可比门店中，标准超市和社区超市表现优于大型超市；超过一半的超市门店来客数增长，线上业务持续 增长，72%企业线上销售同比提升，其中超过三成企业保持超过20%的高增长。 此外，81%企业2025年实施了门店调改，其中90%以上的调改企业取得了业绩增长。超市门店调改更多 关注顾客体验和客流，其中，烘焙品类在提升到店频次、承接即时消费和强化门店形象方面作用明显。 对于2026年的经营战略，多数超市企业以稳中求进为主，超半数计划通过设施升级、区域深耕或跨区域 扩张推进发展，约两成采取收缩优化；渠道优化方面，重点举措集中在商品与渠道效率提升、线上线下 （300959）融合及门店与组织系统升级；人力资源管理方面，趋向精细化管理，人效提升显著，薪酬福 利稳中有升。总体来看，超市行业正从"规模导向"向"质量与效率导向"转型。 经济观察网据央视新闻客户端消息，记者今天(23日)从中国连锁经营协会了解到，中国连锁经营协会日 前对全国3万多家连锁超市门店进行了摸底调查。调查显示，2025年，我国连锁超市整体经营呈现稳中 有升、分化明显的特征。 数据显示，被调查的3万多家超市门店2025年总销售额超过4000亿元。其中，销售总额同比 ...

Core Insights - The retail market in Guangzhou shows stability with a slight increase in vacancy rates and a decrease in average rental prices, indicating a cautious but evolving landscape for retail properties [1][2]. Retail Market Overview - The retail property vacancy rate in Guangzhou for the first half of 2025 is reported at 12.7%, with a minor increase of 0.1 percentage points year-on-year and a decrease of 0.2 percentage points quarter-on-quarter, demonstrating better stability compared to the office market [1][2]. - Average rental prices in Guangzhou have decreased by 0.3% year-on-year, now standing at 619.1 yuan per square meter per month [2]. Changes in Consumer Behavior - The restaurant sector is experiencing significant changes, with major dining establishments adopting a more cautious approach due to declining profit margins, contrasting with the more optimistic outlook of upgraded dining brands [2]. - National retail innovation pilot policies are driving changes in consumer behavior, promoting trade-in programs and the integration of online and offline shopping experiences [5]. Retail Innovations and Trends - The first batch of 38 cities has been designated as national retail innovation pilot cities, reflecting a shift in consumer trends towards green and circular consumption [5]. - New retail formats are emerging, including second-hand stores and the integration of live streaming in physical retail, enhancing the online-offline fusion trend [5]. Supermarket Sector Developments - The supermarket sector is undergoing significant transformations, with a focus on enhancing the freshness of products and introducing new operational concepts [7][9]. - Notable changes include the introduction of a higher proportion of imported goods, an increase in fresh and baked goods, and the implementation of a "fresh" shopping experience in stores like Dailian [7][9]. - Dailian's recent store renovations aim to cater to younger consumers by expanding product offerings, including a significant increase in baked goods and ready-to-eat meals [9]. Challenges and Future Outlook - While many supermarkets are pursuing renovations, the success of these changes will ultimately depend on consumer acceptance and the ability to meet market demands while maintaining competitive pricing [11].