对于深蓝汽车而言，接手重庆工厂是其产能布局的关键一步。 此前，北京现代重庆工厂曾多次挂牌寻买家，但出售过程并不顺利。 2023年8月项目首次挂牌转让底价为36.8亿元，历经三次流拍后，最终于2023年底以16.2亿元成交，成交 价仅为建设总投资的21%，不足首次挂牌价的一半。 接盘方为重庆两江新区鱼复工业园建设投资有限公司（现更名为重庆两江新区鱼复新城建设投资有限公 司），其控股股东为重庆两江新区开发投资集团有限公司，实控人为重庆两江新区管理委员会。 吴迪/摄 盘活闲置工厂 公开信息显示，北京现代重庆工厂是其在华第五座整车制造基地。项目2015年开工建设，2017年8月投 产，占地面积187万平方米，总投资达77亿元，设计年产能30万辆，曾投产全新瑞纳、昂希诺等车型， 后因经营问题工厂于2021年12月停工。 近日，有消息称，北京现代重庆工厂被长安汽车接手，现已改为深蓝汽车生产线。对此，深蓝汽车回应 媒体称，消息属实，10月下旬就正式换标了，但目前尚未投入使用。 对于深蓝汽车而言，接手重庆工厂是其产能布局的关键一步。根据长安汽车战略规划，深蓝汽车需在 2030年承担200万辆年销量任务，占集团500万辆目标的 ...

Core Viewpoint - The Beijing Hyundai Chongqing plant has been taken over by Changan Automobile, which will produce the Deep Blue brand of vehicles in the future [1][2]. Group 1: Company Overview - The Beijing Hyundai Chongqing plant was established in 2017 with a total investment of 7.75 billion yuan and a designed production capacity of 300,000 vehicles [1]. - The plant's production included models such as Reina, Fista, and ix25, contributing to a total planned annual production capacity of 1.65 million vehicles across all Beijing Hyundai facilities [1]. Group 2: Market Performance - After reaching a record annual sales of 1.12 million vehicles in 2014, Beijing Hyundai's sales began to decline due to increased competition from Japanese and German brands, as well as rising domestic brands [2]. - Sales dropped to 1.06 million in 2015, falling below 1 million for the first time in 2017, and continued to decline, with sales dropping below 500,000 in 2020 and below 300,000 in 2022 [2]. Group 3: Plant Status and Transition - The Chongqing plant was forced to cease operations by the end of 2021 and was put up for sale multiple times, eventually selling for 1.62 billion yuan at the end of 2023 [2][4]. - Prior to the Chongqing plant's closure, other Beijing Hyundai plants had also ceased operations, with the first two plants in Beijing already transferred to other companies [4]. Group 4: New Developments - Deep Blue, a mid-to-high-end electric vehicle brand under Changan Automobile, has seen significant growth, with sales exceeding 260,000 units from January to October 2023, marking a 57.1% year-on-year increase [4]. - The Chongqing plant is considered a suitable site for Deep Blue's production expansion due to its proximity to Changan's headquarters and increasing market demand [4].