今年中秋国庆双节相逢，上海文旅消费市场热度持续攀升，餐饮与乐园领域活力四射。从热门餐厅的"一厢难求"到美食节的热闹非凡，再到主题乐园的 精彩活动，处处洋溢着节日的欢腾与消费的火热。 店内服务员穿梭忙碌，为每一桌客人送上新鲜的现切牛肉，空气中飘荡着非遗沙茶酱混合牛骨浓汤的醇香。 从"吃味道"到"吃文化"，沉浸式国风餐饮吸引不少人"打卡"。一位顾客表示，他们同时在几家餐厅取了号，最快的也要排上40分钟才能吃上。 （潘洁 摄） 舌尖狂欢，消费热潮涌动 在双节期间，上海餐饮消费市场一片火爆。人气餐厅预订火爆，"一厢难求"成为常态，"乐品上海"餐饮消费券的发放更是为消费添柴加火。 从10月1日开始，2025"乐品上海"餐饮消费券启动新一轮核销，这次还新增了"满200减60元"的券面额度，带动餐饮消费更加火热。 这几天，浦东新区文峰广场四楼中庭的"周潮發·沙茶鲜牛肉火锅"店门外排起了长长的队伍，店内座无虚席，排队区也坐满了等待就餐的消费者，有顾 客正在线下排队取号。 黄师傅制作朝鲜族打糕已有十多年经验，摊位上黑芝麻、花生核桃、红豆沙、肉松等多种口味，满足不同顾客的喜好。市集人气比黄师傅预期的还要 高，假期首日开张仅两三个 ...

为了能让顾客用更优惠的价格在家门口吃到地道的味道，本次活动还在抖音平台发放了相关消费 券，包括满20减5、满100减40、满50减20这三个面额。 "我们希望通过市集引入多元文化活动，让居民在家门口就能体验各地风情。此次市集既展现了云 南、海南等地美食和特色文化，也为商圈聚拢了人气，未来我们将继续联合正大集团等辖区企业，带来 更多高品质的惠民活动。"古荡街道相关负责人表示。 值得一提的是，现场，正大西湖XUN鲜集生态产业园正式开园，打造集地标产品内容生产、新质 供应链枢纽、IP孵化引擎、品牌流量中枢四位一体的产业生态。未来，园区将持续引进和培育更多具有 中国特色的优质地标产品，不断扩大全球特色地标产品的引入范围、强化首发功能，完善消费体验。 能吃、能逛、能打卡、有惊喜，西湖区古荡街道又为市民游客准备了一场沉浸式城市狂欢！9月23 日，"XUN鲜集·云上风物古荡寻鲜"特展市集在浙财大金融科创园拉开帷幕。本次市集持续至9月30日， 每天10:00-22:00，大家都可以来现场走走逛逛。 记者了解到，市集设立了正大专区、地标产品专区以及云上咖啡节。现场不仅有榴莲冰皮月饼、香 水椰青、琥珀虾等正大集团带来的优质产品， ...

本届服贸会精心策划了文艺演出、创意市集、体育赛事等40余场配套活动，推动文、商、旅、体多元业态深度交融，着力构建沉浸式消费新场景。 位于首钢园北区的"永定河集"以其独特的文化消费融合模式成为人气打卡点。该市集巧妙结合永定河山水景观与现代商业街区，通过构建集河岸观光、艺术 体验、品质生活于一体的新文化消费目的地，实现商业消费与生态景观的深度结合。 据相关负责人介绍，该项目总体量约5000平方米，区域规划落地30个空间设计作品和品牌，今年服贸会期间率先亮相11个。 京彩彩灯游园会融合了非遗彩灯文化与多元娱乐体验，成为服贸会夜间打卡的好去处。以"次元夜游・灯影奇旅"为主题设计的展区，将萌物、国潮、蒸汽朋 克等多元文化巧妙地与传统彩灯相融合，六大体验内容也为游客的夜游增添色彩。国风汉服巡游队伍在园区内穿梭，华丽的汉服与绚丽的灯影相互映衬；非 遗打铁花表演更是将现场氛围推向高潮，铁屑在空中瞬间迸裂成金色花雨，让现场观众惊叹不已。 40余场配套活动构建沉浸式消费新场景 羊城晚报全媒体记者王莉、孙绮曼报道：9月13日，2025年中国国际服务贸易交易会（以下简称"服贸会"）迎来首个公众开放日，免费向普通观众开放。时 值周末， ...

