□四川日报全媒体记者 王晋朝 四川国际传播中心 郑松 曾泓力 成都天府国际机场T2航站楼内，国际到达厅的落地灯洒下暖黄光晕，将凌晨的清冷揉成一团柔 和。 2月11日23时，记者一行在国际到达口等待来自马来西亚的31人旅行团。作为负责四川国际传播中 心"PandaGuide熊猫指南"外籍人士"一站式"咨询服务平台的记者，这并非我们第一次"带团"—— 自China Travel（中国游）爆火以来，我们已和国际旅行社合作带团超过1000人次，但每次都有新 变化。 随着四川旅游的海外影响力日渐提升，"到四川温暖地看雪"成为越来越多马来西亚人的共同选 择。"很多朋友把四川作为他们人生第一次冰雪之旅的首选地。"哈尼斯说。数据印证了她的观 察，2025年，来川的境外人员住宿登记超340万人次，同比增长38.52%，东南亚等地成为四川入 境旅游的主要客源地。 2月12日23时，送走马来西亚客人，再次走出天府机场时，记者作为入境游"导游"的一天结束了。 此时，几个背着硕大登山包的欧洲游客正快步走向网约车停靠点，欢笑中，他们的四川故事，正 悄然开篇。 大熊猫是四川入境游中当之无愧的明星。此次马来西亚游客的四川之旅，于次日9时抵达 ...

Core Insights - The influx of international tourists, particularly from Thailand, France, Italy, and the UK, is significantly boosting the inbound tourism market in Sichuan, with a notable increase in visitor numbers and spending [2][5][8]. Tourism Growth - From January to November, over 1.56 million foreign travelers were processed at Chengdu border inspection stations, marking a 45.8% year-on-year increase [2]. - The number of inbound tourists to Dagu Glacier reached 46,353, a staggering 139.72% increase compared to the previous year, with Thai tourists making up 77.4% of this figure [5]. - The expected number of Thai tourists at Four Girls Mountain is projected to double compared to last year, while Jiuzhaigou has seen over 495,300 inbound visitors, a growth of over 40% [5]. Tourist Preferences - Southeast Asian tourists are drawn to Sichuan for its snow-capped mountains, which they perceive as a more accessible alternative to the Alps, with favorable pricing and proximity [5]. - European and American tourists are captivated by Sichuan's unique cultural atmosphere and relaxed lifestyle, with many expressing surprise at the region's natural beauty [6][8]. Cultural Appeal - The cultural and lifestyle differences in Sichuan, particularly in cities like Chengdu, are attracting European visitors who appreciate the local vibrancy and leisure activities [6][8]. - The increase in French tourists has been notable, with a 63.2% rise in numbers and a 92% increase in spending, favoring deeper travel experiences over superficial visits [8]. Service Enhancements - Tourism service providers are adapting to the influx of foreign visitors by improving service quality, including language support and tailored experiences [12][14]. - The implementation of international payment systems and streamlined booking processes has enhanced the overall visitor experience, reducing wait times and improving accessibility [12]. Word-of-Mouth Effect - The growth in inbound tourism is largely attributed to positive word-of-mouth from previous visitors, creating a natural promotional effect without extensive marketing efforts [9].

Core Points - The article describes a three-day trip to Sichuan, highlighting its natural beauty, cultural heritage, and culinary delights [1][17] - The trip was organized by a local guide named Linlin, who provided a well-structured itinerary and personalized service [3][12] Group 1: Travel Experience - The first day included visits to Kuanzhai Alley and Wuhou Shrine, showcasing traditional architecture and local snacks [6] - The second day featured a trip to Leshan Giant Buddha, emphasizing its historical significance and impressive craftsmanship [7] - The third day was spent at Emei Mountain, where visitors experienced breathtaking views and Buddhist culture [8][9] Group 2: Cost and Value - The average cost per person for the trip ranged from 400 to 600 yuan, covering accommodation, meals, transportation, and entrance fees [12] - The itinerary was designed to balance sightseeing with leisure, ensuring a fulfilling experience without exhaustion [12] Group 3: Culinary Highlights - Sichuan cuisine is renowned for its bold flavors, with hot pot being a signature dish, alongside other local specialties like Chuan Chuan and Long Chao Shou [16] - Recommendations for popular dining spots include Shu Jiu Xiang Hot Pot and Xiao Jun Gan Chuan Chuan, known for their fresh ingredients and variety [16]

