Group 1 - The third Shenzhen International Smart Elderly Care Industry Expo opened with the theme "Empowering Technology, Activating New Momentum for the Silver Economy," featuring over 200 global companies and showcasing more than 2000 smart elderly care products across the entire industry chain [3][5] - The exhibition area of 15,000 square meters includes seven thematic areas such as smart home care, intelligent service robots, and elderly financial services, highlighting the latest achievements in smart elderly care [3][5] - Shenzhen Guoshou's booth attracted significant attention, with many elderly visitors inquiring about pension security details and engaging with staff about products like "Yinling Ankang" [3][5] Group 2 - A strategic cooperation agreement was signed between the Shenzhen Civil Affairs Bureau and Shenzhen Guoshou, focusing on innovation in pension security products, upgrading community elderly care services, and promoting age-friendly services [3][5] - Shenzhen Guoshou exemplifies the responsibility of financial central enterprises in the smart elderly care sector through its "product + service + scenario" approach, aiming to transform elderly care into a more enjoyable experience [5] - The expo included over 20 specialized forums and "supply-demand procurement matching sessions," gathering international academic experts and industry leaders to drive efficient resource connectivity in the elderly care ecosystem [5]

Core Viewpoint - The company is enhancing its "China Life Insurance" APP with a focus on technology and service to better serve the elderly population, aiming to provide high-quality insurance protection and improve accessibility for senior citizens [1]. Group 1: User-Friendly Features - The APP features a customizable interface with adjustable font sizes to improve readability for elderly users [2]. - Multiple login verification methods, including voice verification, are introduced to cater to the diverse needs of older users, enhancing security and ease of use [2]. - A fuzzy search function allows for precise service access, making it easier for elderly users to find relevant information [2][3]. Group 2: Service Enhancements - The "Air Customer Service" feature enables video connections with customer service representatives, allowing seniors to receive assistance without needing to visit physical locations [4]. - The APP facilitates easy appointment scheduling and navigation to physical service points, prioritizing elderly customers for in-person service [4]. - A voice broadcast feature for health information allows users to listen to content, making it more accessible and reducing eye strain [4]. Group 3: Product Accessibility - The APP simplifies the insurance product recommendation process, ensuring that offerings align with the specific needs of elderly clients [5]. Group 4: Intelligent Assistance - The APP incorporates intelligent guidance and human support to assist elderly users in navigating the platform, reducing cognitive load during transactions [6]. - An intelligent Q&A feature enhances customer service by quickly retrieving information and improving response accuracy [7]. - A unified service access point allows users to easily connect with various service channels, streamlining the customer experience [7]. Group 5: Risk Management - The company emphasizes risk management by implementing features that help prevent financial losses for elderly clients, including clear visual indicators to reduce errors [8]. - The APP includes preemptive warnings for potential financial scams, particularly for significant transactions, to protect elderly users [8]. Group 6: Commitment to Innovation - The company is dedicated to leveraging technology to enhance service delivery for the elderly, aiming to make insurance services more accessible and user-friendly in the digital age [8].

Core Insights - The company emphasizes its commitment to enhancing financial services for various demographics, including the elderly, new citizens, and foreign residents, by implementing user-friendly solutions and community support initiatives [1][5]. Group 1: Services for the Elderly - The company launched the "Respect for the Elderly Mode" on its app in 2021, which received certification for accessibility in 2023, making it the first insurance app to achieve this [2]. - This mode features large fonts, high contrast, and voice navigation to assist elderly clients in using online services, along with a one-click call feature for customer support [2]. - The company also offers "Elderly Companion Classes" at its branches to help seniors navigate smartphone functions and online services [2]. Group 2: Support for New Citizens - The company has established a supportive service network across nearly 2,500 outlets in over 300 cities, providing essential services like drinking water and emergency supplies for new citizens such as delivery workers [3]. - It aims to create a "City New Harbor" by offering seasonal refreshments and cultural integration activities, enhancing the sense of belonging for new residents [3]. Group 3: Services for Foreign Residents - The company has improved financial services for foreign residents by adapting its systems to accommodate foreign identity documents, ensuring service levels are comparable to those for local residents [4]. - It has introduced English language support in its customer service and app, facilitating communication for foreign clients [4]. - Customized services are offered to foreign enterprises, including health management services tailored to the needs of their employees [4].