旅游活动

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新场景·新体验·新举措——五一假期旅游消费市场活力十足
Xin Hua She· 2025-05-05 03:11
Core Insights - The tourism market is experiencing steady growth, with various regions reporting significant increases in visitor numbers during the recent holiday period [1][2][3] Group 1: Tourism Performance - During the "May Day" holiday, multiple regions showcased impressive tourism statistics, with Heilongjiang receiving 9.215 million visitors, a year-on-year increase of 13.8% [1] - Hubei's A-level tourist attractions welcomed 12.1703 million visitors, marking a 24.15% increase compared to the previous year [1] - Gansu's rural tourism attracted 3.346 million visitors, with spending reaching 1.154 billion yuan, reflecting growth rates of 18.5% and 29.81% respectively [1] - Guangdong's monitored red tourism sites received 774,000 visitors, up by 12.2% year-on-year [1] Group 2: Innovative Tourism Products - Various regions are enhancing their tourism offerings by integrating cultural elements and hosting diverse holiday activities, such as over 100 events in Chongqing that include sports and music [2] - Zhejiang's Dongqian Lake resort introduced the "Qianhu Has Drama" theme with over 20 creative activities, including immersive performances and music events [2] - Yunnan's Dali Ancient City hosted a themed lantern festival, providing visitors with a blend of cultural experiences and local cuisine [2] Group 3: Rural Tourism and Community Engagement - Rural tourism is thriving, with events like basketball matches and cultural performances in Guizhou attracting significant participation and engagement [2] - Jiangxi's Nancheng organized a series of cultural and sports activities that combined traditional farming practices with intangible cultural heritage [2] Group 4: Red Tourism and Educational Initiatives - Red tourism is being enriched through interactive and educational activities, such as the "Revolutionary Army Blanket Friendship" event in Anhui, which attracted 24,000 visitors [3] - Henan's New County implemented programs like "Little Docents" to make red education more engaging [3] - Shandong's immersive performance "Yimeng Mountain Melody" transformed traditional exhibitions into interactive experiences [3] Group 5: Management and Visitor Experience Enhancements - Many tourist sites are optimizing management practices by extending operating hours and increasing night activities, such as the Hunan Museum extending hours to 8 PM and adding 5,000 reservation slots daily [3] - The Qin Shi Huang Mausoleum in Shaanxi introduced night openings with an additional 15,000 tickets available each day [3] - Various regions are implementing measures to improve visitor experiences, including increased transportation options and volunteer support [3]