Core Points - Sichuan is highlighted as a treasure trove of tourism, featuring stunning natural landscapes and rich cultural heritage [1][3] - The region is known for its diverse and delicious cuisine, making it a paradise for food lovers [3][18][19][20] Group 1: Natural Attractions - Jiuzhaigou, referred to as a "fairy tale world," is famous for its colorful lakes that sparkle under the sun [1] - Gongga Mountain, known as the "King of Sichuan," features snow-capped peaks that remain frozen year-round [1] - Mount Emei, one of China's four major Buddhist mountains, offers breathtaking views and a mystical atmosphere [8] Group 2: Cultural Heritage - The Sanxingdui site represents an ancient civilization with unique bronze artifacts, sparking curiosity about its mysteries [1] - Sichuan is a significant birthplace of Three Kingdoms culture, with historical sites like Wuhou Shrine dedicated to figures like Zhuge Liang [1] Group 3: Culinary Highlights - Sichuan hotpot is renowned for its spicy and flavorful broth, with popular ingredients including tripe, duck intestines, and beef [18] - Chuan Chuan Xiang, similar to hotpot, features skewered ingredients that are easy to prepare and enjoy [19] - Classic Sichuan dishes like Mapo Tofu and Kung Pao Chicken are celebrated for their rich flavors and unique combinations [20] Group 4: Travel Experience - The tour itinerary includes a well-organized five-day plan covering major attractions like Chengdu, Dujiangyan, and Leshan [6][7][9][10] - The average cost for a satisfying travel experience in Sichuan is between 1000 to 1500 yuan per person [3]

Core Viewpoint - Sichuan is highlighted as a unique and captivating region in Southwest China, known for its diverse geography, rich cultural heritage, and stunning natural landscapes [1][3]. Natural Scenery - Sichuan features breathtaking natural beauty, including Jiuzhaigou with its colorful lakes and Emei Mountain, a significant Buddhist site with a mystical golden summit [3]. - The Leshan Giant Buddha, a monumental statue carved into a cliff, showcases ancient craftsmanship and has stood the test of time [3]. Cultural Heritage - The Sanxingdui archaeological site reveals intriguing artifacts that provide insights into ancient Shu civilization, enhancing understanding of historical cultures [3]. - Wuhou Shrine reflects the history of the Three Kingdoms period, allowing visitors to connect with the legacy of figures like Zhuge Liang [3]. Travel Experience - A recent travel experience in Sichuan was organized by a local guide, emphasizing the high quality and affordability of the tour, with costs ranging from 1000 to 1500 yuan per person [4]. - The itinerary included visits to Chengdu, Dujiangyan, Qingcheng Mountain, and Emei Mountain, providing a comprehensive exploration of the region [6][7]. Travel Tips - Visitors are advised to prepare for variable weather conditions, especially in mountainous areas, and to bring appropriate clothing [9]. - To prevent altitude sickness when visiting high-altitude locations, it is recommended to take preventive medication and stay hydrated [10]. - Tourists should adhere to site regulations and safeguard their belongings in crowded areas [11]. - Transportation between attractions can be challenging, so planning ahead is essential for both guided and independent travel [12].

