Core Viewpoint - The "Zhenpin" food brand from Shanwei has gained significant attention at the 2025 Shenzhen Food Expo, showcasing a variety of local delicacies and enhancing the market presence of Shanwei products [3][4][19]. Group 1: Event Overview - The 2025 Global High-end Food and Quality Agricultural Products Expo took place from October 22 to 24, 2025, in Shenzhen [2]. - The Shanwei exhibition area attracted large crowds, featuring a diverse array of local foods such as sweet potato vermicelli, dumplings, and beef jerky [3][6]. Group 2: Product Highlights - Popular products included various types of dumplings and snacks, with some vendors selling out on the first day and requiring restocking [7][10]. - The exhibition featured unique offerings like spicy sweet potato vermicelli and nourishing garlic soup, which appealed to visitors [10][11]. - Shanwei's beef products, such as beef balls and beef jerky, were particularly well-received, showcasing local culinary traditions [15][16]. Group 3: Brand Development - "Zhenpin" is a city brand developed by the Shenzhen government to promote food safety and quality, aligning with international standards [19][20]. - Since 2023, Shanwei has implemented a reward system for "Zhenpin" products, providing financial incentives to local producers, with a total of 47 products developed and 1.45 million yuan in subsidies distributed [23][25]. - The initiative has positioned Shanwei as a leader in the Guangdong province, particularly in the eastern and northern regions [26]. Group 4: Market Expansion - The Shanwei government aims to deepen collaborations with Shenzhen's retail chains, e-commerce platforms, and restaurants to expand the reach of Shanwei products [28][30]. - The "Zhenpin" initiative has significantly enhanced the market influence and brand competitiveness of Shanwei products, facilitating their entry into broader markets [30][31].

Core Viewpoint - The Shantou exhibition group has successfully captured attention at the 2025 Global High-end Food and Quality Agricultural Products Expo in Shenzhen, showcasing the region's unique culinary offerings and agricultural achievements [2][3]. Group 1: Exhibition Highlights - The Shantou exhibition features a vibrant display of local culture, including traditional fishing songs and tea ceremonies, which attract many visitors [12][20]. - The exhibition area showcases a variety of high-quality agricultural products and specialty foods, reflecting the fruitful results of Shantou's modern agricultural development [23][24]. - Popular products include seafood balls and beef balls from Shantou City Guotai Food Co., Ltd., which draw large crowds for tasting [28][29]. Group 2: Featured Products - The "Baolou Ginger" series from Shantou City Hengpin Agricultural Development Co., Ltd. has become a popular choice among visitors, especially with the cooling weather [33][34]. - Fresh and vibrant fruits such as oil olives and lemons from Shantou City Nanguo Agricultural Co., Ltd. are highlighted for their quality [36][37]. - The unique "Luhou Lei Tea," recognized as an intangible cultural heritage, attracts significant attention as visitors engage in the traditional preparation process [40][41]. Group 3: Marine Resources - The Shantou New Sheng Aquaculture Co., Ltd. showcases live lobsters and purple sea urchins, emphasizing the region's rich marine resources and quality seafood capabilities [47][48]. - Long queues form at the booth of Lufeng City Jurun Ecological Agricultural Technology Co., Ltd., where visitors eagerly await to taste sweet sweet potatoes and authentic Shantou rice noodles [52][53]. Group 4: Marketing and Engagement - The booth of Shantou City Fenglong Rice Industry Co., Ltd. features enthusiastic live streaming to promote the appeal of Shantou's high-quality rice to consumers nationwide [55][56].

