深圳市瑞凌实业集团股份有限公司 投资者关系活动记录表 证券代码：300154 证券简称：瑞凌股份 高可靠性、高性价比及良好的售后服务得到了用户的广泛好评，公司的瑞凌、锐 龙等品牌在行业内享有较高的知名度、美誉度。公司品牌具有较强的号召力。目 前，公司已构建起覆盖国内外的立体化经销商网络。在国内市场，一级经销商接 近 400 家，二级经销商超过 2000 家，形成了层级清晰、渗透广泛的国内销售布局； 在海外市场，目前在全球 60 多个国家和地区拥有 100 余家经销商，业务覆盖全球 多个国家和地区。 （3）品质与性价比优势：公司基于深厚的技术积累，在产品开发设计时就重 点考虑品质保障和成本控制。公司产品可靠性高，故障率大幅低于行业平均水平， 使用寿命处于行业领先水平。公司产品在使用过程中电弧稳定性好，性能稳定， 焊接效率高，焊接成型美观，焊接过程飞溅小，操作人员 使用舒适，且价格相对 较低，有性价比优势。 问题 2：焊接设备行业未来发展方向和趋势？ 全球焊接设备的发展呈现如下趋势：焊机控制数字化、工艺控制智能化、系 统集成网络化、自动化等。 问题 3：公司数字化焊机发展情况？ 公司在数字化技术和产品方面布局多年 ...

Core Insights - Shenzhen Ruiling Industrial Group Co., Ltd. reported a decline in revenue and net profit for the first half of 2025, with revenue at 477 million and net profit at approximately 49.77 million, representing year-on-year decreases of 13.44% and 12.63% respectively [1] Financial Performance - The company's revenue for the first half of the year was 477 million, down 13.44% year-on-year [1] - Net profit attributable to shareholders was approximately 49.77 million, a decrease of 12.63% compared to the previous year [1] - Revenue from the inverter welding and cutting equipment series decreased by 5.72% year-on-year [1] - Revenue from welding accessories dropped by 19.57% year-on-year [1] - Revenue from precision sheet metal and structural components decreased by 11.37% year-on-year [1] Business Focus and Innovation - The company is committed to innovation-driven development, focusing on three main directions: "intelligent, efficient, and green" [1] - Significant progress has been made in technology breakthroughs to support product upgrades [1] - The self-developed "Tiangong" 3.0 chip has been adapted for multiple products, enhancing welding performance and ease of operation [1] - The "Tiangong" 4.0 chip is currently undergoing testing [1] - The application of silicon carbide field-effect transistors in arc welding products has improved power density and response speed while reducing energy consumption [1]

Core Viewpoint - RuiLing Co., Ltd. demonstrates strong growth and significant advantages in the welding equipment industry, driven by continuous technological innovation, a solid industry position, and forward-looking strategic layout [1][2][3] Group 1: Technological Innovation - Technological innovation is the core competitive advantage of RuiLing Co., Ltd., with over 200 national patents and some technologies reaching international leading standards [1] - The company has made significant breakthroughs in digital welding technology and new welding materials through partnerships with research institutions and universities [1] - The application of the "Tiangong" chip in RuiLing's products has significantly enhanced product competitiveness, marking a transition to a "chip era" in inverter welding machines [1] Group 2: Market Position and Product Competitiveness - RuiLing Co., Ltd. maintains a high market share in the domestic market due to quality products, comprehensive after-sales service, and a strong brand reputation [2] - The company is expanding its international presence and competing with well-known international brands, enhancing its global brand influence [2] - The company promotes its own brands and implements differentiated branding strategies to meet various consumer needs, with brands like RuiLing and RuiLong enjoying high recognition in the welding industry [2] Group 3: Business Expansion and Transformation - RuiLing Co., Ltd. is actively seeking business expansion and transformation opportunities in welding equipment, smart manufacturing, chip research and development, precision components, industrial robots, and new energy [2] - The company offers a one-stop service capability in welding automation, including design, production, installation, and commissioning of automated welding production lines [2] - By leveraging its advantages in products, technology, application experience, and project management, the company aims to design and build large-scale robotic automated welding production lines, providing new growth potential for future performance [2] Group 4: Commitment to Sustainable Development - RuiLing Co., Ltd. is responding to policy directions and market trends by promoting technological innovation and product upgrades focused on green manufacturing and energy conservation [3] - The company continues to invest in research and development of green welding products to reinforce its industry-leading position and contribute to sustainable development [3] - Looking ahead, RuiLing Co., Ltd. plans to enhance its international presence while consolidating its domestic market leadership, aiming to contribute more to the global welding equipment industry's development [3]

Group 1: Company Overview - The company is Shenzhen Ruiling Industrial Group Co., Ltd., with the stock code 300154 and the abbreviation Ruiling Co., Ltd. [1] - The company focuses on welding equipment, including inverter welding and cutting equipment, and automation products [2][4]. Group 2: Product Categories - The main product categories include inverter DC manual arc welding machines, inverter argon arc welding machines, semi-automatic gas shielded welding machines, and plasma cutting machines [2]. - The automation series includes welding trolleys, digital welding equipment, high-efficiency welding systems, and robotic welding system integration [2][7]. Group 3: Market and Customer Base - The customer base is diverse, covering industries such as shipbuilding, steel structures, furniture, machinery, construction, hardware, decoration, and oil pipelines [2][3]. - The company primarily uses a distributor sales model, making it challenging to quantify specific downstream industry demand [3]. Group 4: International Sales - Approximately one-third of the company's inverter welding and cutting equipment sales are from overseas markets [5]. - The company has over 100 distributors in more than 60 countries, with a focus on Southeast Asia, Australia, the Middle East, and Russia [5]. Group 5: Technological Development - The company has developed a digital welding machine-specific chip that enhances product performance and reduces costs, successfully applied across multiple product lines [4][9]. - The company holds over 200 national patents and emphasizes continuous technological innovation as a core competitive advantage [8][9]. Group 6: Sales Strategy - The company has nearly 400 primary distributors and over 2,000 secondary distributors domestically, with more than 100 overseas distributors [10]. - Digital marketing efforts include promoting products on platforms like Douyin, Kuaishou, and WeChat, enhancing online service quality [10]. Group 7: Future Development - The company aims to explore sustainable development opportunities and strategic partnerships with leading enterprises in welding equipment, smart manufacturing, and related fields [6]. - The company is actively developing laser welding products, which are seeing an upward sales trend [11].