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大幸药品加码中国市场,正露丸门店将达8万家
日经中文网· 2025-10-18 00:33
Core Viewpoint - The company Daikokuten Pharmaceutical aims to significantly expand the sales of its coated tablet "Zengluwan Kangfu Zhixie Pian" in China, targeting a growth in store presence and sales revenue by 2028 [2][4]. Group 1: Sales Expansion Strategy - Daikokuten Pharmaceutical plans to increase the number of stores selling its main products, including "Zengluwan," from approximately 14,000 to 25,200 by the fiscal year 2027 [2]. - The company aims to double its pharmaceutical sales revenue in the Chinese market to approximately 1.7 billion yen by the fiscal year 2028, compared to the expected revenue for the fiscal year 2025 [2][4]. - The sales strategy will reflect regional characteristics, focusing on areas with high acceptance of traditional medicine, such as South China, while also targeting urban areas like Shanghai and Beijing that prefer Western medicine [5]. Group 2: Product Recognition and Marketing - "Zengluwan Kangfu Zhixie Pian," introduced to the Chinese market in 2011, has gained recognition among younger consumers due to its mild scent and ease of use, leading to anticipated continued growth in sales [2][4]. - The company plans to enhance brand awareness through advertising in subways and on television, aiming to adjust the sales ratio of "Zengluwan" and "Zengluwan Kangfu Zhixie Pian" from the current 9:1 to an equal share [7]. - The company is addressing supply shortages caused by the COVID-19 pandemic by extending factory operating hours and increasing personnel, with a goal of stabilizing supply by the fiscal year 2026 [7].
晚点财经丨马斯克重新聚焦特斯拉;保时捷预计中国市场下半年回暖;“五一” 前夕机票降价
晚点LatePost· 2024-04-29 11:13
马斯克重新聚焦特斯拉 在马斯克推迟访问印度的几天后,4 月 28 日,他坐着私人飞机降落北京首都机场。马斯克此前推迟 印度行的理由是专注于一些 "非常繁重的特斯拉义务"。 一个是特斯拉潜在投资地,一个是特斯拉全球第二大市场、生产效率最高的工厂所在地。马斯克排了 优先级。也许是巧合,马斯克这次到访中国正值特斯拉请求股东投票恢复其 550 亿美元天价薪酬之 际。 马斯克重新聚焦特斯拉 保时捷预计中国市场下半年回暖 "五一" 前夕机票降价 关注《晚点财经》并设为星标,第一时间获取每日商业精华。 据澎湃新闻援引媒体报道,马斯克时隔近一年回到中国,计划和政府高级官员见面,讨论全自动驾驶 服务 FSD 在中国启用的可能性。报道还称,马斯克希望能获得汽车数据的相关出境许可,以在海外 训练其自动驾驶算法。 作为特斯拉、SpaceX、Twitter、xAI、Neuralink 和 Boring 公司实际上的负责人,马斯克对唯一上市 的特斯拉一度 "疏远",引发股东不满,一定程度上加剧了特斯拉股价的波动。 去年股东大会前,有股东提案让马斯克更专注于特斯拉。上个月,特斯拉长期投资者罗斯·格伯称, 特斯拉要改变目前的处境,"要么找一 ...