与此同时,山东各类文艺演出和公共文化活动迎春"绽放",为民众献上丰富多彩的文化年礼。山东美术 馆"学我者生——齐白石与山东弟子"特展人气不减,齐白石《十二属图》集结亮相,引发观展热潮,其中以 《如此千里》为原型创作的"马彪彪"系列软陶产品,成为年轻群体追捧的"国潮新宠",让传统艺术以更鲜 活的方式走进大众生活。 春节前夕,山东将"铁轨上的移动博物馆"搬进旅途,"好客山东·齐鲁1号"文物研学主题旅游列车在泰安首 发。该列车贯通山东、河北两省,串联泰安、济南、聊城、邯郸4座国家历史文化名城,以文物元素为设计 核心,设有青铜、玉、瓷、陶、画像石、建筑、服饰七大主题车厢和一节综合娱乐车厢。假日期间,众多 亲子家庭搭乘这趟列车,参与"文物涂色""文物森林""古今器物连连看"等趣味互动游戏,以及"集章贴纸寻 宝"活动,利用旅途中的碎片时间,学习文物知识,品味齐鲁、燕赵两地的历史文化底蕴。"坐着火车去研 学"渐成山东文旅市场的新风尚。 这个春节游山东,沉浸式体验已从单纯的视觉享受升级为深度叙事与角色代入。在曲阜尼山圣境、鲁源 新村,游客可身着汉服,参与祭孔、体验六艺,在实景演艺中与NPC同台演绎经典故事。枣庄台儿庄古城、 ...

（来源：天津日报） "'包打听'来了，快跟上！"看到一身复古长袍的讲解员出现在张园院内，观众杜金鹏和朋友立时围了上 去，生怕错过精彩瞬间。"我们早就刷到过网友推荐的张园的《津门往事》，这次利用春节假期特意早 点儿赶过来，希望能占个好位置，能有更好的观看和参与体验。"杜金鹏对记者说。 随着"包打听""大管家""老板娘"等各色人物的脚步，百年历史在观众眼前铺展开来：在街市上，一场古 董交易牵扯出溥仪逃到天津、住在张园的时局变化；在裁缝铺里，听老板娘细说"中山装"的设计巧思与 隐含深意；和热血青年一同寻找城防图、高呼爱国口号，点燃爱国激情的火焰；和上世纪50年代的一对 新人共同感受时代变迁和幸福生活…… 当表演以讲解员和观众的大合照落下帷幕时，来自北京的游客金琛和家人都意犹未尽。他们表示："这 种带表演的游览方式太生动了，让展板上的历史变得更加鲜活可感，体验感很强，也有记忆点。既有学 天津话的轻松互动，也有红色记忆的心灵震撼，这场《津门往事》给我们这次'天津深度游'增添了浓浓 的文化色彩。" 人气高涨的背后，是对历史建筑保护与活化的深耕细作。张园讲解员陈彦同介绍，2025年底，张园历经 一个多月的精心修缮，对馆内百 ...

Core Viewpoint - The meeting held by the Yunnan Tourism Think Tank focused on the 2026 provincial cultural and tourism development strategies, emphasizing the integration of tourism and health care as part of the "14th Five-Year Plan" and the high-quality development path for the "15th Five-Year Plan" [1] Group 1: Meeting Highlights - A keynote speech was delivered by Professor Zheng Xiangmin from Huaqiao University, discussing "Travel Therapy, Health Care Travel, and Travel Health Care," providing theoretical guidance for the deep integration of the travel industry [1] - The meeting featured 18 thematic presentations from think tank members from academia and industry, outlining the innovative landscape of cultural and tourism integration in Yunnan [1] Group 2: Discussion Topics - Topics covered included "Travel Therapy and Health Care Travel," "Hotel Ecosystem," "Coffee + Tourism," "Football Events + Cultural Tourism," "Self-Driving Travel to Road Trips," "Bird Watching Tourism and Community Development," "Travel Agency Empowerment for Travel Innovation," "Yunnan Village Mobility," "Mushroom Aroma Attraction," "Innovative Paths in Travel," "Inbound Tourism Trends," and "Traditional Chinese Medicine + Health Care + Travel Practices" [1] - The discussions highlighted the strong momentum for Yunnan's cultural and tourism industry to transform towards deep experiences, health therapy, community interaction, and technology empowerment [1]

