Core Insights - Douyin E-commerce introduced a pioneering "quality inspection and logistics integration center" (QIC) model, enhancing transparency and standardization in the jade industry, which is expected to boost consumer confidence and economic growth [1][3][7] Group 1: QIC Model and Its Impact - The QIC model involves a comprehensive process of quality inspection, warehousing, and logistics, ensuring that products undergo multiple checks before shipping, thus reducing risks of fraud [3][6] - The QIC has partnered with eight authoritative institutions, achieving an average daily inspection volume exceeding 20,000 orders, and reducing logistics and inspection costs for merchants by nearly 50% [3][6] - Research indicates that 70% of consumers choose to purchase jewelry and jade products on Douyin E-commerce due to the assurance provided by the QIC service [1] Group 2: Industry Growth and Trends - The jewelry e-commerce retail sales in China are projected to reach 298.26 billion yuan in 2024, marking a 16.4% year-on-year increase, with live-streaming e-commerce expected to contribute significantly to this growth [3][4] - The live-streaming e-commerce sector is anticipated to surpass 4.5 trillion yuan in gross merchandise volume (GMV) in 2024, accounting for nearly one-third of online retail sales and contributing 80% to the growth of e-commerce [3] - The QIC model is seen as a replicable framework for the industry, promoting standardization and expanding consumer trust, which is crucial for the growth of both the jewelry sector and the broader live-streaming e-commerce market [7]

Core Insights - Douyin E-commerce has launched a quality inspection and warehousing integration center (QIC) to enhance transparency and standardization in the jewelry and jade industry, addressing long-standing issues such as false advertising and counterfeit certifications [1][3] - The QIC service, which began in 2020, has significantly improved consumer confidence, with 70% of consumers choosing to purchase jewelry and jade products on Douyin E-commerce due to the service's guarantees [1][3] Group 1: QIC Operations and Impact - The QIC system covers all aspects of quality inspection, warehousing, and logistics, ensuring authenticity and professionalism through a mechanism that assigns orders to different testing institutions [3] - Products undergo multiple tests for appearance, material, and weight before receiving a quality inspection report, with an average daily testing volume exceeding 20,000 orders [3] - The implementation of QIC has reduced logistics and quality inspection costs for merchants by nearly 50% per order [3] Group 2: Industry Growth and Trends - The jewelry e-commerce retail market in China is projected to reach 298.26 billion yuan in 2024, with a year-on-year growth of 16.4% [3] - The live e-commerce sector is expected to surpass 4.5 trillion yuan in gross merchandise volume (GMV), accounting for nearly one-third of online retail sales and contributing 80% to the growth of e-commerce [3] - The collaboration between Douyin E-commerce and various small and medium-sized enterprises is fostering market expansion and promoting digital transformation within the industry [4] Group 3: Case Studies and Future Outlook - Companies like Yuangan Jewelry and Cuiyu Jade have successfully integrated the QIC model, significantly reducing costs and establishing consumer trust [6] - The ongoing challenges posed by unscrupulous merchants evading scrutiny may impact consumer confidence, but Douyin E-commerce plans to continuously upgrade the QIC service to protect consumer rights and lower operational costs for merchants [6] - The QIC model is seen as a valuable reference for the industry, with expectations that improved quality inspection systems will enhance standardization and unlock further consumer potential, contributing to economic growth [6]

Core Insights - Douyin E-commerce introduced a quality inspection and warehousing integration center (QIC) to enhance transparency and standardization in the jade industry, contributing to economic growth and consumer confidence [1][3] - The QIC system covers quality inspection, storage, and logistics, ensuring that products undergo multiple checks before shipping, thus reducing risks of counterfeit certificates and product swaps [3][6] - The jewelry e-commerce retail market in China is projected to reach 298.26 billion yuan in 2024, with a year-on-year growth of 16.4%, driven significantly by live-streaming e-commerce [3][7] Industry Developments - The QIC model has reduced logistics and quality inspection costs for merchants by nearly 50%, enhancing consumer trust and promoting industry standardization [3][6] - The live-streaming e-commerce sector is expected to surpass 4.5 trillion yuan in gross merchandise value (GMV) in 2024, accounting for nearly one-third of online retail sales and contributing 80% to the growth of e-commerce [3][4] - The collaboration between Douyin E-commerce and various authoritative inspection agencies has led to an average daily inspection volume exceeding 20,000 orders [3][6] Market Trends - The live-streaming e-commerce model has expanded the consumer base for the jewelry industry, allowing small and medium-sized enterprises to thrive alongside larger brands [4][6] - Companies like Yuangan Jewelry and Cuiyu Jade have successfully leveraged the QIC to reduce operational costs and build consumer trust, leading to significant sales increases [6][7] - The ongoing development of the QIC service aims to further protect consumer rights and lower operational costs for merchants, fostering a more trustworthy shopping experience [6][7]