文化产业高质量发展
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广东文化产业“政策包”显效:人才加速集聚,优质项目落地生根
21世纪经济报道· 2025-11-24 12:35
记者丨孙静芳 编辑丨蒋韵 今年5月,广东重磅推出涵盖影视、演艺市场、动漫影视、网络游戏、电子竞技、网络视听六 大领域的文化产业高质量发展"政策包",87条硬核措施犹如一剂强心针,为这片文化热土注入 澎湃动能。如今,半年过去,政策红利持续释放,人才集聚效应凸显,优质项目落地生根,产 业生态愈发完善。 2025粤港澳大湾区文化产业投资大会(广东·广州)(简称"大湾区文投会")将于11月26日启 幕之际,广东正着力打通文化与金融、科技的对接通道,推动文化产业向融合化、数字化、国 际化方向加速迈进,不断创造新供给、引领新需求,为全国文化产业高质量发展探索出一条独 具特色的"广东路径"。 "演唱会经济"成消费新引擎 近日,广州薄荷糖影视出品的《日掛中天》不仅成为首部入围威尼斯国际电影节主竞赛单元的 粤产电影,更让主演辛芷蕾摘得最佳女演员桂冠。 影片总制片人、薄荷糖影业总经理马双感慨道:"政策包的出台恰逢其时,从原创孵化到技术 应用,从人才引育到市场拓展,全链条的赋能让我们创作更有底气。"该影片从筹备时省市部 门主动协调拍摄场景,到申报奖项、出海发行获得全力支持。影片取景广州、东莞、韶关等 地,岭南地域特色为作品注入独特 ...
广东文化产业“政策包”显效:人才聚产业兴,好项目落地生根
Nan Fang Du Shi Bao· 2025-11-24 09:50
今年5月,广东重磅推出涵盖影视、演艺市场、动漫影视、网络游戏、电子竞技、网络视听六大领域的文化产业高质量发展"政策包",87条硬核措施犹如一 剂强心针,为这片文化热土注入澎湃动能。如今,半年过去,政策红利持续释放,人才集聚效应凸显,优质项目落地生根,产业生态愈发完善。 2025粤港澳大湾区文化产业投资大会(广东·广州)(简称"大湾区文投会")将于11月26日启幕,广东正着力打通文化与金融、科技的对接通道,推动文化 产业向融合化、数字化、国际化方向加速迈进,不断创造新供给、引领新需求,为全国文化产业高质量发展探索出一条独具特色的"广东路径"。 "演唱会经济"成消费新引擎 近日,广州薄荷糖影视出品的《日掛中天》不仅成为首部入围威尼斯国际电影节主竞赛单元的粤产电影,更让主演辛芷蕾摘得最佳女演员桂冠。 影片总制片人、薄荷糖影业总经理马双感慨道:"政策包的出台恰逢其时,从原创孵化到技术应用,从人才引育到市场拓展,全链条的赋能让我们创作更有 底气。"该影片从筹备时省市部门主动协调拍摄场景,到申报奖项、出海发行获得全力支持。影片取景广州、东莞、韶关等地,岭南地域特色为作品注入独 特情感厚度,实现了"在地化创作、全球化表达" ...
广东文化产业“政策包”显效:人才加速集聚,优质项目落地生根
2 1 Shi Ji Jing Ji Bao Dao· 2025-11-24 07:21
南方财经记者孙静芳广州报道 今年5月,广东重磅推出涵盖影视、演艺市场、动漫影视、网络游戏、电子竞技、网络视听六大领域的 文化产业高质量发展"政策包",87条硬核措施犹如一剂强心针,为这片文化热土注入澎湃动能。如今, 半年过去,政策红利持续释放,人才集聚效应凸显,优质项目落地生根,产业生态愈发完善。 2025粤港澳大湾区文化产业投资大会(广东·广州)(简称"大湾区文投会")将于11月26日启幕之际, 广东正着力打通文化与金融、科技的对接通道,推动文化产业向融合化、数字化、国际化方向加速迈 进,不断创造新供给、引领新需求,为全国文化产业高质量发展探索出一条独具特色的"广东路径"。 "演唱会经济"成消费新引擎 近日,广州薄荷糖影视出品的《日掛中天》不仅成为首部入围威尼斯国际电影节主竞赛单元的粤产电 影,更让主演辛芷蕾摘得最佳女演员桂冠。 影片总制片人、薄荷糖影业总经理马双感慨道:"政策包的出台恰逢其时,从原创孵化到技术应用,从 人才引育到市场拓展,全链条的赋能让我们创作更有底气。"该影片从筹备时省市部门主动协调拍摄场 景,到申报奖项、出海发行获得全力支持。影片取景广州、东莞、韶关等地,岭南地域特色为作品注入 独特情 ...
