5、据2023年4月13日互动易回复：庄园牧场作为国家级农业产业化龙头企业，一如既往地积极响应国家 关于实现乡村振兴的政策，坚定不移地支持全面推进乡村振兴的各项工作。公司在确保稳健经营的基础 上，通过产业链带动方式践行乡村振兴工作，主要包括与公司驻地合作社签订物流配送协议支付物流运 输款带动农户增收；与公司自有牧场驻地周边乡镇以"公司+基地+农户"的订单收购模式收购全株玉米 带动农户增收；通过租赁自有牧场驻地农户土地的方式以及通过吸纳驻地农户就业等方式带动农户增 收。 来源：新浪证券-红岸工作室 11月25日，庄园牧场涨1.71%，成交额6239.78万元，换手率3.41%，总市值20.90亿元。 异动分析 乳业+生态农业+宠物经济+国企改革+乡村振兴 1、兰州庄园牧场股份有限公司主要从事乳制品和含乳饮料的生产、加工、销售及奶牛养殖业务，产品 包括以荷斯坦牛奶为主要原料的巴氏杀菌乳、灭菌乳、调制乳、发酵乳、含乳饮料等各类液态乳制品， 分别主要拥有"庄园牧场"、"圣湖"、"东方多鲜庄园"三个乳品品牌。 2、庄园牧场此前一直在西北地区发力，秉持"以质量求生存"的发展理念，坚持"市场开发与供给能力相 协调"的平衡发 ...

今年以来，地方乳企品牌相继向资本市场发起冲击，其中对于上市最执着的公司，非菊乐股份莫属。 近期，北交所信息显示，IPO审核状态变为"中止"。原因为财务报告过期需要补充审计，这已是这家四 川乳企七年来第五次向IPO发起冲击。证券之星注意到，此次中止的一个月前，公司创始人童恩文刚刚 离世，权杖交到了持有外国国籍的女儿童竹和女婿高朝晖手中创始人的上市夙愿未竟，市场目光聚焦于 新任掌舵者，在一个强敌环伺、区域依赖严重的市场中，其能否完成上一代的梦想，结束这场上市马拉 松长跑，仍面临着诸多不确定性。 ▊ 东北市场收缩，省内依赖加重 菊乐股份的IPO之路堪称一场长达七年的马拉松。2017年，菊乐股份首次递交上市申请，随后于2019 年、2020年、2023年三次提交申请材料，但均告失败。2024年9月，公司挂牌新三板并开启北交所上市 辅导，但如今再度按下"暂停键"。 创始人未竟之梦成为菊乐股份此次IPO的一大背景。今年9月6日，公司原实际控制人、董事长童恩文去 世，享年78岁。童恩文离世后，公司实际控制人变更为其女儿童竹。公告显示，童竹持有加拿大国籍， 通过继承获得菊乐股份73.35%的权益。 随后，公司董事会选举童恩文 ...

Core Viewpoint - The company, Lanzhou Zhuangyuan Pasture Co., Ltd., is facing challenges in the traditional dairy industry but is exploring new opportunities in the pet food market through its subsidiary, Gansu Duoxian Supply Chain Co., Ltd., which launched a pet food brand using unique "milk beef" as a key ingredient [3]. Company Overview - Lanzhou Zhuangyuan Pasture Co., Ltd. primarily engages in the production, processing, and sales of dairy products and dairy beverages, as well as dairy cattle breeding. Its product range includes pasteurized milk, sterilized milk, fermented milk, and various liquid dairy products under the brands "Zhuangyuan Pasture," "Shenghu," and "Dongfang Duoxian Zhuangyuan" [2]. - The company has established itself as a leading dairy product enterprise in Gansu and Qinghai, holding a market share of 20% [2]. Financial Performance - For the period from January to September 2025, the company reported a revenue of 629 million yuan, a year-on-year decrease of 3.10%. However, the net profit attributable to the parent company was -48.44 million yuan, reflecting a significant year-on-year increase of 59.08% [9]. Market Position and Strategy - The company operates under the control of the Gansu Provincial Government's State-owned Assets Supervision and Administration Commission and is recognized as a national-level agricultural industrialization leading enterprise. It actively supports rural revitalization policies and engages in various initiatives to increase farmers' income [4]. - The company has adopted a balanced development strategy that aligns market development with supply capacity, focusing on quality management to meet the demands for safe and fresh products [2]. Recent Market Activity - On November 21, the company's stock fell by 6.47%, with a trading volume of 104 million yuan and a turnover rate of 5.72%, bringing the total market capitalization to 2.036 billion yuan [1]. - The stock has seen a net outflow of 4.8096 million yuan from major investors, indicating a trend of reduced holdings over the past three days [5][6]. Shareholder Information - As of September 30, 2025, the number of shareholders decreased by 12.97% to 18,100, while the average circulating shares per person increased by 14.91% to 9,466 shares [9]. - The top ten circulating shareholders include notable funds, with some increasing their holdings [10].

