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新疆文旅消费热度持续攀升
Ren Min Ri Bao· 2025-09-15 00:11
Core Insights - The article highlights the transformation of cultural tourism in Xinjiang, particularly through the "Tianshan Mingyue City: Silk Road Drama" immersive cultural tourism district, which has become a new popular landmark in Urumqi [1][2]. Group 1: Project Overview - The project repurposed 31,600 square meters of idle factory space into a "living museum" showcasing Silk Road civilization [2]. - The project has hosted 330,000 visitors since its trial operation began earlier this year [4]. Group 2: Cultural Performances - The performances include themes such as Ban Chao's border defense and Xuanzang's journey to the West, enhanced by sound and light technology [3]. - The project director mentioned the creation of eight themed performances to provide a panoramic Silk Road experience for the audience [4]. Group 3: Visitor Experience - The Tianshan Mingyue City features 14 performance stages and 4 themed squares, recreating the vibrant atmosphere of the Tang Dynasty night market [4]. - Visitors from Uzbekistan expressed their fascination with Xinjiang's culture and warmth [4]. Group 4: Economic Impact - The Xinjiang International Grand Bazaar has become a historical landmark, with a daily sale of over 10,000 pieces of "nang" bread, attracting tourists who send these products to friends and family [6]. - The Grand Bazaar recorded a daily visitor count exceeding 200,000 for 29 consecutive days this year, setting a new record [6][7]. - In the first half of the year, Xinjiang received 130 million tourists, a year-on-year increase of 11.15%, with total spending reaching 142.56 billion yuan, also up by 11.59% [7]. Group 5: Cultural Exchange - The article emphasizes the vibrant cultural exchange among different ethnic groups in Xinjiang, contributing to the region's tourism development and shared prosperity [8].
文旅燃情 共享美好
Core Insights - The Xinjiang Uygur Autonomous Region is leveraging its cultural and tourism industry to promote cultural heritage, national unity, and improved livelihoods, creating a vibrant modern narrative [1] Group 1: Cultural and Tourism Development - The "Tianshan Mingyue City · Silk Road Performance" immersive cultural tourism district has transformed 31,600 square meters of idle factory space into a living museum showcasing Silk Road culture [1] - Since its trial operation began earlier this year, the project has received a total of 330,000 visitors [3] - The "Silk Road Performance" project features eight themed performances based on historical research, creating a 360-degree immersive experience for audiences [1][3] Group 2: Visitor Engagement and Experience - The Tianshan Mingyue City has become a new cultural tourism landmark, while the Xinjiang International Grand Bazaar serves as a historical memory hub [3] - Daily sales of various types of "nang" (a traditional bread) at the Grand Bazaar range from 10,000 to 15,000, with many tourists purchasing them as gifts [3] - The introduction of innovative products like "nang coffee" has led to daily sales exceeding 500 cups, showcasing the blend of traditional and modern culinary experiences [4] Group 3: Economic Impact and Visitor Statistics - In 2024, Xinjiang is expected to receive 302 million tourists, reflecting a significant increase in tourism activity [4] - The Grand Bazaar has seen daily foot traffic exceed 200,000 for 29 consecutive days, marking a historical high [4] - The transformation of the Grand Bazaar from a traditional market to a modern cultural tourism landmark illustrates the region's development achievements over the past 70 years [4]