Group 1 - The event "Swim Guangxi · Enjoy the Li River" in Pingle County successfully combined sports, culture, and ecological tourism, boosting local consumption [1][2] - Over 3,000 swimmers from 116 teams across 14 provinces and municipalities participated, with swimming distances ranging from 800 meters to 2,000 meters [1] - The event attracted 19,800 visitors and generated tourism revenue of 20.58 million yuan, with consumption in dining, retail, and accommodation increasing by over 40% [2] Group 2 - Pingle County's strategy of integrating swimming events with ecological and cultural resources has created a lasting appeal, transforming a one-time event into a continuous attraction [2] - The event has led to a "returning customer effect," with organizations like the Foshan Winter Swimming Association already booking for next year [2] - Participants expressed satisfaction with the event's organization and hospitality, indicating a positive experience that encourages future visits [1][2]

"816工程景区这个位置非常优越，洞内常年20℃-25℃，恰好很适合红酒存储。其次，816工程的环境能 够让红酒的果香味释放得特别好。"法国CAFA葡萄酒学院认证品酒师姚东现场分享品酒体验。 盲品时间是全场嘉宾最期待的环节，参赛者需根据视觉、嗅觉、味觉线索破译5款西部红酒的品种与产 区。来自重庆本地的参赛者罗南绮女士，在品尝完一款红酒后，微微皱眉，陷入沉思。她说："这几款 酒的风味都很独特，有几款真的很难辨别。在这样充满历史氛围的洞穴里参加盲品，感觉特别奇妙，每 一口酒都好像带着岁月的味道。""第一次来816工程景区，没想到洞内还有这么时尚的酒吧，实在是惊 喜，复古风十足，也很出片。"受邀参加活动的达人"天才小歪"分享感受。 816工程景区。活动主办方供图 近日，西部红酒品鉴大赛在重庆816工程景区举办。这场以 "三线记忆+葡萄酒文化" 为核心的沉浸式"洞 穴酒会"，通过军事工程遗址与酒文化的跨界融合，开创"历史场景+品质消费"的新消费模式，吸引行业 专家、红酒爱好者及游客共赴时空交错的品鉴盛宴。 大赛现场。活动主办方供图 活动中，宾客手持定制品鉴杯穿梭于品鉴区与DIY工坊，红酒瓶绘画、软木塞创意制作等项目丰 ...

Core Viewpoint - The "Lotus Appreciation" event in Shenzhen's Honghu Park has successfully integrated cultural, artistic, and technological elements to enhance consumer experiences and drive local economic activity, attracting significant visitor numbers and boosting sales for local businesses [2][5][8]. Group 1: Event Overview - The "Lotus Appreciation" event, themed "Lotus Beauty in Shenzhen, Coexistence of Ten Thousand Images," features rare lotus varieties from various countries, attracting numerous visitors [1]. - The event has transformed Honghu Park into a comprehensive cultural and consumption hub, with a lotus planting area of 170,000 square meters and over 700 lotus varieties [2][5]. Group 2: Economic Impact - Visitor numbers reached 230,000 within 11 days of the event, a 30% increase year-on-year, with daily peaks of around 40,000 [5]. - The cumulative sales revenue during the event was approximately 600,000 yuan, with some businesses reporting sales doubling due to the influx of visitors [4][5]. Group 3: Consumer Experience - The event introduced innovative experiences such as a VR space and a self-service coffee shop, enhancing the overall visitor experience and attracting younger demographics [3][4]. - Various promotional activities, including discounted food and beverage options, have been implemented to further engage consumers and stimulate spending [4][7]. Group 4: Business Collaboration - The event has fostered collaboration among over 20 local businesses, creating a series of cultural and entertainment activities that enhance the overall consumer experience [6][7]. - Businesses have reported significant sales increases, with some noting a 90% rise in sales compared to the previous year, driven by the event's promotional activities [8].