在2026年惠州两会上，市人大代表、博罗县旅游发展促进中心主任、高级经济师陈金定结合惠州市人民 政府工作报告，分享了引领区建设推动县域高质量发展的实践与思考。 线上贯通，构建"协同联动"新格局。 她建议，下一步应着力打通两条"线"：一是物理连接线，加快推 进引领区轨道交通系统的技术规划与立项，缩短内部及各层级城市间的时空距离，为要素流动奠定基 础。二是产业协作线，鼓励区域内企业，特别是在医疗、教育、营销等领域加强横向联动，通过组建联 盟、共享平台等方式，实现优势互补、客源互送，形成"1+1>2"的聚合效应。 面上融合，打造"价值共生"新生态。 在更宏观的层面，陈金定提出双向融合路径：对内，要提升全域 综合服务能力，尤其在博罗与相关片区内，应重点加强交通、卫健、医疗等公共服务一体化建设，并考 虑组建"空间资源池"和"综合救援中心"，以应对复杂地形与项目应急需求。对外，必须深化与广州、深 圳、东莞等核心城市的区域协同，超越简单合作，迈向规划共绘、产业共兴、平台共享的深度融合发 展，共同促进引领区产业能级提升，实现区域价值的最大化共享。 在谈及文旅融合创新时，陈金定特别强调思路要"更开阔"："我们应跳出传统'就旅游 ...

转自：西安文旅 1月26日起威海将开通至西安普速旅客列车，车次为K398/5-K396/7初期采取隔日开行的模式。 威海-西安K398次列车于威海站11:30始发，途经文登、乳山、桃村、莱阳、莒县、临沂、曲阜、济宁、菏泽、焦作、洛阳、三门峡、灵宝、渭南、临潼等 车站，于次日11:22到达西安站。 西安-威海K396次列车于西安站19:00始发，途经渭南、灵宝、三门峡、洛阳、焦作、菏泽、济宁、兖州、临沂、莒县、桃村、乳山、文登等车站，于次日 21:26终到威海站。 另一边，威海以"冰雪、天鹅、温泉"三张金字名片为引领，持续开展"千里山海冬游威海"主题推广活动，推出涵盖冰雪运动、亲子潮玩、温泉康养、非遗 年俗等在内的主题产品和80余项文旅惠民活动。 丙午马年长安灯会 图片来源：西安城墙 图片来源：掌上威海 图片来源：掌上威海 重点打造"诗意之冬醉威海"六大主题线路产品，解锁冬游威海深度玩法；寻踪浪漫天鹅，举办第八届天鹅季等系列活动；乐享温泉康养，启动威海（文 登）康养生活季，在天沐温泉、汤泊温泉、小汤温泉等推出中医理疗、滋补药膳等季节体验类产品，发布套票、餐饮、住宿等系列优惠。 西安至威海全程票价为：硬座192元 ...

Core Viewpoint - The exhibition "Learning from Me: Qi Baishi and His Shandong Disciples" opened in Jinan and will run until April 22, 2026, showcasing the integration of culture and tourism in Shandong [1] Group 1: Exhibition Details - The exhibition is a key component of the "Qi Baishi in Shandong" cultural tourism innovation project, featuring 136 precious collections from 11 cultural institutions across 6 provinces and 7 cities [1] - It includes 83 original works by Qi Baishi, 10 pieces from predecessors such as Li Shan and Wu Changshuo, and 43 works from Shandong-related disciples [1] - This exhibition is noted as one of the largest and most valuable in the history of the Shandong Art Museum [1] Group 2: Thematic Structure - The exhibition centers around Qi Baishi's artistic philosophy of "Learning from me leads to life, imitating me leads to death" [1] - It is organized into three main sections: "Ancient and Modern Can Be Teachers," "I Walk My Path," and "Under the White Stone," which systematically outline the formation, development, and transmission of Qi's artistic style in Shandong [1] - The exhibition aims to clarify the historical questions regarding Qi Baishi's artistic lineage and its continuation [1] Group 3: Parallel Exhibitions - Concurrently, Jinan, Qingdao, and Yantai are hosting four related exhibitions that highlight the artistic contributions of Qi Baishi's disciples, including works by Li Kuchan and Wang Xuetao [1] - These exhibitions collectively present the origins, innovations, and transmission of Qi's artistic style in Shandong [1]

Core Viewpoint - Inner Mongolia's cultural and tourism sector is recognized for its innovative practices, with three cases selected as typical examples of influence in the 2025 China Tourism Industry Development Conference, highlighting the region's efforts in digital transformation and project development [1][9]. Group 1: Digital Transformation in Tourism - Ordos City has successfully implemented a smart cultural tourism platform, "Cloud Tour Ordos," which integrates data and intelligent applications to enhance tourism consumption, achieving over 2.3 million users and generating more than 1.408 billion yuan in consumer spending [3][4][9]. - The use of digital technology in Ordos has allowed for personalized travel experiences, enabling tourists to access information and book services conveniently, thus stimulating market vitality and providing a model for other regions [9][10]. Group 2: Project Development and Quality Construction - Alshan City focuses on creating a national-level tourist resort, developing various leisure and entertainment projects, which has extended the average tourist stay from 1.6 days to 2.5 days and increased the peak tourist season by nearly 60 days [6][9]. - The integration of ecological resources and unique cultural experiences in Alshan has transformed it from a single tourism resource to a comprehensive vacation destination, setting a benchmark for tourism development in resource-rich areas [9][10]. Group 3: Smart Empowerment in Cultural Tourism - The "Bay Night" district in Jungar Banner showcases the power of smart technology in enhancing cultural tourism experiences, featuring immersive light shows and smart navigation systems that blend local culture with modern technology [8][10]. - This initiative not only revitalizes the local tourism scene but also demonstrates the potential of digital technology in transforming the cultural tourism landscape, inspiring other regions to adopt similar strategies [10].

