效果营销

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6月27日早间重要公告一览
Xi Niu Cai Jing· 2025-06-27 05:13
精测电子:子公司签订1.13亿元半导体量检测设备销售合同 6月27日,精测电子(300567)发布公告称,公司控股子公司上海精测半导体技术有限公司及其合并报 表范围内子公司近日与同一交易对手方签订了多份销售合同,拟向客户出售半导体量检测设备,总交易 金额合计1.13亿元。 资料显示,精测电子成立于2006年4月,主营业务是显示、半导体及新能源检测系统的研发、生产与销 售。 所属行业:机械设备–通用设备–仪器仪表 智飞生物:拟发行不超60亿元公司债券 6月27日,智飞生物(300122)发布公告称,公司拟发行规模合计不超过60亿元的公司债券,发行方式 为簿记建档发行,可一次或分期发行,债券期限不超过10年。募集资金将用于科技创新领域的投资、建 设及运营、置换有息负债、补充流动资金等。 资料显示,智飞生物成立于1995年7月,主营业务是疫苗、生物制品研发、生产、销售、推广、配送及 进出口。 所属行业:医药生物–生物制品–疫苗 日久光电:子公司拟8.22亿元投建年产600万平方米功能性膜项目 6月27日,日久光电(003015)发布公告称,全资子公司浙江日久新材料科技有限公司拟以自有资金或 自筹资金约8.22亿元投 ...
*ST返利: 返利网数字科技股份有限公司关于对外投资暨收购股权资产的公告
Zheng Quan Zhi Xing· 2025-06-26 16:42
Core Viewpoint - The company plans to enhance its competitive edge in the internet marketing sector by acquiring a 60% stake in Guangzhou Fengteng Network Technology Co., Ltd. for a maximum consideration of RMB 28.8 million, aiming to integrate the target company's capabilities in intelligent advertising systems and data algorithms to expand its marketing operations [1][3][19]. Transaction Overview - The acquisition involves the company's wholly-owned subsidiary, Shanghai Zhongyan Information Technology Co., Ltd., purchasing the stake from Song Ruiyin and Song Ruijin [1][3]. - The total market value of the target company's equity is assessed at RMB 65.3 million, reflecting an increase of RMB 37.8 million, or 137.07%, compared to the audited owner's equity [2][10]. - The purchase price is based on a valuation of RMB 48 million multiplied by the 60% equity stake, resulting in a transaction price of RMB 28.8 million [2][10]. Purpose of the Transaction - The transaction aims to strengthen the company's position in the internet marketing field by leveraging the target company's core competencies in intelligent advertising and data analytics, thereby enhancing marketing capabilities across multiple platforms [3][19]. - It is expected to deepen collaboration with upstream e-commerce platforms, enhancing the company's service capabilities in the e-commerce ecosystem [3][19]. Financial and Performance Metrics - The transaction includes performance assessment clauses, with specific profit and revenue targets set for the years 2025 to 2027 [5][15]. - The performance targets are as follows: - 2025: Net profit of no less than RMB 5 million and revenue of no less than RMB 50 million - 2026: Net profit of no less than RMB 6 million and revenue of no less than RMB 60 million - 2027: Net profit of no less than RMB 7 million and revenue of no less than RMB 70 million [5][15]. Approval and Compliance - The transaction does not constitute a major asset restructuring or related party transaction and has been approved by the company's board of directors without the need for shareholder approval [2][3]. - The completion of the transaction is subject to approval from relevant authorities, and the agreement will automatically terminate if such approval is not obtained [2][3][6]. Target Company Overview - Guangzhou Fengteng Network Technology Co., Ltd. was established in April 2017, with a registered capital of RMB 20 million and operates in digital marketing and user growth across various sectors [8][9]. - The company has established partnerships with leading internet firms such as Alibaba, JD.com, and Meituan, focusing on performance marketing and advertising services [8][9]. Valuation and Pricing - The valuation of the target company was conducted using both the income approach and asset-based approach, with the income approach yielding a higher valuation of RMB 65.3 million [10][12]. - The difference in valuation methods highlights the importance of considering future earnings potential and intangible assets in determining the fair market value [12][13]. Impact on Company Operations - The acquisition is expected to positively influence the company's consolidated net profit if the target company performs well, while underperformance could negatively impact financial results [19]. - The transaction may also lead to the creation of goodwill, which could be subject to impairment risks in the future [19].