文化前海加速启航
Jing Ji Ri Bao· 2025-11-22 21:48
前海冰雪世界、湾区书城、前海石公园等多项文旅项目火爆;前海数字文创园正式揭牌、多部深港合作 影视剧开拍、广东省首次艺术品保税拍卖在前海举槌……今年以来,随着前海文化产业发展提速,一幅 兼具"香港味、国际范、滨海风、现代化、未来感"的文化画卷正在前海湾畔徐徐展开。 数据显示,今年1月至10月,前海规模以上文化、体育和娱乐业营收总额同比增长26%,保持快速发展 态势。为推动文化产业实现更高质量发展,近期,《深圳市前海深港现代服务业合作区管理局关于促进 文化产业高质量发展的若干措施》(以下简称《若干措施》)正式发布,从深港合作、产业发展和文旅 消费3个方向,推出18条创新举措,勾勒出前海发展新图景。 构建文化发展"强磁场" 2021年9月,《全面深化前海深港现代服务业合作区改革开放方案》印发,提出支持前海打造面向海外 市场的文化产品开发、创作、发行和集散基地,稳妥有序扩大文化领域对外开放,建设多种文化开放共 荣的文化交流互鉴平台,打造文化软实力基地。目前,前海已集聚了腾讯天游、腾讯文化传媒、脸萌科 技、雷霆信息、微游互娱等一批聚焦社交娱乐属性的平台企业,拥有蛇口滨海文化创意产业带、F518 创意园等一批文化产业园区 ...
大湾区文投会11月底在广州举办 深圳51个项目参与路演
Shen Zhen Shang Bao· 2025-11-21 07:03
8场专场投融资路演活动将紧密结合近期出台的广东新一轮推动文化产业高质量发展"政策包"六大产业 方向,即结合影视、演艺市场、动漫影视、网络游戏、电子竞技、网络视听六大文化产业板块,进一步 聚焦其中细分高成长产业赛道。 大湾区文投会还专门设置港澳项目路演专场。据悉,目前征集到的项目中,约有2/3来自大湾区,其中 广州项目94个、深圳项目51个、香港项目14个、澳门项目5个。 【深圳商报讯】(驻穗记者 姚嘉莉)记者从组委会了解到,2025粤港澳大湾区文化产业投资大会(广 东·广州)(以下简称"大湾区文投会")将于11月26日-28日举办。本届文投会将创新组织"1+8+N"系列 活动,即1场主题大会、8场专场投融资路演以及多场配套服务活动,并创新采用"3+365"的办会模式, 力图成为投资机构和文化企业的"超级联系人"。 本届文投会以"为资金找项目,为项目找资金"为主题,进一步强化优质项目集聚、头部机构邀请、应用 场景发布和交易合作对接等功能,打造一站式、低成本交易平台。11月26日上午的1场主题大会上,将 聚集行业大咖嘉宾、发布重磅成果、评选"大湾区金文投"示范案例,并将创新推出"创业导师"机制,邀 请一批成功企业 ...
