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面对美国“对等关税”义乌外贸商如何应对?“义乌最牛老板娘”聂自勤:船小好调头,此路不通还有别的路
Mei Ri Jing Ji Xin Wen· 2025-05-06 16:22
据央视新闻,4月下旬,有美国CNN记者采访义乌小商品城(600415)商户聂自勤,面对"对等关税"下 如何处理美国客户的退单,她坚定果决的回应在社交媒体上走红,也因此被网友称为"义乌最牛老板 娘"。 高峰期,聂自勤经营的万圣节礼品批发业务一年的规模可达6000万元,其中50%的采购客户来自美国。 "如果美国(客户)不要,那我就给南美客户。"聂自勤接受CNN记者采访当天,恰好有南美客户在店里采 购产品,一周时间过去了,之前给聂自勤下订单的美国客户并没有取消订单,而是选择了观望,等待转 机的到来。 4月底,《每日经济新闻》记者从相关进出口协会了解到,国内部分供应商已接到沃尔玛恢复供货的通 知,且关税成本由美国客户承担。聂自勤一边等美国客户的通知,一边也在想办法"主动出击",通过开 拓多元市场和加大内销等渠道,来减轻因货物积压带来的影响。 2007年跟随父亲从河南来义乌创业,聂自勤在义乌一待就是18年,14平方米的店铺如今价值千万元。她 从做代工起家,高峰期一度拥有上千名员工。国际经贸的波动,在这一爿小小的批发店铺里,总能给她 带来最直接的影响。聂自勤坦言,市场会洗出去一些掉队的人,但这是义乌市场的常态,"在义乌没 ...
“世界超市”义乌,如何穿越关税风暴?
Mei Ri Jing Ji Xin Wen· 2025-05-06 15:32
Core Viewpoint - Yiwu, known as the "World Supermarket," is adapting to changes in international trade dynamics, particularly in response to the U.S. tariff policies, which have led to shifts in customer demographics and purchasing behaviors [2][12]. Group 1: Market Dynamics - Yiwu's small commodity market has over 1.15 million merchants and more than 2.1 million SKUs, attracting global buyers, especially from the Middle East and Africa, while U.S. customers have decreased [2][6]. - The implementation of the U.S. "reciprocal tariff" policy has prompted local merchants to seek new markets, with many reporting a shift from U.S. clients to those in South America and Europe [6][7]. - Merchants are actively adjusting their strategies, with some reporting increased orders from overseas customers on e-commerce platforms since the tariff announcement [9][13]. Group 2: Business Strategies - Merchants are focusing on diversifying their customer base and enhancing product value to mitigate the impact of tariffs, with strategies including price increases and optimizing production processes [13][14]. - The rise of cross-border e-commerce and live streaming has led to a significant shift in how Yiwu merchants engage with international customers, with many adopting social media marketing strategies [15][16]. - The demand for multilingual talent is increasing as businesses seek to better communicate with diverse international clients, prompting local educational institutions to adapt their training programs [17][19]. Group 3: Economic Impact - The U.S. tariff policy is expected to affect inventory levels in American retail, with reports indicating that major retailers like Walmart are adjusting their supply strategies in response to rising costs [8][12]. - The overall impact of tariffs on international shipping is significant, with projections indicating a 35% decrease in cargo volume arriving at the Port of Los Angeles compared to the previous year [14].