Core Viewpoint - The company, Lanzhou Zhuangyuan Pasture Co., Ltd., is facing challenges in the traditional dairy industry but is exploring new opportunities in the pet food market through its subsidiary, Gansu Duoxian Supply Chain Co., Ltd., which launched a pet food brand featuring unique "milk beef" as a key ingredient [3]. Company Overview - Lanzhou Zhuangyuan Pasture Co., Ltd. primarily engages in the production, processing, and sales of dairy products and dairy beverages, as well as dairy cattle farming. Its product range includes pasteurized milk, sterilized milk, modified milk, fermented milk, and various liquid dairy products under the brands "Zhuangyuan Pasture," "Shenghu," and "Dongfang Duoxian Zhuangyuan" [2][9]. - The company is a state-owned enterprise controlled by the Gansu Provincial Government's State-owned Assets Supervision and Administration Commission [4]. Market Position - The company has established itself as a leading dairy product enterprise in Gansu and Qinghai, holding a market share of approximately 20% [2]. - As of September 30, 2025, the company reported a revenue of 629 million yuan, a year-on-year decrease of 3.10%, while the net profit attributable to shareholders was -48.44 million yuan, reflecting a year-on-year increase of 59.08% [9]. Strategic Initiatives - The company is actively responding to national policies on rural revitalization by engaging in various initiatives that support local farmers, such as signing logistics agreements and adopting an "enterprise + base + farmer" model for purchasing crops [4]. - The company aims to balance market development with supply capacity, focusing on quality management to meet consumer demands for safe and fresh products [2]. Financial Performance - The company has distributed a total of 64.69 million yuan in dividends since its A-share listing, with 12.19 million yuan distributed over the past three years [10]. - As of September 30, 2025, the number of shareholders decreased by 12.97%, while the average circulating shares per person increased by 14.91% [9].

Core Viewpoint - The company, Lanzhou Zhuangyuan Pasture Co., Ltd., is facing challenges in the traditional dairy industry but is exploring new opportunities in the pet food market through its subsidiary, Gansu Duoxian Supply Chain Co., Ltd., which launched a pet food brand called "Safiyy" featuring a unique "milk beef" ingredient [2][3]. Company Overview - Lanzhou Zhuangyuan Pasture Co., Ltd. primarily engages in the production, processing, and sales of dairy products and dairy beverages, as well as dairy cattle farming. Its product range includes pasteurized milk, sterilized milk, modified milk, fermented milk, and various liquid dairy products under the brands "Zhuangyuan Pasture," "Shenghu," and "Dongfang Duoxian Zhuangyuan" [2][3][9]. - The company is a state-owned enterprise controlled by the Gansu Provincial Government's State-owned Assets Supervision and Administration Commission [4]. Market Position - The company has established itself as a leading dairy product enterprise in Gansu and Qinghai, achieving a market share of 20% [3]. - The main revenue sources for the company include sterilized milk (37.04%), fermented milk (24.37%), modified milk (22.21%), pasteurized milk (8.20%), fresh milk (4.60%), and other products (2.77%) [9]. Financial Performance - For the period from January to September 2025, the company reported a revenue of 629 million yuan, a year-on-year decrease of 3.10%, while the net profit attributable to shareholders was -48.44 million yuan, reflecting a year-on-year increase of 59.08% [9]. - The company has distributed a total of 64.69 million yuan in dividends since its A-share listing, with a cumulative payout of 12.19 million yuan over the past three years [9]. Strategic Initiatives - The company actively supports national policies on rural revitalization, engaging in various initiatives to boost farmers' income, such as signing logistics agreements with local cooperatives and adopting an "enterprise + base + farmers" model for purchasing crops [4].

