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智驾普及期安全焦虑凸显 长安汽车发布“新安全”体系破局
Zhong Guo Jing Ying Bao· 2025-11-24 14:29
当下,中国汽车市场正迈入"全民智驾"关键阶段,智能化竞争从技术堆砌转向价值深耕,但安全痛点与 用户焦虑仍成为行业规模化发展的核心瓶颈。 在此背景下,中国长安汽车以"新长安新安全天枢智能"为主题,发布"新安全"价值体系,率先推动汽车 安全从"被动安全"向"主动智能泛安全"转型,为行业安全发展提供新范式。 与此同时,用户对安全的需求已不再局限于传统物理防护,中国汽车工业协会调研显示,2025年有78% 的智驾用户将健康安全、心理安全、隐私安全纳入购车核心考量,传统安全定义已难以满足新时代出行 需求。这种"技术普及速度"与"安全体验质量"的失衡,倒逼行业重新审视智能时代的安全标准。 面对行业痛点与用户需求变迁,中国长安汽车发布的"新安全"价值体系,将安全内涵扩展为涵盖行车、 健康、心理、隐私的全维度守护。 长安"泛安全"破局技术普惠重塑市场格局 实际上,自今年7月底成立以来,中国长安汽车动作不断,品牌势能持续走高。在这背后,中国长安汽 车正在进行一场深刻的科技革命与产业变革,以数智为引领,科技赋能,向新向上。 在第五届长安汽车科技生态大会上,长安汽车正式发布智能化品牌"新长安·新安全—天枢智能"。这是 中国长安汽车 ...
长安汽车(000625)季报点评:Q3营收同环比增长 新能源车、海外市场持续发力
Xin Lang Cai Jing· 2025-10-26 06:32
Core Insights - The company reported significant growth in Q3 revenue and a slight increase in net profit year-on-year, despite a competitive industry landscape [1] - The company is adjusting its earnings forecasts for 2025-2027 due to marketing investments and underperformance in new energy brands, while maintaining a "buy" rating based on future potential [1] Financial Performance - For the first three quarters of 2025, the company achieved revenue of 114.93 billion yuan, a year-on-year increase of 3.6%, and a net profit of 3.06 billion yuan, a year-on-year decrease of 14.7% [1] - In Q3 alone, revenue reached 42.24 billion yuan, with a quarter-on-quarter increase of 23.4% and a year-on-year increase of 9.6% [1] - The net profit for Q3 was 764 million yuan, showing a quarter-on-quarter increase of 2.1% but a year-on-year decrease of 18.6% [1] Sales and Market Performance - Total sales in Q3 reached 459,600 units, with a quarter-on-quarter increase of 38.1% and a year-on-year increase of 16.9% [1] - New energy vehicle sales were particularly strong, reaching 272,500 units, a year-on-year increase of 83.5% [1] - The performance of specific brands included Deep Blue with 90,000 units sold, a year-on-year increase of 78.5%, and Qiyuan with 106,800 units sold, a year-on-year increase of 97.7% [1] Strategic Initiatives - The company is focusing on the launch of new models in the new energy sector, with several new products expected to be released in 2025 [2] - There is an emphasis on expanding into overseas markets, particularly in Southeast Asia, the Middle East, and Europe, alongside the introduction of new energy products [2] - The company is also exploring innovative sectors such as flying cars, humanoid robots, and unmanned commercial vehicles, aiming to create new growth trajectories [2]