*ST返利拟购买广州风腾60%股权 深化公司与上游电商平台的协同
Zheng Quan Shi Bao Wang· 2025-06-26 13:21
Core Viewpoint - *ST返利 plans to acquire 60% equity of Guangzhou Fengteng for a consideration of no more than 28.8 million yuan, aiming to enhance its competitive edge in the internet effect marketing sector [1][3]. Group 1: Acquisition Details - The acquisition will be funded by the company's own funds without any fundraising or financing arrangements [1]. - Guangzhou Fengteng, established in 2017, has received various government qualifications and has a strong presence in digital marketing and user growth across multiple industries [1]. Group 2: Business Operations of Guangzhou Fengteng - Guangzhou Fengteng's operations include performance marketing, information flow advertising agency, and game publishing and operation [2]. - The company acts as a primary agent for major platforms like ByteDance and UC, providing media account opening, recharge, and advertising design services [2]. Group 3: Strategic Intent of the Acquisition - The transaction aims to integrate Guangzhou Fengteng's capabilities in intelligent advertising systems, data algorithms, and refined operations to enhance *ST返利's marketing capabilities across multiple traffic platforms [3]. - This acquisition is expected to deepen *ST返利's collaboration with upstream e-commerce platforms, thereby enhancing its e-commerce ecosystem service capabilities [3].
十七载金远奖加冕:华盟新媒CEO黄博荣获“ 智能营销年度领军人物”
Sou Hu Cai Jing· 2025-06-13 09:21
谈及未来业务规划,黄博向记者表示,华盟新媒作为一家已有18年历史的数字营销公司,曾荣获国内外100余个营销大奖,也曾入选中国十大数 字营销代理公司,之所以可以持续穿越周期,核心在于过往企业一直聚焦效果营销领域,如今在AI领域的所有探索,也是为了更进一步赋能公司 核心的效果营销业务。未来自己将继续带领华盟新媒凭借在营销领域的深厚积累与创新优势,不断探索AI与智能营销融合的新模式、新方法,助 力更多品牌实现AI数字化转型与业绩增长。(本文转自日照新闻网) 金远奖创始于2006年,在国内同类奖项中创办时间长、影响范围广、广告主参与多,它在秉承戛纳、莫比、纽约、克里奥、伦敦等全球五大广告 奖先进理念和运作策略的基础上,融入当下品牌的实效诉求,并结合本土实际打造的大中华区营销传播领域的专业奖项。近些年,金远奖累计吸 引超千家企业报送近万件参赛作品,覆盖数千品牌广告主,其权威性与公信力备受行业认可。 华盟新媒集团创始人黄博此次荣获2025 年度智能营销领军人物,不仅是对其个人在营销领域卓越成就的高度赞誉,更彰显了广告与营销行业对黄 博本人以及华盟新媒集团在AI与智能营销领域创新探索的高度认可。黄博作为华盟新媒掌舵人,始终 ...
因赛集团上市6周年:利润波动剧烈,市值较峰值蒸发四成
Sou Hu Cai Jing· 2025-06-06 00:33
因赛集团的主营业务包括整合营销传播服务。其核心产品主要分为效果营销和品牌管理等,从产品收入结构来看,效果营销占比最高,达到52.94%,其次 是品牌管理,占比27.87%。 因赛集团自2019年6月6日上市至今,已迎来6周年。从上市首日收盘价为23.8元、市值20.12亿元,到如今市值达到59.41亿元,因赛集团的成长不仅仅是营收 规模的扩张,更是业务结构的优化调整,但从最近几年公司经营表现来看,盈利能力出现明显波动。 从上市首日至今,因赛集团的市值实现了1.95倍的增长,显示出一定的成长性。2024年10月30日,因赛集团的市值巅峰达到103.37亿元,股价也顺应升至 94.0元。而至6月5日收盘,因赛集团的股价为54.02元,市值为59.41亿元,相比峰值时期市值减少43.97亿元,市值蒸发了42.53%。 来源:金融界 因赛集团上市的2019年,当年实现归母净利润0.53亿元,截至最新完整财年的2024年,公司实现-0.45亿元的归母净利润,累计利润增长了-185.58%。这6个 年间,因赛集团有1年出现亏损,归母净利润增长的年份达到2年,占比高达33.33%。从最近年份的因赛集团财报来看,公司盈利能力 ...