最近，保险公司在银发经济领域动作不断。7月中旬，华泰人寿正式推出"保险+"全生命周期守护体系。 7月底，泰康之家在全国运营的第26家社区——泰康之家·津园开业。8月15日，中国人寿集团旗下国寿 健投公司所属康养旅居项目——国寿嘉园·北戴河逸境启用。 《2024年度国家老龄事业发展公报》显示，截至2024年末，全国60周岁及以上老年人口为31031万人， 占总人口的22%；全国65周岁及以上老年人口为22023万人，占总人口的15.6%。国务院办公厅印发的 《关于发展银发经济增进老年人福祉的意见》提出，银发经济是向老年人提供产品或服务，以及为老龄 阶段做准备等一系列经济活动的总和，涉及面广、产业链长、业态多元、潜力巨大。 产品端多向发力 近年来，保险业持续关注银发群体的健康保障问题，紧扣医疗、护理、失能等保障需求，推出差异化的 保险产品，在发展银发经济与增进老年人福祉方面发挥了重要作用。 在甘肃，中国人寿旗下寿险公司发挥主业专长，助力当地构建"基本医保+大病保险+补充医疗"多层次 保障体系，不断拓宽民生保障范围。在筑牢大病保障防线的同时，中国人寿寿险公司大力推广"夕阳 红""夕阳保""银龄安康""关爱老人""银 ...

Core Viewpoint - China Life Insurance has released its 2024 ESG and Social Responsibility Report, highlighting its commitment to high-quality development and social responsibility through innovative solutions and extensive service coverage across the country [1] Group 1: ESG Ratings and Achievements - China Life has received an A-class rating from the China Insurance Industry Association for nine consecutive years and has maintained an A-class risk comprehensive rating for 27 quarters [1] - The company's MSCI ESG rating has improved to A, placing it at the highest level within the domestic life and health insurance industry [1] Group 2: Service Expansion and Rural Support - The company has expanded its service network, covering the entire country and adding 140 million insured elderly individuals, while activating trillions in funds for rural revitalization and green economy initiatives [1][2] - China Life has developed a diverse range of insurance products tailored for rural populations, effectively addressing risks related to poverty due to death, illness, and disasters [2] Group 3: Support for Vulnerable Groups - In 2024, the company provided insurance coverage for over 930 million people in Qinghai and has implemented various projects to support women's health and elderly care in different regions [2][3] - The insurance premium scale for the "Two New" groups reached 975 million yuan, with a total insurance amount of approximately 1.1 trillion yuan [3] Group 4: Aging Population and Health Services - China Life has actively addressed the aging population by implementing a "health and pension" strategy, with 140 million elderly individuals newly insured in 2024 [4][5] - The company has launched various pension insurance products and upgraded its offerings to meet the health needs of the elderly [5] Group 5: Green Finance Initiatives - The company emphasizes green finance as a key strategy, providing insurance for various environmental and low-carbon projects, and has invested over 1 trillion yuan in rural revitalization and inclusive finance [8][9] - China Life has supported green transportation projects, contributing 970 million yuan to the development of the Changsha Metro Line 3 [9] Group 6: Customer Service and Technology - The company has focused on enhancing customer service through digital platforms, achieving a 10.5% increase in registered users of its insurance app, totaling nearly 160 million by the end of 2024 [10] - The customer service hotline maintained a high human connection rate of 98%, with a satisfaction rate of 99.87% for post-service feedback [10] Group 7: Employee Development and Agent Support - China Life has introduced the "Seed Plan" to enhance the professional skills of its agents, providing them with unique incentives and development opportunities [11][12] - The company emphasizes the importance of employee rights and development, supporting nearly 100,000 contract employees and 666,000 agents [12] Group 8: Commitment to National Development - China Life aims to contribute to national strategies and sustainable development, positioning itself as a responsible leader in the insurance industry [12]

Group 1 - The National Financial Supervision Administration's Lingcheng Financial Supervision Bureau has actively implemented a financial for the people concept, achieving significant results in protecting financial consumer rights in Lingcheng District, Dezhou, Shandong [1] - A multi-channel dispute resolution mechanism has been established, including a "Financial Dispute Resolution Joint Committee" with various local institutions, resulting in a 100% satisfaction rate among financial consumers [1][2] - The bureau has conducted 52 consultations, resolved 6 complaints, and mediated 3 pre-litigation disputes this year [1] Group 2 - The bureau has combined centralized and localized financial knowledge promotion, organizing training sessions and public awareness activities, with a total of 37 themed promotions and nearly 130,000 online clicks [2] - Focus areas include preventing telecom fraud, rational investment, personal information protection, secure payments, and insurance coverage [2] - The bureau has conducted 4 street and building campaigns and 2 legal lectures to combat illegal fundraising, effectively blocking 11 potential risks [2] Group 3 - Digital technology has been utilized to enhance the breadth and depth of online policy promotion, collecting information on 38 online credit products, 17 specialty loan products, and 20 free service items [3] - A total of 13,369 small and micro enterprises have been visited, with 4,433 receiving credit totaling 3.401 billion yuan and 1.157 billion yuan in loans issued [3] - New insurance products have been introduced, providing coverage for 37,535 individuals under "Dehui Insurance" and risk protection for 15,952 individuals amounting to 757 million yuan [3]

Core Viewpoint - China Life Insurance leverages its comprehensive financial advantages and business synergy to provide a full range of financial and insurance services throughout the entire lifecycle, emphasizing its commitment to customer protection and service diversity [1][10]. Group 1: Comprehensive Financial Services - The company offers life insurance services covering health, retirement, medical, education, and accident insurance, while its property insurance services span various sectors from production to personal safety [1]. - China Life is implementing the "333 strategy" to enhance service diversity, inclusivity, and accessibility, aiming for a unified service approach under the motto "One China Life, One Lifetime of Protection" [1]. Group 2: Child Protection Initiatives - The "Worry-Free Childcare" initiative launched in 2024 provides dedicated insurance for childcare institutions in Guangdong, offering up to 100 million yuan in liability coverage for institutions and 10,000 yuan in personal accident medical insurance for each child [2]. - The company has expanded its coverage for children's insurance needs, providing approximately 1.8 trillion yuan in protection for about 27.3 million family members in 2024, and has developed products benefiting over 70 million children [3]. Group 3: Health and Medical Insurance - The "Great Love Without Borders" project, initiated in 2019, has insured 5.9 million people, with 2024 seeing approximately 1.14 million participants, covering 47% of the city's basic medical insurance population [4][5]. - The project also includes cancer screening initiatives, with plans to conduct at least 10,000 screenings for nasopharyngeal cancer in 2024 [5]. Group 4: Elderly Care and Support - The "Yikangbao" program provides 500 yuan monthly for long-term care for severely disabled elderly individuals, with over 56,300 beneficiaries and total payments of approximately 24.8 million yuan [7][8]. - The "Silver Age Safety" insurance project has been implemented for elderly individuals, covering over 90% of the elderly population in Guangdong, with total claims reaching 2.3 billion yuan [9]. Group 5: Support for New Employment Groups - In 2024, the company provided insurance coverage for over 34.47 million individuals in the "two new" employment groups, with property insurance covering nearly 160 billion yuan in risks [6]. Group 6: Commitment to Social Stability - China Life Insurance emphasizes its role as a stabilizing force in society, providing risk protection across all life stages and contributing to social development and the dignity of aging [10].