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当全球用户为100吋电视投票,背后究竟是在选择什么?
Sou Hu Wang· 2025-05-28 09:52
Core Viewpoint - The global market for large-screen televisions, particularly 100-inch models, is experiencing significant growth, driven by advancements in Chinese display technology and increasing consumer demand for high-quality viewing experiences [3][10]. Group 1: Market Trends - The global shipment of 100-inch and larger televisions is projected to grow by 63.8% year-on-year by the first quarter of 2025, indicating a strong consumer shift towards larger screens [3]. - Hisense is leading the 100-inch television market with a global shipment share of 58% in 2024, meaning that for every two 100-inch televisions sold worldwide, one is from Hisense [3]. Group 2: Consumer Preferences - Modern consumers prioritize high picture quality over merely larger screen sizes, with companies like Hisense addressing previous pain points such as blurriness and eye strain associated with large screens [5][7]. - Hisense's 116-inch RGB-Mini LED television has broken industry barriers by combining high brightness with pure color representation, enhancing the viewing experience even at close distances [7]. Group 3: Technological Advancements - The latest Hisense models, such as the E8Q Pro, feature advanced AI picture quality chips that optimize various parameters in real-time, significantly enhancing the viewing experience for high-demand content [9]. - Hisense has developed low-reflection wide-view screens, such as the black曜屏 Ultra, which minimizes environmental light interference, allowing for clear picture quality even in bright conditions [9]. Group 4: Global Impact - The increasing adoption of Chinese 100-inch televisions signifies a shift in global display technology competition, showcasing China's advancements in screen technology and its alignment with consumer needs [10]. - As a global partner for the 2025 FIFA Club World Cup, Hisense aims to leverage its technological innovations to provide exceptional viewing experiences to a broader audience [10].