Core Viewpoint - The company, Lanzhou Zhuangyuan Pasture Co., Ltd., is facing challenges in the traditional dairy industry but is exploring new opportunities in the pet food market through its subsidiary, Gansu Duoxian Supply Chain Co., Ltd., which launched a pet food brand called "Safiyy" featuring a unique "milk beef" ingredient [2][3]. Company Overview - Lanzhou Zhuangyuan Pasture Co., Ltd. primarily engages in the production, processing, and sales of dairy products and dairy beverages, as well as dairy cattle farming. Its product range includes pasteurized milk, sterilized milk, fermented milk, and various liquid dairy products under the brands "Zhuangyuan Pasture," "Shenghu," and "Dongfang Duoxian Zhuangyuan" [2][3][9]. - The company is a state-owned enterprise controlled by the Gansu Provincial Government's State-owned Assets Supervision and Administration Commission [4][9]. Market Position - The company has established itself as a leading dairy product enterprise in Gansu and Qinghai, achieving a market share of 20% [3]. - The main revenue sources for the company include sterilized milk (37.04%), fermented milk (24.37%), and other dairy products [9]. Financial Performance - For the period from January to September 2025, the company reported a revenue of 629 million yuan, a year-on-year decrease of 3.10%, while the net profit attributable to the parent company was -48.44 million yuan, reflecting a year-on-year increase of 59.08% [9]. - The company has distributed a total of 64.69 million yuan in dividends since its A-share listing, with 12.19 million yuan distributed over the past three years [9]. Strategic Initiatives - The company is actively responding to national policies on rural revitalization by engaging in various initiatives that support local farmers, such as logistics agreements and order-based procurement models [4].

Core Viewpoint - The company, Lanzhou Zhuangyuan Pasture Co., Ltd., is a leading player in the dairy industry in Northwest China, focusing on quality and market expansion strategies to enhance its brand presence and sales [2][4]. Company Overview - Lanzhou Zhuangyuan Pasture Co., Ltd. primarily engages in the production, processing, and sales of dairy products and dairy beverages, with a product range that includes pasteurized milk, sterilized milk, fermented milk, and various liquid dairy products under brands such as "Zhuangyuan Pasture," "Shenghu," and "Dongfang Duoxian Zhuangyuan" [2][9]. - The company is state-owned, with its ultimate control held by the Gansu Provincial Government's State-owned Assets Supervision and Administration Commission [4][9]. Market Position and Strategy - The company has established itself as a leading dairy producer in Gansu and Qinghai, achieving a market share of 20% by adhering to a development philosophy centered on quality and a balanced development strategy that aligns market development with supply capabilities [2][4]. - Recent marketing strategies include leveraging tourism routes and online platforms to promote new products, enhancing brand visibility through KOLs and social media, and expanding sales channels in key cities [3][4]. Financial Performance - For the period from January to September 2025, the company reported a revenue of 629 million yuan, a year-on-year decrease of 3.10%, while the net profit attributable to shareholders was -48.44 million yuan, reflecting a year-on-year increase of 59.08% [9][10]. - The company has distributed a total of 64.69 million yuan in dividends since its A-share listing, with a cumulative payout of 12.19 million yuan over the past three years [9][10]. Shareholder and Market Activity - As of September 30, 2025, the number of shareholders decreased by 12.97% to 18,100, while the average circulating shares per person increased by 14.91% to 9,466 shares [9][10]. - The stock has experienced a net outflow of 12.61 million yuan from major investors, indicating a trend of reduced holdings over the past three days [5][6].

Core Viewpoint - The company, Lanzhou Zhuangyuan Pasture Co., Ltd., is a leading player in the dairy industry in Northwest China, focusing on high-quality dairy products and leveraging various marketing strategies to enhance brand visibility and market reach [2][3][4]. Company Overview - Lanzhou Zhuangyuan Pasture Co., Ltd. primarily engages in the production, processing, and sales of dairy products and dairy beverages, with a product range that includes pasteurized milk, sterilized milk, fermented milk, and other liquid dairy products [2][9]. - The company operates under three main brands: "Zhuangyuan Pasture," "Shenghu," and "Dongfang Duoxian Zhuangyuan" [2]. Market Position - The company has established itself as a leading dairy producer in Gansu and Qinghai, holding a market share of approximately 20% [2]. - The company has implemented a balanced development strategy that aligns market development with supply capabilities, ensuring product safety and freshness [2]. Marketing Strategies - In the first half of 2024, the company adopted integrated marketing strategies, including promoting new products through tourism routes and leveraging social media platforms for brand awareness [3]. - The company has expanded its online presence by developing stores for Gansu specialties and utilizing KOLs for product promotion [3]. Financial Performance - For the period from January to September 2025, the company reported a revenue of 629 million yuan, a year-on-year decrease of 3.10%, while the net profit attributable to shareholders was -48.44 million yuan, an increase of 59.08% year-on-year [9]. - The company has distributed a total of 64.69 million yuan in dividends since its A-share listing, with a cumulative payout of 12.19 million yuan over the past three years [9]. Ownership and Governance - The company is a state-owned enterprise, ultimately controlled by the Gansu Provincial Government's State-owned Assets Supervision and Administration Commission [4]. Industry Context - The company is positioned within the broader context of national policies aimed at rural revitalization, actively participating in initiatives that support local farmers and enhance agricultural productivity [4].

