Economic Performance - Haifeng County achieved a GDP of 46.27 billion yuan in 2024, with the primary industry contributing 4.77 billion yuan (up 5.8%), the secondary industry 13.96 billion yuan, and the tertiary industry 27.53 billion yuan (up 5.1%) [1] - The county has maintained the highest economic total in the city for three consecutive years, with six key economic indicators ranking first in the city, including public budget revenue and agricultural output [1] Agricultural Development - Haifeng County is recognized as a national grain production demonstration county, focusing on modern agricultural development and the establishment of six major agricultural pillar industries, including rice, vegetables, fruits, tea, livestock, and aquatic products [2] - The county is developing three provincial-level modern agricultural industrial parks and 40 "vegetable basket" bases to enhance agricultural productivity [2] Tourism and Cultural Resources - The county is leveraging its rich rural tourism resources, including various resorts and historical sites, to promote rural revitalization [2] - Several strategic plans have been implemented to enhance tourism, including the creation of tourism demonstration zones and a comprehensive tourism development plan [3] Digital Transformation and Rural Governance - The county is accelerating the digital transformation of agriculture and rural economies, focusing on the application of agricultural IoT technology and digital infrastructure [4] - A new rural governance model has been established, emphasizing community participation and the integration of various governance mechanisms [5] Strategic Initiatives - Haifeng County is implementing a "five revitalization" strategy, focusing on industry, talent, culture, ecology, and governance to transition from an agricultural county to an agricultural powerhouse [6] - The county aims to create a model for rural collective economic development, encouraging innovative growth models and establishing a stable mechanism for collective economic growth [6] Competitive Advantages - The county benefits from several competitive advantages, including support for revolutionary old areas, the impact of Guangdong's "dual zone" construction, and the advantages of new urbanization trials [8][9] - Haifeng has received multiple national and provincial honors, reflecting its successful implementation of rural revitalization and agricultural development strategies [9]

Core Viewpoint - Haifeng County, known as the birthplace of China's first red Soviet regime, has achieved significant economic growth and recognition through various national honors, showcasing its potential for further development [1] Economic Performance - In 2024, Haifeng's GDP reached 46.27 billion, with the primary industry contributing 4.77 billion (up 5.8%), the secondary industry 13.96 billion, and the tertiary industry 27.53 billion (up 5.1%) [1] - The county has maintained the top position in the city for three consecutive years across multiple economic indicators, including public budget revenue and disposable income for both urban and rural residents [1] Agricultural Development - Haifeng County is recognized as a national grain production demonstration county, focusing on modern agricultural practices and the development of high-efficiency agriculture, including grains, vegetables, fruits, and livestock [2] - The county has established six major agricultural pillar industries, covering 450,000 acres of oil rice, 250,000 acres of quality vegetables, and 500,000 livestock [2] Tourism and Cultural Resources - The county is leveraging its rich rural tourism resources, with attractions such as Lotus Mountain Resort and various historical sites, to enhance its tourism sector [2] - Recent planning documents emphasize the creation of all-region tourism and the establishment of tourism demonstration zones [3] Digital Transformation in Agriculture - There is a strong push for the digital transformation of agriculture, with a focus on agricultural IoT technology and high information production coverage [4] Rural Revitalization Strategy - Haifeng County has implemented a comprehensive rural revitalization strategy, focusing on improving living conditions, enhancing governance, and ensuring the sustainability of poverty alleviation efforts [4][5][7] - The county has established a leadership group for rural revitalization, ensuring coordinated efforts across various sectors [7] Competitive Advantages - Haifeng County benefits from several competitive advantages, including support from national policies, the Guangdong "dual zone" construction, and a rich cultural heritage that enhances its tourism appeal [8][9] - The county has made significant progress in building rural revitalization demonstration belts and has received numerous national and provincial honors [9]

