Core Insights - The new snow season has commenced at the Keketohai Ski Resort in Altay, Xinjiang, attracting nearly 3,000 visitors daily as the 15th National Games approaches, igniting public enthusiasm for winter sports [1] - The region benefits from high-quality snow conditions and favorable policies, with recent snowfall enhancing the skiing experience, making it appealing for both recreational skiers and professional teams [2] - Xinjiang has launched a campaign distributing 10,000 ice and snow consumption vouchers for use at 11 ski resorts, further promoting winter sports participation [4] - Xinjiang's winter tourism system integrates skiing, ice and snow sightseeing, and cultural experiences, with over 3.5 million visitors recorded last season, reflecting a year-on-year growth of over 10% [6]