Core Viewpoint - The company, Lanzhou Zhuangyuan Pasture Co., Ltd., is actively expanding its market presence in the dairy industry, leveraging its strong brand and innovative marketing strategies to enhance sales and brand recognition. Company Overview - Lanzhou Zhuangyuan Pasture Co., Ltd. primarily engages in the production, processing, and sales of dairy products and milk beverages, with a product range that includes pasteurized milk, sterilized milk, fermented milk, and various liquid dairy products under the brands "Zhuangyuan Pasture," "Shenghu," and "Dongfang Duoxian Zhuangyuan" [2] - The company has established itself as a leading dairy producer in Gansu and Qinghai, holding a market share of 20% [2] Marketing Strategies - In the 2024 semi-annual report, the company implemented integrated marketing strategies, including promoting new products through tourism routes and leveraging social media platforms for marketing [3] - The company has expanded its online presence by developing stores for Gansu specialties and utilizing KOLs for product promotion, enhancing brand visibility [3] Industry Position and Government Support - As a state-owned enterprise, the company is under the control of the Gansu Provincial Government's State-owned Assets Supervision and Administration Commission [4] - The company actively supports national rural revitalization policies, engaging in initiatives that benefit local farmers and enhance agricultural productivity [4] Financial Performance - For the period from January to September 2025, the company reported a revenue of 629 million, a year-on-year decrease of 3.10%, while the net profit attributable to shareholders was -48.44 million, an increase of 59.08% year-on-year [9] - The company has distributed a total of 64.69 million in dividends since its A-share listing, with cumulative distributions of 12.19 million over the past three years [9] Shareholder Information - As of September 30, 2025, the company had 18,100 shareholders, a decrease of 12.97% from the previous period, with an average of 9,466 circulating shares per shareholder, an increase of 14.91% [9] - Notable institutional shareholders include Noan Multi-Strategy Mixed A and CITIC Prudential Multi-Strategy Mixed A, with significant increases in holdings [10]

Core Viewpoint - The company, Lanzhou Zhuangyuan Pasture Co., Ltd., is a leading player in the dairy industry in Northwest China, focusing on quality and market expansion strategies to enhance its brand presence and sales [2][4]. Company Overview - Lanzhou Zhuangyuan Pasture Co., Ltd. primarily engages in the production, processing, and sales of dairy products and dairy beverages, with a product range that includes pasteurized milk, sterilized milk, fermented milk, and various liquid dairy products under brands like "Zhuangyuan Pasture," "Shenghu," and "Dongfang Duoxian Zhuangyuan" [2][9]. - The company was established on April 25, 2000, and went public on October 31, 2017. Its main business revenue composition includes sterilized milk (37.04%), fermented milk (24.37%), and other dairy products [9]. Market Position - Zhuangyuan Pasture has become a leading dairy enterprise in Gansu and Qinghai, achieving a market share of 20% [2]. - The company has implemented a balanced development strategy that aligns market development with supply capabilities, focusing on product safety and freshness [2]. Marketing Strategies - In the first half of 2024, the company adopted integrated marketing strategies, leveraging tourism routes and online platforms to promote new products and enhance brand visibility [3]. - The company has expanded its offline presence in cities like Tianshui and Lanzhou, optimizing brand image and increasing product awareness through KOLs and social media platforms [3]. Government Relations and Rural Revitalization - As a state-owned enterprise, Zhuangyuan Pasture is under the control of the Gansu Provincial Government's State-owned Assets Supervision and Administration Commission [4]. - The company actively supports national rural revitalization policies by engaging in initiatives that increase farmers' income through logistics agreements and agricultural product procurement [4]. Financial Performance - For the period from January to September 2025, the company reported a revenue of 629 million yuan, a year-on-year decrease of 3.10%, while the net profit attributable to shareholders was -48.44 million yuan, reflecting a 59.08% increase compared to the previous year [9].