Core Viewpoint - The employee stock ownership plan (ESOP) announced by Shuiyang Co. aims to enhance employee motivation and reflects the company's confidence in its development [4][5]. Group 1: Employee Stock Ownership Plan - The ESOP will involve up to 938 participants, categorized into professional and management roles, with a funding source capped at 51.04 million yuan [4]. - The company plans to repurchase shares at a price of 20.46 yuan per share, with a maximum of 2.49 million shares being repurchased, representing 0.64% of the total share capital [4]. Group 2: Financial Performance - For the first three quarters of 2025, the company reported a revenue of 3.41 billion yuan, marking a 12% year-on-year increase, and a net profit attributable to shareholders of 140 million yuan, which is a 44% increase year-on-year [6]. - The company has seen significant growth across multiple brands, with notable increases in sales on various platforms: 11% on Taobao, 19% on Douyin, and 314% on JD.com for the brand Ifidan [6].

Investment Rating - The report maintains a "Buy" rating for the company [6] Core Insights - The employee stock ownership plan demonstrates the company's confidence in long-term development and aims to enhance employee motivation while aligning the interests of shareholders, the company, and employees [2][3] - The company achieved high-quality growth in the first three quarters of 2025, with revenue reaching 3.41 billion yuan, a year-on-year increase of 12%, and net profit attributable to shareholders of 140 million yuan, up 44% year-on-year [3] - The company continues to advance as a high-end beauty group, with a dual business strategy of proprietary and CP brands, focusing on high-end and global expansion [4] Financial Performance Summary - Revenue for 2025 is projected at 4.98 billion yuan, with a growth rate of 17.53% [5] - Net profit for 2025 is estimated at 241 million yuan, reflecting a growth rate of 118.75% [5] - Earnings per share (EPS) for 2025 is expected to be 0.62 yuan, with corresponding price-to-earnings (P/E) ratios of 33, 25, and 19 for 2025, 2026, and 2027 respectively [4][5] Business Strategy and Market Position - The company is leveraging multi-brand and multi-channel strategies to drive growth, with significant performance improvements noted across various platforms [3] - The report highlights the successful product upgrades and strong sales momentum for key brands, indicating a robust market presence [3][4] Valuation Metrics - The report provides a detailed forecast of financial metrics, including revenue, net profit, and EPS for the years 2025 to 2027, indicating a positive outlook for the company's financial health [5][10][12]

Investment Rating - The investment rating for the company is "Buy" and is maintained [6]. Core Viewpoints - In Q3 2025, the company achieved a revenue of 910 million yuan, representing a year-on-year growth of 21%, and a net profit attributable to shareholders of 12.58 million yuan, reversing a loss of 24.02 million yuan [4][11]. - The strong growth of high-end brands, coupled with the expansion of offline channels, has accelerated revenue growth. However, due to increased investment in new product promotion and overall R&D, profitability experienced slight fluctuations [2][11]. - Looking ahead, the launch of the new "Yifidan" cream is anticipated, with the brand expected to achieve a comprehensive product layout. The PA and RV segments are gradually forming a second growth tier, indicating promising future growth for the group [2][11]. Summary by Sections Financial Performance - In Q3 2025, the company reported a revenue of 910 million yuan, a 21% increase year-on-year, and a net profit of 12.58 million yuan, marking a turnaround from a loss of 24.02 million yuan [4][11]. - The gross margin improved by 1.8 percentage points year-on-year, while the sales expense ratio decreased by 2.8 percentage points year-on-year but increased by 6 percentage points quarter-on-quarter [11]. - R&D expenses reached 31.23 million yuan in Q3 2025, with year-on-year and quarter-on-quarter increases of 5.63 million yuan and 8.37 million yuan, respectively, reflecting the company's commitment to enhancing product capabilities [11]. Product Development and Market Strategy - The company has successfully launched four new products in the Chinese market during the reporting period, continuously improving its product system [11]. - The second-generation super mask, optimized formulas, and new products like the rich cream have gained popularity among consumers, contributing to rapid growth [11]. - The company has opened eight new offline stores in key locations, enhancing its high-end channel presence [11]. Future Outlook - The company expects to achieve net profits attributable to shareholders of 190 million yuan, 300 million yuan, and 380 million yuan for the years 2025, 2026, and 2027, respectively [11].

Group 1: Company Strategy and Market Positioning - The company aims to establish a global high-end beauty brand management group, focusing on long-term strategic investments to navigate short-term uncertainties [9][11]. - EDB brand plans to open stores in the top 10 global cities, with a strategy of "10+3" to enhance brand experience [3][6]. - The company is committed to optimizing its supply chain management and increasing production capacity utilization [12]. Group 2: Financial Performance and Growth Projections - EDB expects a revenue growth of approximately 20% for the year, driven by the expansion of offline channels [6]. - In Q1 2025, the company reported a revenue of 1.08 billion, a 5 million increase from Q1 2024 [8]. - The sales expenses for Q1 2025 were 538 million, up from 478 million in Q1 2024, indicating a rise in marketing investments [8]. Group 3: Product Development and Brand Management - The company plans to upgrade the EDB rich cream product line in the second half of the year, focusing on high-frequency consumer products [2][17]. - EDB's offline channel growth in China exceeded 100%, reflecting strong market demand [6][18]. - The company is enhancing its brand image through high-profile endorsements and marketing campaigns targeting high-net-worth customers [11]. Group 4: Market Challenges and Opportunities - The company is navigating challenges in the beauty industry, including rising costs and competitive pressures, while maintaining a focus on high-end brand positioning [8][27]. - The global trade environment presents opportunities for the company to strengthen its international brand presence [10]. - The company is exploring the integration of e-commerce channels to boost sales, particularly in the U.S. market [5][13].