Core Viewpoint - The article highlights the growing global influence of Chinese cultural content, particularly in Southeast Asia, where C-POP and Chinese dramas are gaining popularity, surpassing Korean content in viewership [1][3][4]. Group 1: Cultural Expansion - Southeast Asian fans are increasingly drawn to Chinese content, including films, animations, and variety shows, with C-POP emerging as a trendy cultural phenomenon [3]. - Companies like Shenzhen Yawen and KuKan Culture are leading the charge in content export, with Yawen covering 249 countries and facilitating the overseas success of over 10,000 quality Chinese IPs [3][4]. - In Thailand, the viewership of Chinese content has surpassed that of Korean dramas and local productions, particularly for historical dramas [4]. Group 2: Localization and Adaptation - The approach to cultural export has shifted from mere product transportation to value co-creation, with companies adapting content to local tastes and aesthetics [6]. - KuKan Culture has evolved from simply uploading original Chinese films to creating localized versions, including translation and dubbing, to better resonate with foreign audiences [6]. - The gaming industry exemplifies this trend, with titles like "Genshin Impact" blending Chinese cultural elements into narratives that appeal to a global audience [6][7]. Group 3: AI and Technology in Cultural Export - AI technology is increasingly utilized in cultural export, aiding in tasks such as translation and content adaptation, allowing for broader market reach [8][9]. - Yawen is developing an AI model to analyze social media data, enhancing the efficiency of content distribution and audience engagement [9]. - The introduction of a 240-hour visa-free transit policy is expected to boost cultural tourism, further integrating travel with cultural content export [10]. Group 4: Embracing Diversity - The cultural export narrative emphasizes "embracing" rather than "conquering," promoting a message of friendship and partnership across cultures [10]. - The article illustrates this through various examples, such as the adaptation of cultural symbols in merchandise and the creation of diverse character representations in games [10].