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解锁“文艺+文旅”新可能,无锡又成了首站
Yang Zi Wan Bao Wang· 2025-10-10 06:26
"文艺+文旅"的双向奔赴,又有了新解法。日前,城市文旅体验真人秀《跟着春晚游中国》走进无 锡,"太湖明珠、江南盛地"的诗意画卷徐徐展开。 提起无锡,你会想到什么?小桥流水、诗意江南,手持精微绣团扇泛舟而来的倪妮,成为今年央视春晚 无锡分会场的第一镜。《跟着春晚游中国》沿着春晚足迹探寻城市脉搏,以剧情化游戏竞技打造城市 的"爆款瞬间",首站走进无锡,以"寻音—集音—奏音"为叙事主轴,节目抛出音乐线索,开启游戏竞技 之旅。 以城市地标为空间,剧情化竞技由此获得天然舞台。无锡山水绝佳,尽显江南风韵的山水胜迹为节目提 供沉浸式空间,这是文旅深度体验之必须,即"用一场沉浸式文旅体验作为城市推介,以民族写世界, 将中国文化带到世界眼前"。 为收集"宫商角徵羽"五音,嘉宾来到阿炳故居、二泉广场、钟楼等公共文化空间,并与民乐演奏家互 动;"诗词传音"环节,众人来到寄畅园,拥有五百多年历史的明代古典园林映入观众眼帘,"江南诸名 胜,唯惠山秦园最古"传递盎然诗意;"流光辨音"环节则来到古运河夜航段,"先有古运河,后有无锡 城"之民谚,见证了无锡深厚悠久的建城史。 融合文化、历史、时尚、科技等多种元素,则让《跟着春晚游中国》的沉浸 ...
新都酒店(08315.HK)成立新子公司专注于机器人本体设计与生产
Ge Long Hui· 2025-08-25 11:04
Core Viewpoint - The company has announced the establishment of a wholly-owned subsidiary focused on the design and production of robotic systems, aiming to enhance its technological capabilities and expand its business scope [1] Group 1: Subsidiary Establishment - The new subsidiary will concentrate on the design and production of robotic bodies, as well as the research, production, and sales of core components such as motion control systems, intelligent perception and algorithms, dexterous manipulators, and modular joints [1] - The subsidiary aims to create general-purpose robots that are characterized by high precision, flexibility, and adaptability across multiple scenarios [1] Group 2: Business Integration and Development - The new subsidiary will collaborate with the existing business segments, including hotel, catering, cultural tourism, and entertainment ecosystems, to leverage synergies [1] - The establishment of the subsidiary is expected to accelerate the research and application of new technologies, while also expanding the company's development space and attracting more talent for long-term growth [1]
新都酒店(08315)拟成立一间新子公司,主要专注于机器人本体的设计与生产
Zhi Tong Cai Jing· 2025-08-25 10:57
Core Viewpoint - The company has announced the establishment of a wholly-owned subsidiary focused on the design and production of robotic bodies, aiming to enhance its existing business operations and expand into new markets [1] Group 1: Subsidiary Establishment - The new subsidiary will concentrate on the research, production, and sales of core components such as motion control systems, intelligent perception and algorithms, dexterous manipulators, and modular joints [1] - The goal is to create general-purpose robots that are highly precise, flexible, and adaptable to multiple scenarios [1] Group 2: Integration with Existing Business - The subsidiary will collaborate with the company's current operations in sectors including hotels, catering, cultural tourism, and entertainment ecosystems [1] - This integration is expected to accelerate the research and application of new technologies while expanding development opportunities [1] Group 3: Long-term Development - The establishment of the subsidiary is anticipated to attract more talent and lay a solid foundation for the company's long-term growth [1]
央视年内三度聚焦 “周同学”IP“文旅商演”模式引爆城市消费新生态
Quan Jing Wang· 2025-07-21 07:20
Group 1 - The core viewpoint of the articles highlights the successful integration of the "Zhou Tongxue" IP into urban cultural tourism, showcasing it as a benchmark case for driving local tourism economies [1][2] - The "Zhou Tongxue" IP has gained significant media attention, appearing on CCTV three times within the year, indicating its growing influence and recognition in the cultural tourism sector [1][2] - The events in Xiamen, including the "Zhou Tongxue" themed activities, have attracted a large number of tourists, enhancing their experience of local culture and cuisine [2][3] Group 2 - The "Zhou Tongxue" IP has been utilized to create a series of engaging activities, such as the "Finding Zhou Tongxue" event, which connects various tourist attractions and commercial areas in Xiamen [2][3] - The integration of music performances, urban landmarks, and commercial pop-up stores has created an immersive consumption experience, boosting the local night economy and enhancing visitor engagement [3] - The innovative "cultural tourism performance" model developed by the company has not only revitalized the local tourism industry but also contributed to the cultural consumption upgrade in various cities [3]
上海推出上千项特色活动 “五一”假期消费同比增13.1%
Yang Shi Wang· 2025-05-06 10:05
Group 1: Consumer Spending and Events - During the "May Day" holiday, Shanghai's online and offline consumption reached 59.46 billion yuan, a year-on-year increase of 13.1% [1] - The sixth "Five Five Shopping Festival" will last until the end of June, featuring over 1,000 unique activities including pet festivals and international cruise festivals [5][6] - Various shopping districts are actively creating vibrant atmospheres and introducing innovative business formats to attract consumers [5] Group 2: Cultural and Tourism Activities - Shanghai's major tourist attractions and parks introduced new features and performances during the "May Day" holiday, enhancing traditional culture and extending consumer engagement [9] - The "Yao Xue Ice World" became a new hotspot for cultural tourism, showcasing a unique performance combining traditional dance with skiing [11] - Shanghai received 16.5 million visitors during the holiday, a year-on-year increase of 1.61%, with total tourism revenue reaching 20.11 billion yuan, up 10.2% [11]
多元场景点燃消费引擎
Jing Ji Ri Bao· 2025-03-27 07:04
Group 1: Government Initiatives - The government emphasizes boosting consumption and improving investment efficiency to expand domestic demand through the "Special Action Plan to Boost Consumption" [1] - Various regions are implementing innovative consumption scenarios and exploring new growth points to stimulate consumer spending [1] Group 2: Technological Innovations in Consumption - In Shandong, digital technologies are reshaping consumption experiences, such as VR technology in entertainment and personalized safety helmet design programs [2][3] - The integration of virtual reality with cultural tourism is being promoted, with plans to establish 20 innovative demonstration applications [3] Group 3: Retail and E-commerce Developments - In Linyi, a safety helmet customization program has increased order conversion rates by 30%, with sales reaching 1.5 million units, a 20% year-on-year growth [3] - Linyi is also developing a digital service platform to enhance the shopping experience, aiming to upgrade its commercial logistics big data platform [3] Group 4: Consumer Engagement and Events - In Hubei, the "Chinese Food Festival" and various promotional activities aim to stimulate service consumption across multiple sectors, with over 600 events planned [8] - Wuhan is attracting consumers through the introduction of new brands and cultural events, resulting in a 16% increase in daily foot traffic in major shopping areas [8] Group 5: Financial Incentives and Consumer Behavior - In Sichuan, a subsidy program for digital products has led to the sale of 301.2 million items, generating a consumption boost of 97.3 billion yuan [7] - The province is focusing on creating new consumption scenarios and enhancing consumer experiences through innovative retail strategies [7][9]