Core Viewpoint - The Japanese automotive industry in China is facing significant challenges, with a notable decline in market share and a strategic shift towards electric vehicles to adapt to the rapidly changing market landscape [1][2]. Group 1: Market Performance - In 2024, Japanese automakers' market share in China dropped to 11.2%, a decrease of 3.2 percentage points from 2023, as domestic electric vehicle brands gained ground [1][2]. - The sales of Japanese brands, heavily reliant on fuel vehicles, have declined for two consecutive years, prompting a consensus among these companies to accelerate their entry into the electric vehicle market [1][2]. Group 2: Electric Vehicle Strategy - Japanese automakers are intensifying their electric vehicle offerings in China, with companies like Toyota and Nissan emphasizing local development and production [2][3]. - The first electric vehicle launched by Dongfeng Honda, the S7, has a starting price of 25.99 million yuan, which was later reduced to 19.99 million yuan to compete with local brands [3]. - By 2027, Honda plans to introduce 10 electric vehicle models in China, while Nissan aims to increase its electric vehicle offerings from 8 to 10 models [3]. Group 3: Local Collaboration and R&D - Japanese automakers are focusing on local partnerships and R&D to enhance their competitiveness in the Chinese market, with Toyota establishing a localized R&D mechanism [4][5]. - Honda is collaborating with Chinese tech companies like Momenta and CATL to leverage local expertise and speed up product development [5]. - Mazda is working with Changan to optimize costs related to electric drive and battery technologies, aiming to enhance profitability through strategic partnerships [5].

4月23日至5月2日，第二十一届上海国际汽车工业展览会（以下简称"2025上海车展"）将于国家会展中心（上海）举行。当主办权争夺风波随着法槌声响告 一段落，两年一度的上海车展如期而至，这一次又将带来怎样的行业话题？ 规模 展出面积逾36万平方米 超百款首发新车集中亮相 作为全球A级车展，上海车展自1985年首次举办至今，已走过40个年头，积累了深厚的行业影响力。如今，迎来40周年纪念的2025上海车展，即将在国家会 展中心（上海）拉开帷幕。 值得一提的是，本届车展此前曾因主办权问题引发广泛关注。随着法院判决的下达，车展主办方的身份最终尘埃落定。根据官方信息，2025上海车展由上海 市国际贸易促进委员会、中国汽车工业协会共同主办，上海市国际展览（集团）有限公司与上海车展管理有限公司负责承办。在国际合作方面，德国的慕尼 黑博览集团作为协办单位参与其中。此外，展会还得到了中国机械工业联合会的特别支持，以及中国汽车工程学会的支持。 车展将于4月23日至5月2日期间举行。其中，4月23日和24日为媒体日，专门接待来自国内外的新闻媒体；4月25日至26日是专业观众日；4月27日至5月2日则 面向广大普通观众开放。 从参展 ...