Investment Rating - The report assigns an "Accumulate" rating to the company with a target price of 89.20 CNY [5][16]. Core Insights - The company is leveraging AI technology and a city-based base sinking strategy, in collaboration with Fenbi, to accelerate its market share growth and reshape the public examination industry [2][12]. - The company is expected to achieve significant revenue growth, with projected net profits for 2025-2027 at 312 million, 438 million, and 543 million CNY respectively, and EPS of 1.58, 2.23, and 2.76 CNY [12][16]. - The strategic partnership with Fenbi is anticipated to enhance competitive barriers and operational efficiency in the vocational education market [12][21]. Financial Summary - Total revenue is projected to grow from 247 million CNY in 2023 to 5,159 million CNY by 2027, reflecting a compound annual growth rate (CAGR) of 131.3% in 2024 [4][13]. - The net profit is expected to turn from a loss of 92 million CNY in 2023 to a profit of 543 million CNY by 2027, indicating a significant recovery and growth trajectory [4][13]. - The company’s gross margin is projected to improve from 53.48% in 2024 to 57.16% by 2027, driven by brand effect and operational efficiency [19][21]. Industry Analysis - The number of college graduates in China is expected to exceed 12 million by 2025, creating a sustained demand for public examination training [32][46]. - The public examination training market is projected to reach approximately 151 billion CNY in 2025, with a potential growth to 237 billion CNY by 2030 [46][47]. - The company is positioned to benefit from the increasing number of civil service examination candidates, which has shown a consistent upward trend [41][46].

Core Insights - The company achieved a significant increase in profit, with a net profit of 249 million yuan for the first three quarters of 2025, representing a year-on-year growth of 92% [3][9] - The revenue for the same period reached 2.464 billion yuan, up 15.7% year-on-year, indicating a strong performance in the non-degree training business [3][9] - The introduction of innovative products like "Exam Preparation Express" is expected to enhance resource utilization and competitiveness in the market [5][6] Financial Performance - In Q3 2025, the company reported a revenue of 740 million yuan, a year-on-year increase of 18.4%, and a net profit of 36.21 million yuan, up 362% year-on-year [4][9] - The net profit margin for Q3 was 4.9%, an increase of 3.7 percentage points compared to the previous year, attributed to effective sales expense management [4][9] - The company’s contract liabilities stood at 932 million yuan by the end of Q3 2025, reflecting a year-on-year growth of 4.3% [2][4] Strategic Initiatives - The "Exam Preparation Express" product utilizes a "base delivery model" to optimize teaching resources, aligning with the trend of multi-subject preparation among students [5][6] - The "Academy Excellence" product leverages big data and AI technology for personalized tutoring, enhancing both efficiency and effectiveness for students [6] - The company has implemented a share buyback program totaling 260 million yuan and introduced employee stock ownership plans to align interests with core staff [2][6] Market Outlook - The number of applicants for the national civil service exam reached a record high of 3.718 million in 2026, indicating sustained demand for public service positions [2][9] - The company is expected to benefit from the high demand for civil service exam preparation, with projections for revenue growth in the coming years [3][7] - The company has adjusted its revenue forecasts for 2025-2027, anticipating net profits of 350 million, 430 million, and 510 million yuan respectively, reflecting confidence in its growth strategy [3][9]

Group 1: Business Focus and Strategy - The company currently derives a significant portion of its revenue from non-degree training, including civil service and healthcare examination training, and plans to enhance service quality and market share [1][2] - There are no plans to divest the architectural design business; the company will disclose any future changes in accordance with regulations [2][3] - The company emphasizes shareholder interests and aims to enhance competitiveness and intrinsic value through various strategies, including employee stock ownership plans for nearly 300 core staff [2][4] Group 2: Market Adaptation and Product Development - The company is committed to adapting to evolving market demands by maintaining a customer-centric approach and continuously innovating teaching methods [3][4] - A professional teaching team, with over 50% holding master's degrees, ensures high-quality instruction and timely updates on examination trends [3] - The company has integrated its training programs into two core matrices: "Exam Direct Path" for mass market needs and "Academy Excellence" for high-end clientele, leveraging data and AI for personalized tutoring [3] Group 3: Value Management and Governance - The company has established a "Value Management System" to align market value with intrinsic value through strategic planning and governance [4] - The board of directors prioritizes shareholder interests and focuses on improving operational efficiency and profitability [4]