老乡见老乡，两眼泪汪汪。京东和创始人刘强东如此支持宿迁，宿迁人民势必也要支持京东新开的折扣 超市。更何况这次在宿迁新开的四家，比此前的门店都更大，种类更丰富。 8月30日，京东折扣超市在江苏宿迁四店连开。据多家媒体报道，四店开业首日累计涌入超30万人，为 所在的商场吸引客流，超过了日常的3-4倍。而销售额，也同样创下京东折扣业态首日销售新纪录。 值得一提的是，昨日宿迁一直雨水不断，但很多市民依然撑伞在店外排起长队，形成"万人雨中等进 店"的罕见开业场面。 开业当天，折扣超市采用的是"自然闭店"的方式，也就是不设置必须遵守的关店时间，不提前关闭入口 和催促离开，而是"服务完最后一位顾客"再关店。营业首日，京东折扣超市一直到第二天的凌晨0点30 分才闭店。由于人数过多而启动的限流措施，也一直从早上9点开业持续到凌晨自然闭店。 有人可能会说，这是京东创始人刘强东的"老家"，家乡人肯定要去支持一波。更何况刘强东自己这两天 也现身宿迁，又是周五被逛希望城京东折扣超市的市民偶遇，其面带微笑与家乡人亲切互动，又是周六 凌晨现身大排档与路人合影，并被拍到在苏超现场为宿迁队加油助威。 宿迁的"爆火"也许有相互成全、与京东惺惺相 ...

Core Insights - JD.com has officially opened its first discount supermarket in Zhuozhou, Hebei, marking the first large-scale discount supermarket in China [1][3] - The store attracted nearly 60,000 visitors on its opening day, setting a new sales record for JD's discount store format [1][3] Store Features - The Zhuozhou store spans over 5,000 square meters and offers more than 5,000 selected essential goods, including fresh food, daily necessities, fast-moving consumer goods, and beverages [1] - Prices at the store are generally lower than conventional market prices, with examples including 30 fresh eggs for 9.9 yuan, 24 bottles of purified water for 7.99 yuan, and 10 kilograms of Northeast rice for 19.99 yuan [1] Supply Chain and Brand Strategy - JD.com emphasizes its strong supply chain capabilities as the core of its "good products at low prices" strategy, utilizing direct sourcing from production areas and factories to minimize costs [1] - The presence of a significant proportion of JD's private label products, backed by strict quality control and cost optimization, further reinforces the "quality and low price" proposition [1] Consumer Engagement - The opening day saw foot traffic reach over four times the usual levels, indicating strong local interest, with nearly 10% of Zhuozhou's 630,000 residents visiting the store [3] - Customers can also enjoy the convenience of "online ordering and instant delivery from the store" through the JD app [3] Sales Performance - The sales on the first day exceeded expectations, achieving more than double the sales of JD's previous discount supermarket pilot store in Beijing [3]