转自：国际商报 ■ 本报记者 魏 桥 "第138届广交会，公司将首次全程参展，以往仅参展第二期和第三期。"贝发集团股份有限公司董事长 邱智铭言语间满是欣喜之意。 "本届广交会，我们展示的新品数量预计较上届增长约10％。通过前期客户邀约，公司目前已收到来自 欧美、东南亚等地区超百家采购商的洽谈预约。"莱克电气海外营业部市场部销售经理程逵心里感觉非 常踏实。 谈及10月15日即将开展的第138届广交会，受访的参展企业内心笃定，坚信能在这座贸促之桥上收获更 多金秋硕果。在参展企业的心中，走过68个年头的广交会不仅成就了一个个"广交世界，互利天下"的共 赢故事，更是外贸企业心中的"领路人"。 贸促"金桥" 行业"灯塔" "贝发与广交会的情谊已跨越了32年。"邱智铭表示，从1993年贝发首次参加广交会时身处"流动摊位"， 到本届广交会上公司众多展位覆盖一期、二期、三期，广交会见证了贝发发展壮大的历程。 "广交会是连接外贸企业与全球市场的'金桥梁'，对贝发而言影响深远。" 邱智铭说，近年来，贝发每年都能借助广交会触达全球采购商，斩获超千万美元的意向订单询盘，并促 成长期合作项目，企业的全球化之路越走越开阔。 在邱智铭看来 ...

Group 1: Trade Performance - Suzhou achieved a record high in foreign trade with total imports and exports reaching 1,295.88 billion yuan, a year-on-year increase of 5.7% [1] - The growth is attributed to the improvement in export product quality, rapid growth in emerging markets, and effective measures taken to stabilize orders and develop new markets [1] Group 2: Support for Enterprises - Suzhou established a "Stabilizing Foreign Trade" task force, consisting of 43 professionals from 24 departments, to provide 24-hour support for enterprises [2] - The task force has served 1,660 key enterprises, achieving a 95.2% resolution rate for their requests [2][3] Group 3: Market Expansion Initiatives - The "Hundred Groups and Thousand Enterprises Going Abroad" initiative has successfully organized nearly 20 trade delegations, helping around 300 enterprises explore new markets in Europe, the Middle East, South America, and Southeast Asia [4] - Suzhou's textile industry has also made significant strides in North Africa, securing approximately 3 million USD in intended orders during a recent trade exhibition [5] Group 4: New Business Models and Technologies - Suzhou's cross-border e-commerce imports and exports surged by 185.3% in the first half of the year, with a focus on innovative products and new technologies [7] - Key export products such as integrated circuits and lithium-ion batteries saw substantial growth, with increases of 25.3% and 44.3% respectively [7] Group 5: Innovation and Competitiveness - Companies like Kafei Mei have significantly increased their R&D investment, leading to improved product longevity and a sixfold increase in revenue since 2021 [7][8] - Fast Home Intelligent Technology secured six project orders in Saudi Arabia, demonstrating the competitive edge gained through AIoT solutions and a strong focus on innovation [8]

Core Insights - The company, Kafei Mei, has experienced rapid growth in its automatic coffee machine business, with revenue projections increasing from approximately 100 million yuan in 2021 to over 700 million yuan in 2024, and exports to the U.S. accounting for nearly 30% of total sales [1][4]. Group 1: Business Growth and Market Expansion - Kafei Mei's foreign trade business continues to grow despite previous order pauses from the U.S., with many orders scheduled for delivery two months later [1]. - The company has established a strong presence in over 100 countries, with the U.S. being its largest overseas market, exporting nearly 200 million yuan worth of products last year [1][4]. - The company has successfully entered new markets, such as New Zealand, where it received a significant order after product testing [4]. Group 2: Innovation and R&D - Kafei Mei has invested approximately 20% of its sales revenue into R&D, building a team of over 200 people and creating various performance testing laboratories [2]. - The lifespan of its main products has improved significantly, reaching 90,000 cups, allowing Kafei Mei to compete with established European brands [2][5]. - The company has achieved 99.8% localization of its components, enhancing its supply chain resilience and innovation capabilities [3][5]. Group 3: Future Outlook and Goals - Kafei Mei aims to achieve a sales target of over 1 billion yuan for the year, with confidence in reaching this goal despite potential challenges [4]. - The company is preparing for upcoming promotional events, such as the "618" sales event, and has recently opened a new factory to support its growth [4].