（来源：内蒙古日报） 转自：内蒙古日报 2026年元旦已至，通辽市消费市场提前升温，商超零售、汽车展销、餐饮美食等多个领域人气攀升、交 易活跃，全城涌动着红火热闹的消费热潮。 零售与汽车消费的双重火热，勾勒出节日消费的热闹图景，而舌尖上的烟火气，更让这份节日的红火暖 意十足。各大餐厅紧扣节日聚餐需求，推出团圆家宴等定制套餐，成为市民聚餐的热门选择。线上外卖 同样火爆，美团、饿了么平台的节日套餐订单量同比增长显著，不少商家推出"满减+赠礼"双重福利， 让市民在家也能尽享舌尖上的新年滋味。 作为节前消费的主力军，商超零售市场率先打响消费热潮"第一枪"，喜庆的节日氛围叠加诚意满满的优 惠活动，点燃市民的购物热情。走进内蒙古伊乐鲜生商贸有限公司，红色促销海报、红色商品价签与红 色挂饰相映成趣，处处洋溢着节日气息。生鲜果蔬、特色零食、日用百货等商品整齐摆满货架，百余种 商品推出大幅折扣，吸引一波又一波市民驻足选购。大润发通辽店同步加码节前福利，推出"跨年囤货 节"，超千种商品低至3折，收银台前排队结账的市民络绎不绝。 在零售消费持续火爆的同时，大宗消费也迎来节前销售旺季。这几日，通辽万路汽车销售服务有限公司 店内人头攒 ...

Group 1: Night Economy Trends - The night economy is thriving with various activities such as night markets, sports events, and cultural experiences driving consumer engagement [1][4] - In Huangshi, the integration of sports activities and night training has significantly increased participation, with over 300 people exercising nightly, doubling previous numbers [2][3] - Huangshi's sports events have attracted 11.84 million local residents and 2.83 million tourists, generating over 25 million yuan in related consumption [3] Group 2: Consumer Preferences in Changsha - In Changsha, new consumer brands are gaining popularity, particularly in the Taiping Old Street area, where long queues are common at local shops [5][6] - The "Didao Changsha Minyi Museum" and "Momo Dim Sum" offer unique cultural experiences, attracting over 541,000 visitors since opening, with night traffic being a significant contributor [5][6] - Nighttime consumption in Changsha accounts for 60% of total consumption, with over 1 million people employed in the sector [6] Group 3: Culinary Attractions in Mangshi - The Mangshi night market showcases local cuisine, attracting tourists with its unique food offerings and industrial-style ambiance [7][8] - The market features a variety of local dishes, including grilled fish and traditional drinks, enhancing the culinary experience for visitors [7][8] - Mangshi's new play factory night market has been recognized as a provincial-level night cultural and tourism consumption cluster, promoting local entrepreneurship [8]

Group 1: Night Economy Trends - The night economy is experiencing significant growth, with various regions innovating consumption scenarios and promoting business integration to stimulate consumer potential [7][9][10] - In Huangshi, the "Night Training, Night Practice, Night Competition" series of events has led to increased participation in sports activities, with 24 events held since May, attracting over 118,400 local residents and 28,300 tourists, generating indirect consumption exceeding 25 million yuan [9][10] - In Changsha, night consumption accounts for 60% of total consumption, with over 1 million people employed in the sector, highlighting the city's focus on developing night economy demonstration areas [11][12] Group 2: Sports and Fitness Consumption - The Fuke Sports Center in Huangshi has seen a doubling of daily visitors to over 300 since July, attributed to the integration of various sports resources and the introduction of night training programs [8][9] - The center has launched 10 night training classes with a renewal rate of 75%, achieving full utilization of its facilities during night hours [8][9] Group 3: Food and Beverage Innovations - In Changsha, new consumer brands are thriving, with the "Didao Changsha Minyi Museum" attracting over 541,000 visitors since its opening, primarily during night hours [10][11] - The "Zero Snacks" store in Changsha reports an average weekend foot traffic of over 10,000, indicating a strong demand for unique food experiences among young consumers [11] Group 4: Cultural and Tourism Integration - The new night market in Mangshi, Yunnan, combines industrial heritage with local culture, attracting tourists with its unique food offerings and vibrant atmosphere [12][13][14] - The market features a variety of local delicacies and has become a popular destination for both locals and visitors, contributing to the region's night economy [13][14]

Group 1: Summer Consumption Trends - The summer consumption market is experiencing a vibrant atmosphere with innovative consumption scenarios and integration of business formats [1] - The series of reports will focus on new highlights in the summer consumption market, showcasing practices that optimize supply and meet new consumer demands [1] Group 2: Sports Activities in Huangshi - In Huangshi, the popularity of sports activities is rising, with a basketball training team of 49 members regularly training at the Fuke Sports Center [2][3] - The sports center has seen a daily attendance of over 300 people since July, doubling the numbers from previous months, with peak hours after 5 PM [3] - The "Night Training, Night Practice, Night Competition" series of events has significantly boosted local sports consumption and increased the center's visibility [4] Group 3: Economic Impact of Sports Events - The series of sports events in Huangshi has attracted 11.84 million local residents and 2.83 million tourists, generating over 25 million yuan in indirect consumption [4] - A "sports points redemption" mechanism has been introduced, allowing citizens to earn points through participation, which can be exchanged for discounts and sports equipment [4] Group 4: New Consumption Brands in Changsha - In Changsha, new consumption brands are thriving, particularly in the Taiping Old Street area, attracting long queues of young consumers [5][6] - The "Didao Changsha Minyi Museum" and "Momo Dim Sum" showcase local culture and have seen over 541,000 visitors since opening, with night traffic being a significant contributor [6] Group 5: Night Economy in Changsha - Nighttime consumption accounts for 60% of total consumption in Changsha, with over 1 million people employed in the sector [7] - The city is focusing on developing 10 municipal night economy demonstration districts and 200 demonstration stores to enhance nighttime economic activities [7] Group 6: Unique Night Market in Mangshi - The new night market in Mangshi, Yunnan, combines industrial style with local culture, attracting numerous visitors with its diverse food offerings [8][9] - The night market features a variety of local delicacies and has become a popular spot for both locals and tourists, enhancing the region's cultural appeal [8][9] - The market also includes an entrepreneurial street for young entrepreneurs to sell ethnic accessories and original products, further enriching the local economy [9]