专题：北京公募基金高质量发展系列活动启动 新时代、新基金、新价值 近日，在北京证监局指导下，北京证券业协会携手北京公募基金管理人、基金销售机构、基金评价机构 及多家主流媒体，共同启动"北京公募基金高质量发展系列活动"。活动以"新时代·新基金·新价值——北 京公募基金高质量发展在行动"为主题，旨在贯彻落实《推动公募基金高质量发展行动方案》，打造北 京金融高质量发展新名片。 值得注意的是，京东肯特瑞还将展台与线上平台深度联动。现场参观者体验后，可通过京东金融APP继 续学习完整的投教课程，实现"线下体验、线上深化"的投教服务闭环。这种线上线下融合的创新模式， 突破了传统投教活动的时间和空间限制，使投教服务更加普惠、便捷。 京东肯特瑞相关负责人表示，作为第三方基金代销平台，京东肯特瑞不仅是连接投资者与优质产品的桥 梁，更是投资者教育的第一线守护者。平台依托京东的技术优势，将大数据、人工智能等技术与投教内 容深度融合。借助服贸会这一国家级平台，通过有温度、有创意的互动方式，有效触达广大市民，帮助 大家树立长期投资、价值投资和理性投资的理念。 业内专家认为，京东肯特瑞在服贸会上的创新展示，体现了金融科技与投资者教育的深 ...

Group 1 - The Beijing Securities Regulatory Bureau, in collaboration with the Beijing Securities Association and various financial institutions, launched a series of activities aimed at promoting high-quality development of public funds in Beijing, themed "New Era, New Fund, New Value" [1] - The activities include an interactive financial education section at the 2025 China International Fair for Trade in Services, showcasing various fund management companies and their educational initiatives [1][3] - JD Kentrui Fund, as a third-party fund distribution platform, emphasizes its role in investor education and aims to integrate technology with financial education to enhance public financial literacy [5][7] Group 2 - JD Kentrui Fund has created engaging educational materials and interactive experiences to simplify complex financial concepts for the public, attracting significant participation at the event [3] - The platform has established a seamless online and offline educational service model, allowing participants to continue their learning through the JD Finance app after the event [5] - Industry experts recognize JD Kentrui's innovative approach as a new paradigm for investor education, highlighting the importance of digital, scenario-based, and interactive methods in enhancing the effectiveness of financial education [7]

Core Viewpoint - The capital market serves as a "barometer" of the national economy and a "pool" for the wealth of millions of families, emphasizing the importance of investor education to promote rational decision-making among investors [1] Group 1: Investor Education Initiatives - The "Spark Plan" for investor education was launched on May 15, 2024, with the support of various financial institutions and regulatory bodies, aiming to gather resources and wisdom from across the market to enhance investor education [1] - The plan has formed a cross-industry alliance with over 100 member units, addressing the fragmentation in the investor education sector and promoting a collaborative ecosystem [1] Group 2: Innovative Communication Strategies - The "Spark Plan" has introduced diverse communication methods to overcome traditional limitations in investor education, hosting various activities that focus on innovative content delivery [2] - Notable initiatives include the "Building Financial Literacy" campaign, which attracted 66 institutions and 129 submissions, achieving over 10 million views and enhancing investors' financial awareness [2] - The "Financial Strong Nation Lecturer Competition" engaged over 1,000 lecturers from more than 100 financial institutions, creating engaging and informative courses on capital market topics [2] Group 3: Long-term Operational Framework - The "Spark Plan" has established a long-term operational platform that continuously produces quality educational content and activities, receiving widespread recognition from regulatory bodies and market institutions [3] - The initiative was awarded as a "2024 Typical Case of Social Responsibility" by Chinese economic media, highlighting its significant social value [3] - Moving forward, the plan aims to create regular activities and enhance technological empowerment, exploring new educational formats such as AI tools and interactive games to improve investor education quality [3]