Core Insights - The article highlights the upcoming 2025 Global High-end Food and Quality Agricultural Products Expo in Shenzhen, showcasing the Shantou exhibition group and its diverse offerings [5][6][61] - Shantou aims to leverage its unique marine and agricultural products to attract global customers and enhance its market presence [10][59] Group 1: Event Overview - The expo will take place from October 22 to 24 at the Shenzhen Convention and Exhibition Center, featuring a comprehensive exhibition area of 540 square meters [5][9] - Shantou will present an "1+8+N" strong lineup, including eight themed activities and numerous independent exhibitions to showcase its industrial landscape and flavor strengths [7][10] Group 2: Product Offerings - The Shantou exhibition area will feature nearly 20 representative enterprises from sectors such as aquaculture, agriculture, and livestock, presenting over a hundred products [13][14] - Visitors can experience a variety of Shantou's seafood, including "Shantou Three Delicacies" (morning island oysters, sea bass, and mackerel), with educational sessions on their cultivation and cooking methods [16][17] Group 3: Cultural Experience - The expo will include cultural activities, such as a hands-on experience of the Hakka Lei Tea non-heritage production technique, allowing visitors to learn and taste this traditional beverage [32][34] - Performances featuring local folk songs and dances will enhance the cultural atmosphere of the event, creating a unique blend of tradition and modernity [41][44] Group 4: Business Opportunities - The event aims to establish an efficient platform for production and sales connections, promoting high-quality agricultural development in Shantou [47][48] - A dedicated "2025 Shantou Specialty Agricultural Products Supply and Demand Matching Conference" will facilitate direct interactions between suppliers and buyers, employing a one-on-one matching model for effective business connections [54][56]

Core Points - The event celebrates the vitality of the forestry industry in Guangdong, showcasing over 100 unique forestry products from more than 70 exhibitors across 21 cities in the province [4][5][11]. - The exhibition features a variety of products, including health foods, teas, and handmade crafts, emphasizing the connection between nature and consumer goods [10][56][75]. Group 1: Event Overview - The event is part of the third economic forestry autumn consumption activity in Guangdong, aimed at promoting local products [4][11]. - It highlights the diverse offerings of the forestry industry, from fresh fruits to health products, demonstrating the economic potential of the forestry sector [6][10]. Group 2: Featured Products - The exhibition includes a range of teas, such as Yingde black tea and Chaozhou Phoenix Dan Cong, which reflect the unique flavors of the region [19][23][27]. - Health products like five-finger peach and Lingzhi mushrooms are showcased, emphasizing their popularity and health benefits among consumers [56][60]. Group 3: Craftsmanship and Artistry - The event features handmade items, including incense and wooden crafts, showcasing the intricate craftsmanship involved in forestry products [75][81]. - Each piece is highlighted for its artisanal quality, connecting consumers to the natural beauty and cultural heritage of the region [81][82].

Core Insights - The article highlights the unique agricultural products of Shanwei, emphasizing the region's rich biodiversity and the quality of its green produce, which includes green plums, tea, and oil fruits [1][4][21]. Summary by Categories Agricultural Products - Shanwei is known as the "Hometown of Green Plums," with 123,000 acres of green plum orchards producing various types of plums, including Qingmei and Baifenmei, characterized by their rich organic acids and microelements [6][7]. - The region has developed 34 patents for diverse green plum products, including green plum wine, preserved plums, and plum vinegar, enhancing the integration of these products into daily life [8][9]. Tea Industry - The Lianhua Mountain tea, a traditional tea from eastern Guangdong, benefits from its mountainous terrain (elevation of 80-700 meters) and favorable climate conditions, resulting in high-quality tea varieties such as honey orchid and osmanthus-scented teas [11][12]. - Local tea farmers employ eco-friendly cultivation methods combined with traditional processing techniques to preserve the natural flavor of the tea, which is well-received by consumers [14]. Unique Fruits - The oil fruit, known scientifically as "Yuganzi," is notable for its high vitamin C content, nearly eight times that of oranges. The cultivation area for oil fruits in Shanwei is approximately 61,000 acres, with a total output of 12,800 tons and a market value of 300 million yuan [17][18]. - Besides being consumed fresh, oil fruits are processed into trendy beverages such as oil fruit juice and sparkling oil fruit drinks [19]. Upcoming Events - Shanwei's green agricultural products will be showcased at the 2025 Global High-end Food and Quality Agricultural Products Expo in Shenzhen, highlighting the region's ecological beauty and culinary richness [22][23].