Core Insights - Sichuan is portrayed as a diverse tourist destination with rich natural landscapes and cultural heritage, making it an attractive location for travelers [1] - The article emphasizes the importance of proper planning for a trip to Sichuan, including itinerary, must-visit attractions, and local cuisine [3] - The experience of a guided tour with a knowledgeable local guide significantly enhances the travel experience, providing insights and avoiding common pitfalls [3][5] Travel Itinerary - Day 1: Arrival in Chengdu, visit to the Panda Base, and exploration of Jinli Ancient Street, enjoying local Sichuan cuisine [5][6] - Day 2: Trip to Emei Mountain, known for its Buddhist significance and stunning natural scenery [7] - Day 3: Visit to the Leshan Giant Buddha, followed by free time in Leshan city to enjoy local delicacies [8] - Day 4: Return to Chengdu after sampling more local specialties [8] Local Cuisine - Sichuan cuisine is highlighted for its variety and flavor, with specific dishes such as hot pot, skewers, and dan dan noodles being recommended [10][11] - The popularity of hot pot in Chengdu is noted, with thousands of hot pot restaurants available [12] - Other local specialties include dragon dumplings and ice powder, showcasing the region's culinary diversity [12]

Core Insights - Sichuan, known as the "Land of Abundance," is famous for its diverse geography, rich history, and cultural heritage, including being the home of the giant panda and the birthplace of ancient Shu civilization [1] Group 1: Travel Itinerary - The six-day, five-night itinerary emphasizes a "slow travel" philosophy, focusing on cultural experiences and culinary exploration in Chengdu, followed by visits to historical sites like Dujiangyan and Mount Emei [2] - Daily schedules are designed to balance activity and rest, making it suitable for families with elderly and children, with an average cost of around 900 yuan per person [2] Group 2: Cultural Experiences - The first day includes a visit to People's Park for a taste of Chengdu's leisurely lifestyle, followed by a visit to Du Fu's Thatched Cottage, where the family engages with local culture [4] - The second day features a morning visit to Kuanzhai Alley and an afternoon at the Sichuan Science and Technology Museum, enhancing the educational experience for children [5] Group 3: Natural and Cultural Attractions - The third day involves exploring the ancient water conservancy project of Dujiangyan and the serene environment of Qingcheng Mountain, with activities suitable for all ages [6] - The fifth day at Mount Emei includes a scenic ride to the summit, where the family witnesses breathtaking natural phenomena [8] Group 4: Travel Tips and Recommendations - The trip highlights the importance of family bonding during travel, with suggestions to visit during favorable weather months and to prepare for temperature variations in mountainous areas [10] - Practical advice includes pre-booking tickets for attractions and utilizing local transportation apps for convenience [10]

Group 1: Overview of Sichuan - Sichuan is known as the "Land of Abundance," featuring diverse geography and rich cultural history, including the birthplace of the giant panda and ancient Shu civilization [1] - The region includes significant historical sites such as the Dujiangyan irrigation system and Qingcheng Mountain, showcasing ancient engineering and Daoist culture [1] Group 2: Travel Itinerary - The six-day itinerary emphasizes comfort and depth, with activities planned in Chengdu, Dujiangyan, Qingcheng Mountain, and Emei Mountain, ensuring a balance of exploration and relaxation [2] - Daily expenses are managed at approximately 900 yuan per person, with accommodation averaging 300-350 yuan per night and meals around 80-100 yuan per day [2] Group 3: Cultural Experiences - The first day includes a visit to People's Park for a taste of local life, followed by a visit to Du Fu's Thatched Cottage, enhancing cultural appreciation through poetry and local cuisine [4][5] - The second day features a morning visit to Kuanzhai Alley and an afternoon at the Sichuan Science and Technology Museum, providing educational and interactive experiences for all ages [5] Group 4: Natural and Cultural Harmony - The third day involves exploring the ancient wisdom of the Dujiangyan irrigation system and the serene environment of Qingcheng Mountain, with activities like bamboo rafting and Tai Chi demonstrations [5][7] - The fifth day at Emei Mountain includes a scenic view from the Golden Summit at 3077 meters, with family-friendly transportation options ensuring accessibility for all ages [7] Group 5: Travel Insights and Recommendations - The journey emphasizes the importance of family time over merely visiting attractions, suggesting optimal travel months of April-May or September-October for pleasant weather and fewer crowds [9] - Practical tips include online ticket reservations for attractions, transportation via the "Tianfu Tong" app, and preparation for varying temperatures in mountainous areas [9]

