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(活力中国调研行)浙江金华智慧牧场变身“猪猪迪士尼” 全球圈粉300万
Zhong Guo Xin Wen Wang· 2025-08-12 02:54
Core Insights - The article highlights the transformation of a traditional pig farm in Jinhua, Zhejiang, China, into a global benchmark for agricultural tourism, attracting over 3 million visitors since its opening in August 2021 [1][2] - The farm utilizes a 5G smart farming system, integrating IoT, big data, and AI technologies, which has improved farming efficiency by 30% and reduced mortality rates to below 2% [2][5] - The farm's innovative approach combines cultural empowerment, technological advancement, and immersive experiences, contributing to its popularity and economic success [5][6] Group 1: Company Overview - The farm, operated by Zhejiang Jinhua Panda Pig Industry Development Co., has evolved from a traditional breeding facility to a modern agricultural tourism destination [1][2] - It covers an area of 1,500 acres and has hosted over 120 international delegations from countries like the USA, Germany, and France [1][2] - The projected annual output of pigs by 2025 is expected to reach 30,000 [2] Group 2: Technological Integration - The farm is recognized as the world's first 5G smart farming center, allowing real-time monitoring of livestock health and environmental conditions [2] - The integration of a visualized farming system has automated and digitized the entire farming process [2] - The farm has established a green circular chain of "farming-organic fertilizer-planting," enhancing overall productivity [2] Group 3: Visitor Experience and Economic Impact - The farm has become a popular tourist attraction, with peak daily visitor numbers exceeding 17,000 and a total revenue of 280 million RMB [5] - Visitors engage in various interactive experiences, including a "time tunnel" featuring over 600 simulated pigs and immersive activities related to traditional ham production [5][6] - The farm's marketing strategy has led to over 1 billion online discussions about the "Panda Pig" brand, showcasing its strong social media presence [5]