Group 1: Tourism Consumption Trends - The combination of the National Day and Mid-Autumn Festival resulted in a strong boost to the tourism consumption market, with an expected 2.36 billion cross-regional trips during the 8-day holiday, representing a 3.2% increase compared to the previous year [1] - There was a significant rise in the popularity of unique travel experiences, such as staying in hotels with scenic views and engaging in local cultural activities, indicating a shift towards more immersive tourism experiences [1] Group 2: Cultural Empowerment in Tourism - Cultural elements are being creatively transformed to enhance holiday consumption, with various regions launching diverse cultural tourism products and activities to meet the varied demands of tourists [1] - Events such as local cultural festivals and heritage exhibitions have attracted significant tourist interest, showcasing the integration of traditional culture with modern consumer preferences [1] Group 3: Transportation Enhancements - The development of transportation networks and optimization of public services have expanded travel options for consumers, facilitating easier access to tourist destinations [2] - The railway and aviation sectors are focusing on enhancing service quality and expanding the consumer base for various types of tourism, including inbound and family-oriented travel [2] Group 4: Innovative Consumption Models - The Ministry of Culture and Tourism is promoting seasonal products and activities, along with incentives like consumption vouchers, to stimulate tourism demand and create new consumption scenarios [3] - The ongoing integration of culture and tourism is expected to drive sustainable growth in the tourism market, reflecting the overall economic development and improved living standards of the population [3]

Core Insights - The training program titled "Yunnan and Hainan Collaboration: Empowering Public Libraries and Innovative Integration of Culture and Tourism" commenced on September 23, 2025, in Yunnan Province, focusing on enhancing public library services and cultural tourism integration [1][2] - The training involves 100 leaders and professionals from Hainan's libraries and cultural departments, emphasizing a collaborative approach between Yunnan and Hainan [2] Group 1: Training Program Details - The training spans five days and employs diverse methods such as lectures, on-site teaching, group discussions, and case sharing [1] - Key topics include ideological and integrity education, reading promotion, innovative cases of cultural tourism integration, smart library construction, and optimization of public libraries during the "14th Five-Year Plan" [1] - Participants will also visit the Chuxiong City Library and the Chuxiong Yi Autonomous Prefecture Museum to learn about grassroots library resource development and cultural integration practices [1] Group 2: Expert Contributions - The program features lectures from industry experts, including a session by Yunnan Provincial Library Director Yang Hexiang on innovative practices in library services [1] - Jin Meili, Secretary-General of the Yunnan Provincial Library Society, will present on age-friendly reading promotion models [1]

Core Insights - The phrase "So close, so beautiful, where to go on weekends?" has become a cultural phenomenon, significantly increasing the visibility of Hebei as a travel destination, with Douyin-related topics garnering over 13 billion views [1][2] - The success of this campaign is attributed to a combination of long-term cultivation and short-term creative strategies, including social media engagement and community participation [2][4] Group 1: Marketing and Promotion Strategies - The campaign's viral effect was enhanced by the involvement of local celebrities, such as Olympic champion Sun Yingsha, and over 80 other Hebei-born celebrities, which significantly boosted national recognition [4][6] - The use of micro-short dramas and social media rewards has attracted a younger audience, with over 50 billion views on award-winning videos related to Hebei tourism [4][6] - Seasonal activities and events have been strategically planned to maintain ongoing interest, showcasing the diverse attractions of Hebei throughout the year [4][6] Group 2: Tourism Resources and Infrastructure - Hebei boasts a unique geographical diversity, featuring various landscapes such as grasslands, beaches, deserts, and mountains, along with cultural heritage sites like the Great Wall and the Summer Palace [3][4] - The province has launched several inbound tourism routes and events, including the "2025 China Bohai Coastal Tourism Happy Season," to enhance its appeal to international tourists [5][6] - New services, such as luggage delivery and public liability insurance for tourists, have been introduced to improve visitor experience and safety [7][8] Group 3: Community Engagement and Participation - The campaign has transformed residents into tourism ambassadors, fostering a sense of community pride and participation in promoting local tourism [2][4] - The initiative has led to the establishment of consumer rights service stations at major tourist sites, ensuring a better experience for visitors [8]