Group 1 - Sichuan is known as the "Land of Abundance" with diverse geography and rich cultural history, including being the home of the giant panda and ancient Shu civilization [1] - The region features significant archaeological sites like Sanxingdui and Jinsha, and historical landmarks such as Dujiangyan and Qingcheng Mountain [1] - Sichuan cuisine is one of the four major Chinese culinary traditions, renowned for its unique flavors and variety [1] Group 2 - The six-day itinerary emphasizes comfort, depth, and experience, catering to family travel needs with a focus on cultural and culinary exploration [2] - The travel costs are managed at approximately 900 yuan per person, with accommodation averaging 300-350 yuan per night and daily meal expenses around 80-100 yuan [2] - Local transportation is efficient, with a comprehensive metro network and shuttle services between attractions, making it suitable for families [2] Group 3 - The first day includes a visit to People's Park for a leisurely experience of local life, followed by a visit to Du Fu's Thatched Cottage, enhancing cultural appreciation [4] - The second day features a morning visit to Kuanzhai Alley and an afternoon at the Sichuan Science and Technology Museum, providing educational entertainment for children [6] - The third day involves exploring the ancient Dujiangyan irrigation system and Qingcheng Mountain, highlighting the harmony of nature and culture [7] Group 4 - The fifth day is dedicated to Emei Mountain, where the family experiences breathtaking views and the spiritual atmosphere of the site [9] - The final day includes watching the sunrise at the Golden Summit and engaging with local wildlife, enriching the travel experience [11] - The trip emphasizes the importance of family bonding and shared experiences over merely visiting tourist spots [12] Group 5 - Recommendations for future travelers include visiting during April-May or September-October for pleasant weather and fewer crowds [12] - It is advised to prepare for temperature variations in mountainous areas and to consider dietary preferences, as Sichuan offers non-spicy food options [12] - Essential travel tips include online ticket reservations for attractions, utilizing the "Tianfu Tong" app for public transport, and bringing necessary medications and sun protection [12]

Group 1: Travel Planning and Experience - The itinerary for the six-day, five-night trip to Sichuan is designed around the concept of "slow travel," focusing on cultural experiences and culinary exploration, particularly suitable for family outings [2] - The trip includes visits to Chengdu, Dujiangyan, Mount Qingcheng, and Mount Emei, with a balanced schedule allowing for rest and local food experiences [2][11] - The average cost per person for the trip is controlled at approximately 950 yuan, with accommodation averaging 350 yuan per night and daily meal expenses around 100 yuan [2] Group 2: Cultural and Natural Attractions - The first day includes a visit to People's Park, where the family experiences local life and traditional tea culture, enhancing their understanding of Chengdu's leisurely lifestyle [4] - The second day features a morning visit to Kuanzhai Alley, followed by an afternoon at the Sichuan Science and Technology Museum, providing educational and entertaining experiences for both children and adults [5] - The third day involves exploring the ancient water conservancy project of Dujiangyan and the Taoist culture at Mount Qingcheng, showcasing the harmony between nature and human ingenuity [6] Group 3: Family Engagement and Memories - The trip emphasizes family bonding, with activities tailored to engage all generations, such as traditional crafts and local cuisine [4][5] - The experience of watching the sunrise at Mount Emei and interacting with local wildlife creates lasting memories for the family [9][10] - The overall sentiment reflects that the most valuable aspect of the trip is the time spent together as a family, rather than merely visiting tourist attractions [13]