在本次活动中，娜美携花田玑密旗下多款玫瑰护肤产品亮相"家乡好物上链接"展区。其主打的"玫瑰花 苞液"作为抖音平台纯露/花苞水类目TOP1，深受消费者喜爱，单场直播销售额屡创新高。 娜美深耕平阴玫瑰产业，依托6万亩花田资源，通过"溯源直播"带领观众走进花田与工厂，直观展示从 种植到成为护肤佳品的全产业链，极大提升了消费者对平阴玫瑰的信任与认可。三年来，她带领团队实 现销售额突破2亿元，直接带动千余户花农增收，真正实现了"一朵花富一方人"的乡村振兴愿景。 2025年10月16日，由山东省商务厅主办的"数商兴农庆丰收暨九九网购节"电商促消费活动在青岛莱西市 人民广场隆重启动。花田玑密品牌创始人、主播娜美（张建霞）凭借其在玫瑰电商领域的突出贡献，成 功入选"2025山东省优秀兴农主播案例"，花田玑密（济南）生物技术有限公司入选"2025山东省优秀兴 农电商企业案例"。 此次入选2025山东省优秀兴农主播案例和优秀兴农电商企业案例，是对娜美及其团队在电商助农、品牌 塑造、产业带动等方面成绩的充分肯定。未来，花田玑密将继续秉承"天然玫瑰，以花养肤"的品牌理 念，推动平阴玫瑰产业数字化、品牌化发展，助力家乡好物走向世界。 ...

Core Insights - The 8th China Farmers' Harvest Festival highlights the significance of agricultural achievements during the "14th Five-Year Plan" period, showcasing a record grain production of 1.4 trillion jin in 2024, an increase of 74 billion jin from 2020, ensuring food security for 1.4 billion people [2][3] - The festival serves as a platform for promoting agricultural innovation, deep processing of products, and enhancing the integration of the agricultural industry chain, aiming for high-quality and sustainable development in Chinese agriculture [2][3] Agricultural Transformation - The concept of "harvest" has evolved beyond mere yield to encompass value-added processing, brand differentiation, and resource integration, reflecting a shift from scale-based growth to value-based development [3] - The festival acts as a window to showcase the transformation and upgrading of Chinese agriculture [3] Seed Industry Developments - Seeds are identified as the foundation of agriculture and national food security, with advancements in breeding technologies leading to the emergence of new, resilient varieties [4] - The shift from reliance on imported seeds to domestic innovation is crucial for enhancing the genetic diversity and market options in the Chinese pear industry [4] Livestock Breeding Innovations - The introduction of the "Guangming No. 2" white feather chicken marks a significant breakthrough in China's poultry breeding, moving from complete reliance on imports to domestic production [5] - The chicken exhibits superior growth performance and adaptability, contributing to the stability of the meat industry in China [5] High-Quality Beef Production - The development of the Gaoqing Black Cattle has filled a gap in the high-end beef market, with the potential for high returns for farmers through efficient processing and distribution [6] - The self-breeding of essential crop varieties has reached over 95% in China, ensuring that domestic seeds are primarily used for domestic food production [6] Agricultural Value Chain - Companies like Bosida are focusing on deep processing of agricultural products to stabilize prices and enhance farmer income, addressing challenges in traditional farming [7] - The integration of agriculture with e-commerce and cultural tourism is seen as a way to attract younger generations back to rural areas, combating rural aging [7] Product Diversification and Economic Impact - The comprehensive utilization of products like the "Chinese First Pomelo" has significantly increased its economic value, with annual production value exceeding 5.06 billion yuan [8] - The deep processing of roses has led to increased prices for farmers, enhancing their income by 15%-20% per acre [8] Agricultural Processing Growth - The agricultural processing sector is transitioning from isolated developments to clustered growth, with major provinces forming billion-yuan processing clusters [9] - The online retail of agricultural products is projected to exceed 630 billion yuan in 2024, indicating robust growth [9] Smart Agriculture Innovations - The introduction of modern agricultural machinery, such as the DJI T100 drone, demonstrates significant efficiency improvements in various farming scenarios [10] - Smart tools are designed to alleviate labor shortages and reduce costs in agriculture, enhancing productivity and operational efficiency [11] Digital Agriculture Advancements - The integration of digital technology in agriculture is transforming traditional practices, allowing for data-driven decision-making and improved management efficiency [12] - Smart beekeeping solutions enable better monitoring and management of bee colonies, significantly increasing labor efficiency [12]