最高年薪70万,“百万英才汇南粤——文化产业人才荟”活动成功举办
Nan Fang Nong Cun Bao· 2025-11-15 12:54
南粤文化潮,天下英才聚!11月15日,由广东省委宣传部、广东省人力资源和社会保障厅联合主办的"百万英才汇南粤——文化产业人才荟"在粤港澳大湾区(广东)人才港盛大 启幕。本次活动是广东文化产业高质量发展"政策包"亮点的集中展示,融合招聘对接、政策推介、创意展示与智慧分享于一体,汇聚超百家文化名企,释放18000个优质岗位,全 方位搭建文化产业人才汇聚的高能级平台。 活动分为粤港澳大湾区人才港大讲堂、文化产业政策展示与创意市集,以及"百万英才汇南粤"文化产业专场招聘会三大板块,致力于推动文化人才与产业资源高效链接。 粤港澳大湾区人才港大讲堂聚焦"政策引导、实战分享、供需对接",特邀上海沉浸机遇科技开发有限公司董事长兼CEO胡世辉、腾讯游戏数据专家刘岩、薄荷糖影业总经理及资 深制片人马双、南方报业传媒集团副社长及南方新闻网总裁侯小军等业界领军人物,围绕文旅科技、游戏设计、影视创作、传媒运营等领域,分享文化前沿趋势与人才成长经 验,精准破解人才培养与产业需求脱节的难题。 E UL 百万英才汇南粤 nd read 文化科技区带来全感VR体验,营造冰雪幻境的震撼效果;非遗产业区集中展示"墩头蓝"纺织技艺、雷州仿生菠萝窑陶 ...
抢先剧透!“百万英才汇南粤 文化产业人才荟”活动11月15日开幕
Nan Fang Nong Cun Bao· 2025-11-12 14:04
Core Viewpoint - The "Million Talents Gathering in South Guangdong - Cultural Industry Talent Fair" is set to open on November 15, 2025, aiming to attract top cultural industry talents to the Guangdong region, enhancing the high-quality development of the cultural sector [3][8][40]. Group 1: Event Overview - The event will take place at the Guangdong-Hong Kong-Macao Greater Bay Area Talent Port and is co-hosted by the Guangdong Provincial Publicity Department and the Guangdong Provincial Human Resources and Social Security Department [4][5]. - It will feature a job fair, talent lectures, policy exhibitions, and creative markets, integrating technology, intangible cultural heritage, trendy products, film, and animation [6][7][10]. Group 2: Employment Opportunities - The event will focus on five key areas: cultural content, new cultural formats, cultural technology, cultural creativity, and cultural manufacturing [10]. - Major companies such as Tencent, NetEase, and 37 Interactive Entertainment will offer high-quality job positions, including roles in game experience design and user experience research [11][12]. - Local companies like Aofei Entertainment and Yongsheng Animation will provide opportunities in IP incubation, screenwriting, and animation direction, creating a comprehensive employment pathway for cultural talents [13]. Group 3: Industry Insights - The Talent Port Lecture Hall will feature five industry leaders sharing insights on the development trends of the Guangdong cultural industry and career path planning [14][15][18]. - Topics will include cross-media communication and industry foresight, providing participants with valuable perspectives for growth [17][18]. Group 4: Cultural Showcase - The event will include a policy achievement exhibition and a creative market, showcasing cultural technology, intangible heritage, trendy IPs, and animation games [25][26]. - Attendees can interact with digital virtual humans and experience the integration of AI and 3D technology [27][31]. - A food culture area will present traditional Guangdong delicacies, along with interactive activities related to non-material cultural heritage [33][34]. Group 5: Significance and Impact - This event is a significant implementation of the "Million Talents Gathering in South Guangdong" initiative in the cultural sector, aiming to connect industry leaders with young talents and promote cross-industry exchanges [39][40]. - It is expected to inject new vitality and momentum into the cultural prosperity and innovation of the Guangdong-Hong Kong-Macao Greater Bay Area [40].
