Core Viewpoint - Beijing Daxing International Airport's "Xingxiang Shicheng" service brand has been recognized as an excellent case in China's brand building, showcasing its innovative practices and expanding brand influence [1][3]. Group 1: Service Experience - Daxing Airport has focused on meeting the public's travel aspirations, aiming to provide a fulfilling travel experience since its operation five years ago [3]. - The "Xing e行" service allows passengers to pass through 17 checkpoints without showing a paper boarding pass, enabling seamless travel [5]. - "Xing box tracking" offers real-time luggage tracking at 34 points, making it as convenient as tracking a package [5]. - The "Xing yitong" service provides comprehensive travel information through the airport's app and WeChat mini-program [5]. - "Jinxing Fei" simplifies the transfer process for connecting flights, allowing transfers in as little as 20 minutes [5]. - "Xing Kuaixian" offers 12 air express lines for flexible and high-frequency flight operations [5]. - "Xing Changda" enables early check-in and baggage handling at three city terminals, ensuring seamless air-land transport [5]. Group 2: Commercial Experience - "Xing Xiansong" integrates urban life services into air travel, delivering goods to the boarding gate within 30 minutes and offering various member benefits [8]. - "Xing Liyu" explores the value of Daxing Airport's IP by launching exclusive cultural products for travelers [8]. Group 3: Cultural Experience - "Xing Yinshi" merges airport space with cultural elements, featuring a Chinese garden and a library for a unique aesthetic experience [10]. - The airport hosts a patriotic education exhibition and cultural performances, enriching the waiting time for passengers [10]. Group 4: Humanistic Care - "Xing Xin Xiang Yin" provides personalized services for passengers with special needs, including wheelchair assistance and tailored support [12]. - The airport offers a range of thoughtful services for different traveler groups, ensuring a warm and caring experience [12]. Group 5: Future Outlook - Daxing Airport plans to continue enhancing service experiences, aiming to respond to the public's aspirations for quality travel and showcase the strength of Chinese service brands [14].

Core Insights - Beijing Daxing International Airport has been recognized as an "Excellent Service Quality Airport" for the fourth consecutive year, reflecting high industry and public recognition of its service quality [1][3] Summary by Categories Service Quality Evaluation - The 2024 evaluation for airports with over 10 million passengers includes five dimensions: passenger satisfaction, airline satisfaction, flight punctuality, complaint management, and professional review [3] - Daxing Airport achieved a perfect score in ACI passenger satisfaction for five consecutive years and ranked first in CAPSE satisfaction [3] Operational Efficiency - In 2024, Daxing Airport recorded a flight departure punctuality rate of 88.31% and a release punctuality rate of 92%, ranking first and second among 23 major coordinated airports in the country [4] - The airport operates over 220 flight routes, connecting more than 200 domestic and international destinations, enhancing travel options for passengers [4] Service Innovations - Daxing Airport has upgraded its international paperless service and enhanced security check efficiency, contributing to improved passenger flow [4] - The airport introduced a Wi-Fi login passport authentication method and established seven functional zones to cater to diverse needs of international travelers [5] Cultural and Commercial Integration - Daxing Airport promotes a blend of urban lifestyle services and aviation experiences, offering a variety of dining options and commercial services [8] - The airport features exhibitions and cultural performances, enhancing the travel experience and promoting Chinese culture [8] Accessibility and Special Services - Daxing Airport has received a three-star certification for its barrier-free environment and offers personalized services for elderly and disabled travelers [12] - The airport provides amenities such as sleep pods and 24-hour dining options to accommodate overnight and transit passengers [12]