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第一批反季来中国的老外,爽歪了
3 6 Ke· 2026-01-14 03:33
Core Insights - The influx of Russian tourists to Sanya has surpassed visitors from other countries, prompting local hotels to adapt by training staff in Russian language skills to enhance customer service [1][3] - The demand for Russian-speaking tour guides has surged, with daily wages reaching 500 yuan, reflecting a significant shift in the tourism landscape [3] - Sanya's hotel prices have increased due to the high demand from individual travelers booking through overseas platforms, despite a decrease in group bookings [3][9] Group 1: Sanya's Tourism Dynamics - Russian tourists are increasingly favoring Sanya as a vacation destination due to the challenges in obtaining Schengen visas, leading to a 200% increase in travel agency orders for Hainan [9][11] - The local economy is benefiting from the high spending power of Russian visitors, who are engaging in various activities such as dining and wellness treatments, significantly boosting hotel and restaurant revenues [3][11] - The introduction of direct flights from multiple Russian cities to Sanya has facilitated this tourism boom, with 25 weekly flights currently operating [11][12] Group 2: Harbin's Tourism Growth - Harbin is experiencing a surge in Southeast Asian tourists, with a 57% increase in bookings for winter tourism products, driven by the newly established direct flight routes [6][15] - The appeal of Harbin lies in its unique winter experiences, which are now more accessible due to reduced travel complexities, attracting tourists who previously found it difficult to visit [14][15] - Local businesses in Harbin are enhancing their services to cater to Southeast Asian visitors, including providing warm amenities and language support, which has improved the overall tourist experience [27] Group 3: Changing Consumer Behavior - Russian tourists are shifting from traditional beach relaxation to a deeper cultural engagement, seeking experiences that include local traditions and wellness practices [25][27] - The long-term stay of Russian families in Sanya is reshaping the local accommodation market, with increased demand for serviced apartments and long-term rentals [25] - In Harbin, the focus on customer service and comfort for Southeast Asian tourists is becoming a competitive advantage, with businesses adapting to meet the specific needs of these visitors [27]
第一批反季来中国的老外,最爱哈尔滨与三亚
3 6 Ke· 2026-01-14 02:17
Core Insights - The influx of Russian tourists to Sanya has significantly increased, surpassing visitors from other countries, leading to a shift in local hospitality practices and language training for staff [1][2] - Sanya has become a preferred destination for Russian travelers due to its favorable climate and cultural familiarity, while Harbin attracts Southeast Asian tourists seeking unique winter experiences [4][10] - The changing demographics of tourists are prompting local businesses to adapt their services and offerings to meet new consumer preferences [25][26] Group 1: Russian Tourists in Sanya - Russian tourists now dominate the visitor demographic in Sanya, with hotel staff learning Russian to cater to this market [1] - The demand for Russian-speaking tour guides has surged, with wages reaching 500 yuan per day, comparable to Japanese guides [1] - The number of Russian tourists booking trips to China has increased by 3.5 times since the introduction of visa-free entry, with Sanya accounting for 88% of bookings [2][3] Group 2: Changes in Tourist Behavior - Russian visitors are not just looking for leisure; they are interested in cultural experiences, leading to a rise in demand for local cultural activities and wellness services [20][21] - The average stay for Russian tourists has lengthened, with many opting for longer-term accommodations that allow for a more local lifestyle [19] - Approximately 35% to 40% of Russian families are traveling with children, increasing the demand for family-friendly activities in Sanya [20] Group 3: Southeast Asian Tourists in Harbin - Southeast Asian tourists are increasingly visiting Harbin, with a 57% year-on-year increase in bookings for winter tourism products [3] - Direct flights from Southeast Asia to Harbin have made travel more accessible, allowing tourists to experience winter activities without lengthy layovers [12] - Harbin is enhancing its service offerings to cater to the needs of Southeast Asian visitors, including providing warm amenities and language support [23][24] Group 4: Economic and Service Adaptations - The growth in Russian and Southeast Asian tourism is prompting local businesses to adjust their service protocols to better meet the needs of these new demographics [25][27] - The integration of local payment systems and services has improved the overall experience for Russian tourists, with 80% of transactions now conducted in local currency [9] - The hospitality industry is witnessing a shift from traditional Western markets to neighboring countries, highlighting the importance of regional tourism dynamics [16][26]
中国正在成为全球旅行的“新中心”
Xin Lang Cai Jing· 2025-12-19 10:13
12月4日,外籍游客在北京首都机场自助办理入境手续。观察者网 上述媒体报道称,"中国游"带火了"中国购",今年以来,外国游客赴华旅游热度不减,240小时过境免 签政策与离境退税优化形成"黄金组合",将入境客流高效转化为经济增量,成为拉动消费升级、促进区 域协同发展的重要动力。 随着中国包括旅游业在内的各领域持续推动创新与发展,其对全球旅游业的影响也在日益增强。入境游 客消费额的增长凸显出中国对全球旅行者的巨大吸引力,国内旅游消费的增加则反映出国际与国内旅游 的同步繁荣。旅游业的发展也带动了就业的增长,从而为地方和企业创造发展机遇,这也显示出旅游业 在中国经济格局中日益重要的角色。 【文/观察者网 王勇 编辑/赵乾坤】 中国的免签入境政策、扩大过境签证计划以及更多的入境便利化措施正在全球范围内产生积极影响,这 些举措为全球游客创造了更加畅通的旅行体验。 日前,于哈尔滨举行的全球旅游经济论坛(GTEF)引发全球关注。据西班牙ABC Mundial网站、国际 旅游行业媒体《旅行与旅游世界》等多家外媒报道,论坛上,世界旅游业理事会(WTTC) 首席执行官洛 洛里娅·格瓦拉(Gloria Guevara)表示,"中国旅 ...