Core Insights - The "Zhenpin" brand from Shanwei has significantly integrated high-quality agricultural products into the Greater Bay Area market, with 68 products expected to be recognized by December 2025, ranking third in the province and first in the eastern and northern Guangdong regions [1][3] Group 1: Development and Growth - Since the establishment of the cooperation model between Shenzhen and Shanwei, the brand value of "Zhenpin" has rapidly increased, leading to a surge in local enterprises' enthusiasm for product applications [1] - In 2023, Shanwei entered a rapid expansion phase for "Zhenpin," adding 14 new products, which laid the groundwork for future large-scale development [2] - By 2024, Shanwei's "Zhenpin" cultivation entered a fast track, with 18 new products added, marking the highest growth rate in the province [3] Group 2: Policy and Support - Shenzhen has invested over 3 million yuan in support funds and implemented a reward system for "Zhenpin" products, providing 50,000 yuan for each qualifying product [3] - The collaboration has included training for enterprises on "Zhenpin" applications and the establishment of production and sales platforms to enhance product quality and brand management [3] Group 3: Market Integration and Promotion - The opening of the Shenzhen Boutique (Shanwei) Exhibition Center in January 2024 marked a new display window for "Zhenpin" products [2] - A promotional event for Shanwei seafood in August 2024 significantly increased consumer awareness and trust in Shanwei seafood products [2] - The "Zhenpin" product showcase at the RCEP Agricultural Trade Cooperation Center in December 2025 aimed to connect Shanwei products with major retail and online platforms, enhancing market access [4]

Core Viewpoint - The article highlights the participation of Shantou's agricultural products in the 2025 Global High-end Food and Quality Agricultural Products Expo in Shenzhen, showcasing a variety of high-quality local products from ten leading enterprises in the region [5][10][11]. Group 1: Agricultural Products - Shantou is known for its high-quality agricultural products, including sweet potatoes, rice, and tea, which are cultivated in fertile soil and favorable climate conditions [13][14][30]. - The region's unique products include "Durian Honey Sweet Potato," praised as the "Hermès of sweet potatoes," and "Haifeng Oil Zhan Rice," recognized as a national geographical indication product [18][22][28]. - The exhibition will feature various products such as sweet potato snacks, rice varieties, and specialty teas, allowing consumers to experience the rich flavors of Shantou [19][26][38]. Group 2: Leading Enterprises - Lu Feng City Ju Run Ecological Agriculture Technology Co., Ltd. focuses on green, pollution-free agricultural products, operating over 3,000 acres of ecological planting bases [15][17]. - Haifeng Rice Industry Co., Ltd. has a daily drying capacity of 825 tons and an annual processing capacity exceeding 100,000 tons, emphasizing its role as a key agricultural enterprise in Guangdong [23][24]. - Other notable companies include Lu Feng City Qing Zhi Yuan Ecological Agriculture Co., Ltd., which has a rich history in tea production, and Wu Dun Mountain Tea Industry Co., Ltd., which operates a large-scale tea garden [34][41]. Group 3: Unique Local Specialties - Shantou's climate and soil conditions have led to the cultivation of unique local specialties such as Daan garlic, oil citrus, and golden needle vegetables, which will be showcased at the expo [50][51]. - Daan garlic, recognized for its strong flavor and health benefits, has been elevated from a common seasoning to a regional specialty [53][56]. - The region's oil citrus products, particularly the "Baiyu Sweet Oil Citrus," have received national recognition for their quality and are part of a larger agricultural initiative to increase farmer incomes [59][62]. Group 4: Exhibition Activities - The Shantou exhibition will include various activities such as a sweet potato tasting event and traditional tea-making demonstrations, allowing visitors to engage with the products directly [76][78]. - The event aims to provide a comprehensive experience of Shantou's agricultural offerings, from tasting to cultural performances related to tea [79][80].