Core Insights - The report highlights the financial data released by the People's Bank of China for May, indicating a year-on-year M2 growth of 7.9%, slightly below the expected 8.1% and the previous month's 8% [2][3] - M1 growth was reported at 2.3%, exceeding expectations of 1.8% and the previous month's 1.5%, suggesting an increase in the velocity of money circulation [3] - The total social financing (社融) year-on-year growth was 8.7%, slightly below the expected 8.8%, with a notable increase in government and corporate bonds [3][4] Macroeconomic Analysis - The report indicates that the incremental social financing for May was 2.29 trillion yuan, surpassing the expected 2.05 trillion yuan and significantly higher than the previous month's 1.16 trillion yuan, reflecting a year-on-year increase of 227.1 billion yuan [3] - Bank credit increased by 620 billion yuan in May, lower than the expected 802.6 billion yuan and the previous month's 280 billion yuan, with a year-on-year decrease of 330 billion yuan [4] - The weighted average interest rate for new loans in May was approximately 3.2%, remaining stable compared to the previous month and about 50 basis points lower than the same period last year [4] Industry Insights - The report discusses a significant contract signed by Weihai Guangwei Composite Materials with Client A for carbon fiber, amounting to 658 million yuan, indicating a resurgence in demand for previously planned non-production items [7] - The ongoing conflict between Iran and Israel is analyzed, suggesting that the likelihood of significant disruptions to oil trade in the Persian Gulf is low, despite the escalation of hostilities [8] - The consumer sector shows strong growth, particularly in the trendy toy market, with a year-on-year increase of 30.7% in related categories, driven by the Z generation's demand for personalized and immersive experiences [10]

Group 1 - The event on June 15, 2023, aimed to promote the integration of culture, commerce, and tourism in the Changlong Wanbo Business District, enhancing its attractiveness within the Guangdong-Hong Kong-Macao Greater Bay Area [1][3] - The Changlong Wanbo Business District has undergone significant development, expanding its area and integrating three major sectors, positioning itself as a new urban CBD and aiming to become a world-class landmark business district [3][4] - The district is focusing on a modern industrial system blueprint, aiming to build two trillion-level industrial clusters and enhance its role as a regional development engine [4] Group 2 - The district's digital ambassador, "Xiao Wan," was introduced to attract global investors and entrepreneurs, emphasizing the importance of collaboration for future development [1][4] - The launch of the "Global Industry Partners" initiative was announced, with 24 leading companies from various sectors, including cross-border e-commerce and digital economy, participating [4][6] - The "Joyful Consumption Carnival" was initiated, offering significant discounts to promote shopping and enhance the district's commercial appeal [7][9]

Core Insights - The "May Day" holiday in Hangzhou saw a significant increase in tourism and consumer spending, with a total of 16.13 million visitors, a year-on-year increase of 53% [4] - The implementation of the "old for new" policy has effectively boosted consumer spending, with total consumption in five major sectors reaching 15.736 billion yuan, a 9% increase year-on-year [4][8] - The trend of long-distance travel to lesser-known destinations has surged, with booking volumes for certain regions increasing by over 100% compared to last year [5][6] Tourism and Consumer Behavior - Major tourist attractions in Hangzhou played a crucial role in attracting visitors, with immersive experiences offered at various scenic spots [5] - The demand for family-friendly and pet-friendly travel options has risen, with significant increases in bookings for family-oriented hotels and activities [6][7] - The "old for new" consumption policy has led to substantial sales growth in the automotive and home appliance sectors, with specific districts reporting sales increases of up to 46% [8] Retail and Commercial Activity - Key commercial districts in Hangzhou experienced a vibrant shopping atmosphere, with innovative events and promotions leading to significant sales figures, such as 2.15 billion yuan in the Hubin business district [9] - Various shopping centers and supermarkets reported impressive sales growth, with some achieving year-on-year increases of over 30% during the holiday period [9] - The overall consumer sentiment during the holiday indicates a shift towards quality experiences rather than just volume, reflecting a growing demand for differentiated offerings in the market [7][9]

Core Insights - Harbin is transforming its historical sites into modern tourist attractions, integrating AR technology to enhance visitor experiences [1][9] Group 1: Tourism Development - During the holiday periods, visitor numbers can reach 2 to 3 times the usual levels, with expectations for increased tourism during the "May Day" holiday [2] - The Central Avenue's Xiao Ke Courtyard is set to reopen in 2024 after renovations, featuring historical consumer scenes to enrich tourist experiences [2] - The reopening includes brands that were historically significant in the area, such as Meijin Bakery and Azadovski Candy Store, allowing visitors to experience the charm of the century-old street [2][5] Group 2: Cultural and Technological Integration - Harbin is introducing various small museums and cultural experience venues along Central Avenue, enhancing the cultural landscape for tourists [5] - The city is merging traditional commerce with AR technology, launching a series of cultural products that reflect both technological innovation and local culture [9] - A "Magic Train" on Central Avenue features upgraded souvenirs that utilize AR technology, allowing visitors to experience dynamic visuals through their smartphones [11][13] Group 3: Events and Activities - During the "May Day" holiday, Harbin will host multiple events, including cultural salons and pop-up activities, to attract more visitors and showcase the city's culture [14]