系统活化利用地方文化资源
Jing Ji Ri Bao· 2025-11-11 22:10
Core Insights - The article emphasizes the importance of developing a robust cultural industry system and market framework to enhance the quality of cultural development in China during the 14th and 15th Five-Year Plans [1][2]. Group 1: Cultural Industry Growth - During the 14th Five-Year Plan, China's cultural industry has shown significant growth, with projected revenue of 19.14 trillion yuan in 2024, representing a 37.7% increase from 2020 [1]. - Various regions are exploring effective paths for leveraging traditional culture to drive cultural industry growth, with many domestic brands successfully integrating traditional elements with modern design to attract younger consumers [1]. Group 2: Challenges in Cultural Resource Utilization - Many cultural resources remain underutilized, with products often stuck in small-scale production and markets, lacking a comprehensive industrial chain [2]. - Traditional cultural projects face challenges in innovation, branding, and sales, with ongoing needs for supply chain improvements and enhanced market operations [2]. Group 3: Strategic Recommendations - It is essential to develop region-specific strategies to excavate traditional cultural resources and create distinctive cultural brands that reflect local history and spirit [3]. - The cultural industry chain needs to be improved to facilitate the marketization and industrialization of cultural resources, with increased policy support and the establishment of cultural industry parks [3]. Group 4: Technological Empowerment and Talent Development - There is a need for increased investment in cultural technology innovation, supporting new media platforms and digital creative enterprises to explore new cultural business models [4]. - Encouraging interdisciplinary education in "cultural creativity + technology + management" is vital for cultivating talent that understands both culture and technology, ensuring sustainable cultural innovation [4].
超百家文化名企携近万岗位招贤
Nan Fang Du Shi Bao· 2025-11-10 23:06
Core Insights - The upcoming "Million Talents Gathering in South Guangdong - Cultural Industry Talent Fair" on November 15 aims to connect cultural industry talents with job opportunities, showcasing the growth of Guangdong's cultural sector [2][7] - The event emphasizes precise matching of job roles with talents, focusing on the innovative needs of cultural enterprises and the specialties of cultural youth [3][5] Group 1: Event Overview - The event will feature over 100 cultural enterprises offering nearly 10,000 quality job positions, covering various sectors such as performing arts, animation, and digital content [3][4] - It will include recruitment matching, policy showcases, a creative market, and lectures, creating a comprehensive platform for talent and industry interaction [2][3] Group 2: Industry Participation - Major companies participating include Tencent, NetEase, and 37 Interactive Entertainment, representing a full industry chain from research and development to distribution [4] - The event will also highlight the importance of cross-disciplinary talents who understand both technology and content, as emphasized by companies like 趣丸科技 [4][5] Group 3: Creative Market - The creative market will showcase advancements in "technology + culture" and "creativity + design," featuring various sectors such as cultural technology and non-heritage aesthetics [6] - Notable exhibits will include VR projects, AI art generation, and local design brands, aiming to provide immersive cultural experiences [6] Group 4: Economic Impact - Guangdong's cultural enterprises are projected to generate 2.5 trillion yuan in revenue in 2024, accounting for approximately one-sixth of the national total [6] - The cultural sector's new business models are expected to achieve 915 billion yuan in revenue, reflecting a growth rate of 10.5% [6]
《山海情》等宁夏文化作品全球热播 文化产业增加值增长超27%
Zhong Guo Xin Wen Wang· 2025-11-06 08:15
Core Insights - Ningxia's cultural products, including the TV series "Mountains and Seas," have gained international popularity, being translated into over 20 languages and broadcast in more than 50 countries and regions [1] - The region's cultural and related industries are projected to grow by 27.85% by the end of 2023, contributing 2.46% to the GDP [1] Group 1: Cultural Industry Development - Ningxia has invested a total of 247 million RMB in cultural industry development, supporting 519 projects in cultural big data, multimedia animation, and digital printing [1] - The region has attracted an additional 795 million RMB in social funding to promote the development of new cultural formats and the transformation of traditional cultural industries [1] Group 2: Performance and Recognition - The TV series "The Star's Hometown" is currently airing on CCTV's prime time, and eight works, including the Peking opera "Red Sorghum," have received national awards for spiritual civilization construction [1] - Ningxia plans to implement a thriving performing arts initiative, aiming to conduct over 2,300 rural performances annually and enhance urban and scenic area performances [2]