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晚点独家丨比亚迪智能化业务新变动:廖杰重回地平线,辅助驾驶、座舱团队整合
晚点LatePost· 2025-05-16 13:33
Core Viewpoint - BYD's intelligent driving business has entered a relatively stable phase after over two years of adjustments, with significant organizational changes reflecting its strategic focus on smart driving technology [2][4]. Group 1: Organizational Changes - Recent personnel changes in BYD's intelligent driving division indicate a shift in strategy, with key figures such as Liao Jie and Tang Minxin leaving the company [4][6]. - The restructuring has led to the integration of two major self-research teams, "Tianxuan" and "Tianlang," into a single team to streamline operations and enhance resource allocation [6][7]. Group 2: Strategic Focus - BYD has elevated intelligent driving to one of its core strategies, with Chairman Wang Chuanfu emphasizing its importance in internal meetings [6]. - The company aims to replace supplier solutions with self-developed technologies to reduce overall vehicle costs, as demonstrated by the successful transition to self-researched solutions in the "Tianshen Zhi Yan C" platform [7]. Group 3: Market Position and Goals - As the world's highest-selling new energy vehicle manufacturer, BYD has set an ambitious sales target of 5.5 million vehicles for the year, balancing the desire for technological leadership with cost-effectiveness [7].
比亚迪智能化业务变动
Xin Lang Ke Ji· 2025-05-16 12:15
Group 1 - BYD has elevated its smart assisted driving as a core strategy, with significant internal investment and team restructuring aimed at rapid development and integration of self-research capabilities [1][2] - The integration of assisted driving and smart cockpit functions under a single management is intended to streamline operations and reduce collaboration costs, aligning with the trend of integrating these technologies into a single computing chip [2] - BYD's strategy includes replacing supplier solutions with self-developed technologies to lower overall vehicle costs, as demonstrated by the successful implementation of the "Tian Shen Zhi Yan C" platform [3] Group 2 - The company aims to achieve a balance between technological leadership in smart features and cost-effectiveness, with a sales target of 5.5 million vehicles for the year [3]
独家丨比亚迪智能化业务新变动:廖杰重回地平线,辅助驾驶、座舱团队整合
晚点Auto· 2025-05-16 10:50
Core Viewpoint - After more than two years of adjustments, BYD's intelligent business structure has entered a relatively stable phase, reflecting the company's strategic focus on intelligent driving and related technologies [2][3]. Group 1: Organizational Changes - Recent personnel changes at BYD's intelligent business unit highlight the company's strategic decisions and investments in intelligent driving, with key figures like Liao Jie and Tang Minxin leaving their positions [3][5]. - Liao Jie, who joined BYD in August 2023, was involved in the self-research of intelligent driving algorithms and has now returned to Horizon Robotics [3][5]. - The restructuring has led to a clearer division of responsibilities within the intelligent business unit, with a focus on integrating intelligent driving and cockpit functions under single management [6]. Group 2: Strategic Focus on Intelligent Driving - BYD has elevated intelligent driving to one of its core strategies, with significant investments and rapid recruitment aimed at catching up in the market [5][6]. - The company has formed two major self-research teams, "Tianxuan" and "Tianlang," which were later consolidated into a single team to streamline operations [5][6]. - The integration of intelligent driving and cockpit management is seen as a way to reduce costs and improve efficiency, aligning with the trend of combining these functionalities into a single computing chip [6]. Group 3: Technological Development and Market Position - BYD is focused on the self-research and mass production of the "Tianshen Zhi Yan B" platform, which aims to implement advanced driving features at a lower cost by replacing supplier solutions with in-house developments [6]. - The company has successfully validated this strategy with the "Tianshen Zhi Yan C" platform, demonstrating its capability to integrate advanced features into more affordable vehicle models [6]. - Unlike other emerging car manufacturers, BYD, as the world's top-selling new energy vehicle company, balances its desire for technological leadership with cost and return considerations, setting a sales target of 5.5 million vehicles for the year [6].