Core Insights - The article highlights the upcoming 2025 Global High-end Food and Quality Agricultural Products Expo in Shenzhen, showcasing the Shantou exhibition group and its diverse offerings [5][6][61] - Shantou aims to leverage its unique marine and agricultural products to attract global customers and enhance its market presence [10][59] Group 1: Event Overview - The expo will take place from October 22 to 24 at the Shenzhen Convention and Exhibition Center, featuring a comprehensive exhibition area of 540 square meters [5][9] - Shantou will present an "1+8+N" strong lineup, including eight themed activities and numerous independent exhibitions to showcase its industrial landscape and flavor strengths [7][10] Group 2: Product Offerings - The Shantou exhibition area will feature nearly 20 representative enterprises from sectors such as aquaculture, agriculture, and livestock, presenting over a hundred products [13][14] - Visitors can experience a variety of Shantou's seafood, including "Shantou Three Delicacies" (morning island oysters, sea bass, and mackerel), with educational sessions on their cultivation and cooking methods [16][17] Group 3: Cultural Experience - The expo will include cultural activities, such as a hands-on experience of the Hakka Lei Tea non-heritage production technique, allowing visitors to learn and taste this traditional beverage [32][34] - Performances featuring local folk songs and dances will enhance the cultural atmosphere of the event, creating a unique blend of tradition and modernity [41][44] Group 4: Business Opportunities - The event aims to establish an efficient platform for production and sales connections, promoting high-quality agricultural development in Shantou [47][48] - A dedicated "2025 Shantou Specialty Agricultural Products Supply and Demand Matching Conference" will facilitate direct interactions between suppliers and buyers, employing a one-on-one matching model for effective business connections [54][56]

Core Viewpoint - The article highlights the successful implementation of the "Hundred-Thousand-Million Project" in the Shantou rice industry, focusing on the establishment of a comprehensive service platform that enhances agricultural productivity and farmer income through modern agricultural practices and community engagement [2][5][94]. Group 1: Industry Overview - The Shantou rice industry has transformed from a fragmented structure to a clustered model, with the establishment of a comprehensive service platform for production, procurement, storage, processing, and sales [11][36]. - The planned area of the rice industry park covers 3,037.604 square kilometers, serving 1.36 million farmers with a rice planting area of 890,000 acres and an annual production exceeding 303,700 tons [7][8][6]. Group 2: Agricultural Practices - The industry park promotes a "six unifications" model, which includes unified varieties, planting, standards, drying, purchasing, and settlement, effectively addressing the concerns of farmers at various stages [13][18][81]. - Collaboration with agricultural research institutions has led to the establishment of a breeding demonstration base, focusing on local varieties and integrated pest management [26][28][29]. Group 3: Economic Impact - The implementation of the "order agriculture + full social service" model has reduced production costs for farmers by 300 yuan per acre per year, enhancing their income potential [81][82]. - In 2024, the company plans to purchase 34,100 tons of rice, expanding service coverage to over 85,000 acres, with a target of 44,000 tons and over 110,000 acres in 2025 [84][83]. Group 4: Branding and Market Expansion - The industry park is actively promoting the Shantou rice brand through advertising campaigns in major cities, enhancing brand recognition and market presence [54][56][60]. - The establishment of over 10 brand stores and partnerships with more than 600 clients in the food service and retail sectors has facilitated the distribution of Shantou rice products [61][62]. Group 5: Community Engagement - The industry park aims to create a tight-knit interest community among enterprises, village collectives, and farmers, promoting the "Hundred-Thousand-Million Project" to achieve sustainable income growth for farmers [78][79]. - Training programs have been conducted for 1,720 farmers, with 796 individuals gaining employment through the park's initiatives, emphasizing the importance of mechanization and modern agricultural techniques [90][91][92].

Core Viewpoint - The "Zhenpin" certification program in Shantou has successfully certified a total of 44 products, making it the leading region in the eastern and northern parts of Guangdong province [3][4]. Group 1: Certification Achievements - Recently, five enterprises in the Shantou area submitted nine products for the "Zhenpin" certification, which were officially recognized [2]. - The Shenzhen counterpart assistance command for Shantou has facilitated the certification of 44 Shantou products, ranking third in the province and first in the eastern and northern regions of Guangdong [3]. Group 2: Product Quality and Safety - The "Zhenpin" initiative aims to enhance food safety standards and establish a quality standard system for food supplied to Shenzhen, thereby creating a food safety city brand [6][7]. - High-quality agricultural products such as Hai Feng You Zhan rice, Da An garlic, and Shang Ying honey sweet potato are increasingly available in Shenzhen, providing safer food choices for residents [4][5]. Group 3: Support and Incentives - The Shenzhen counterpart assistance command has organized multiple training sessions for the "Zhenpin" certification system and introduced a reward policy, offering 50,000 yuan cash incentives for each product that passes the certification [9][10]. - This initiative encourages more agricultural enterprises in Shantou to improve their food production standards and promotes a significant number of "Shan Nong" quality products to enter the Bay Area market [11].