Core Viewpoint - The event celebrating the 2025 Chinese Farmers' Harvest Festival in Luhua County, Shantou City, showcases the achievements in agriculture and the implementation of the "Media+" empowerment initiative to enhance agricultural development and promote local products [3][50]. Group 1: Event Highlights - The celebration featured unique intangible cultural heritage performances, including the "Lei Tea Fragrance" show, which highlighted local traditions and attracted attendees [2][10]. - The event included a "small gathering" for harvest discussions, showcasing agricultural highlights and achievements in the region [4][7]. - The opening ceremony was marked by performances and speeches emphasizing the importance of local agricultural products and community engagement [19][20]. Group 2: Agricultural Development - Luhua County is recognized as the "Hometown of Chinese Green Plums" and has implemented the "Cultivated Land Bank" model to enhance land resource utilization [11][12]. - The county's deputy mayor highlighted the development of a full agricultural industry chain, focusing on key products such as green plums, tea leaves, and oil citrus [13][14]. - The event featured representatives from the green plum and lychee industries sharing their success stories, emphasizing the development of over 30 products from green plums alone [23][25]. Group 3: "Media+" Empowerment Initiative - The "Media+" empowerment initiative aims to build a robust agricultural market system, enhancing the influence and competitiveness of local agricultural products [56][64]. - A strategic cooperation ceremony was held, granting the Southern Rural Newspaper the role of a strategic partner in the "Media+" initiative, promoting collaboration between government and media [66][70]. - The initiative is expected to break down information barriers and optimize resource allocation, contributing to rural revitalization efforts [71][72].

Group 1 - The article highlights the story of Fang Min, a girl from Chaoshan, who is transforming the "contradictory fruit" oil olive into a "treasure fruit" [1] - It emphasizes the themes of choice, courage, passion, and responsibility in the context of rural revitalization [1] Group 2 - The article discusses the financial disparity over five years, illustrating that some individuals can turn an investment of 1 million into 30 million, while others may only retain 500,000 [2] - It raises questions about the perceived value of oil olive, suggesting that it may not be as exceptional as believed [2]

Core Viewpoint - Dongpeng Beverage aims to maintain stable growth in the Guangdong market through multi-dimensional efforts in product development, marketing, and channel expansion [1] Product Strategy - The company plans to enhance existing product growth while expanding into new categories such as electrolyte drinks, tea beverages, coffee drinks, and local specialty health products like oil olive and dried tangerine peel [1] Marketing Approach - Dongpeng Beverage will leverage big data for precise advertising placements and sponsor local sports events and folk activities to boost brand visibility [1] Channel Development - The company intends to strengthen traditional channel partnerships, improve product distribution and display quality, and expand its online sales channels [1]

Core Viewpoint - The article highlights the unique culinary culture of Guangdong, emphasizing the "sweet" flavor philosophy that has developed in response to the region's humid and hot climate, and promotes the upcoming food promotion event in Xinjiang featuring Guangdong specialties [3][27]. Group 1: Guangdong Culinary Philosophy - The article introduces the concept of "甘味" (sweet flavor) as a health philosophy in Guangdong, which is believed to help clear heat, dispel dampness, and stimulate appetite [8][19]. - It discusses the significance of various flavors such as sweet, salty, sour, preserved, bitter, and fragrant, which are integral to the culinary identity of Guangdong [5][6]. Group 2: Health Benefits of Local Foods - The article describes how certain foods, particularly those that are slightly bitter and sweet, can provide health benefits, especially during the long, hot, and humid summers in Guangdong [7][19]. - It mentions traditional herbal teas available in local shops that combine bitter and sweet flavors, which are believed to have medicinal properties and are a staple in the local diet [15][18]. Group 3: Cultural Exchange Event - The "疆品南下 粤品北上" (Xinjiang products going south, Guangdong products going north) event will take place from June 26 to 30, 2025, during the China-Eurasia Commodity and Trade Expo, showcasing Guangdong's unique foods [3][27]. - The event aims to foster cultural exchange and appreciation between the people of Guangdong and Xinjiang through culinary experiences [28][29].