personalized and emotionally resonant experiences [10] - The competitive landscape is viewed positively, as it drives industry progress, with the company focusing on understanding cultural IP and high-quality production as key competitive advantages [10]
超百家文化名企携近万岗位招贤
Nan Fang Du Shi Bao· 2025-11-10 23:06
Core Insights - The upcoming "Million Talents Gathering in South Guangdong - Cultural Industry Talent Fair" on November 15 aims to connect cultural industry talents with job opportunities, showcasing the growth of Guangdong's cultural sector [2][7] - The event emphasizes precise matching of job roles with talents, focusing on the innovative needs of cultural enterprises and the specialties of cultural youth [3][5] Group 1: Event Overview - The event will feature over 100 cultural enterprises offering nearly 10,000 quality job positions, covering various sectors such as performing arts, animation, and digital content [3][4] - It will include recruitment matching, policy showcases, a creative market, and lectures, creating a comprehensive platform for talent and industry interaction [2][3] Group 2: Industry Participation - Major companies participating include Tencent, NetEase, and 37 Interactive Entertainment, representing a full industry chain from research and development to distribution [4] - The event will also highlight the importance of cross-disciplinary talents who understand both technology and content, as emphasized by companies like 趣丸科技 [4][5] Group 3: Creative Market - The creative market will showcase advancements in "technology + culture" and "creativity + design," featuring various sectors such as cultural technology and non-heritage aesthetics [6] - Notable exhibits will include VR projects, AI art generation, and local design brands, aiming to provide immersive cultural experiences [6] Group 4: Economic Impact - Guangdong's cultural enterprises are projected to generate 2.5 trillion yuan in revenue in 2024, accounting for approximately one-sixth of the national total [6] - The cultural sector's new business models are expected to achieve 915 billion yuan in revenue, reflecting a growth rate of 10.5% [6]