规模增长近2.3万亿元，各种创新ETF产品竞相推出，机构积极入局，呈现"群雄逐鹿"的火热态势——对 于公募基金行业来说，2025年ETF赛道或许是"最亮的风景线"。 2026年，ETF或仍将是"兵家必争之地"，但从最新发展态势看，在总规模突破6万亿元之后，ETF竞争开 始向纵深发展，基金公司将在规模、创新、生态等方面开展角逐。 规模劲增指数投资风起云涌 据Choice测算，截至2025年12月底，ETF总规模达6.02万亿元，较2024年底增长2.29万亿元。 从产品情况看，百亿级ETF批量涌现。2024年底，规模超百亿元的ETF有66只，到了2025年底，这一数 字是128只，更有17只规模突破500亿元。其中，华泰柏瑞沪深300 ETF规模为4222.6亿元，易方达沪深 300 ETF为2998.51亿元，华夏沪深300 ETF为2286.54亿元。此外，嘉实沪深300 ETF、华夏上证50 ETF、南方中证500 ETF、易方达创业板ETF规模均超千亿元。 ETF的快速发展，与政策推动密不可分。2025年1月，中国证监会发布的《促进资本市场指数化投资高 质量发展行动方案》提出，持续丰富指数基金产品体系， ...

从产品情况看，百亿级ETF批量涌现。2024年底，规模超百亿元的ETF有66只，到了2025年底，这一数 字是128只，更有17只规模突破500亿元。其中，华泰柏瑞沪深300 ETF规模为4222.6亿元，易方达沪深 300 ETF为2998.51亿元，华夏沪深300 ETF为2286.54亿元。此外，嘉实沪深300 ETF、华夏上证50 ETF、南方中证500 ETF、易方达创业板ETF规模均超千亿元。 ETF的快速发展，与政策推动密不可分。2025年1月，中国证监会发布的《促进资本市场指数化投资高 质量发展行动方案》提出，持续丰富指数基金产品体系，包括积极发展股票ETF，稳步拓展债券ETF， 支持促进场外指数基金发展，稳慎推进指数产品创新。同时，加快优化指数化投资发展生态，包括优化 ETF注册发行安排，全面完善ETF运作机制，以及降低指数基金投资成本等。 ◎记者 赵明超 规模增长近2.3万亿元，各种创新ETF产品竞相推出，机构积极入局，呈现"群雄逐鹿"的火热态势——对 于公募基金行业来说，2025年ETF赛道或许是"最亮的风景线"。 2026年，ETF或仍将是"兵家必争之地"，但从最新发展态势看，在总规模 ...

Core Insights - The public fund scale has surpassed 36 trillion yuan, reaching a historical high, with equity funds being the main driver of this growth [1][2] - Fund companies are increasingly focusing on investor experience alongside performance, aiming to enhance investor satisfaction and trust [4] Fund Scale and Performance - As of the end of Q3, over 13,000 funds collectively reached a scale of 36.45 trillion yuan, an increase of 2.4 trillion yuan from the end of Q2 [2] - Equity products, particularly pure stock index funds, saw significant growth, with their scale exceeding 5 trillion yuan, a 26.29% increase [2] - The performance of equity funds has been strong, with both mixed equity funds and stock funds showing approximately 40% growth over the past year [2] Growth of Specific Fund Types - QDII funds also experienced rapid growth, reaching 904.52 billion yuan by the end of Q3, marking a 33% increase [2] - Bond funds were the only category to see a decline in scale, dropping over 140 billion yuan to 10.62 trillion yuan [2] Popularity of High-Performance Products - Several high-performing active equity funds have rapidly increased in scale, with some achieving over 800% growth [3] - Passive products, particularly large ETFs, attracted significant inflows, with notable increases in their scales [3] Focus on Investor Experience - Fund companies are changing their assessment mechanisms to improve investor experience, incorporating metrics that directly affect investor satisfaction [4] - Companies aim to build a comprehensive investment advisory service system to better align professional capabilities with investor needs [4]

Core Insights - The public fund scale has surpassed 36 trillion yuan, reaching a historical high, with equity funds being the main driver of this growth [1][2] - Fund companies are increasingly focusing on investor experience alongside performance, aiming to enhance investor satisfaction and trust [4] Group 1: Fund Scale and Performance - As of the end of Q3, over 13,000 funds have a combined scale of 36.45 trillion yuan, an increase of 2.4 trillion yuan from the end of Q2 [2] - Equity products, particularly pure stock index funds, have seen significant growth, with their scale exceeding 5 trillion yuan, a 26.29% increase quarter-on-quarter [2] - The performance of equity funds has been strong, with both the mixed equity fund index and stock fund index rising approximately 40% over the past year [2] Group 2: Popularity of High-Performance Products - Several high-performing active equity funds have rapidly increased in scale, with some achieving over 100 billion yuan in size [3] - Passive products have also attracted significant inflows, with the Huatai-PB CSI 300 ETF growing by over 50 billion yuan in Q3 [3] - Investors are showing increased interest in stable products with lower drawdowns, leading to substantial growth in certain bond funds [3] Group 3: Focus on Investor Experience - Fund companies are revising their assessment mechanisms to improve investor experience, incorporating metrics that directly affect investor satisfaction [4] - Companies like Xibu Lide Fund are focusing on creating a comprehensive investment advisory service system to better align professional capabilities with investor needs [4]