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地产经纬丨“日光”与“滞销”并存 上海新房分化格局何解?
Xin Hua Cai Jing· 2025-05-29 15:25
Core Insights - The Shanghai new residential property market is experiencing a significant divergence, with high-end projects seeing strong sales while suburban projects struggle to sell [1][2][3] - High-end properties in core areas are driving up overall prices, with some projects achieving record sales figures [2][3][5] - The inventory of unsold new homes in suburban areas remains high, with 79% of available units located outside the outer ring of Shanghai [2][6] High-End Market Performance - Shanghai's high-end residential projects, such as Shanghai Yihua Courtyard, have seen rapid sales, with total sales exceeding 10.871 billion yuan from three batches [1][2] - The trend of "larger area, higher price" has been noted, with many high-end projects achieving record sales on opening days [2][3] - Non-local buyers, particularly from Zhejiang and Jiangsu, represent a significant portion of the high-end market, indicating strong external demand [3][4] Suburban Market Challenges - Suburban projects are facing significant challenges, with some new developments recording zero subscriptions [2][6] - The high inventory of unsold homes in suburban areas is gradually decreasing, but the absolute number remains substantial [6][7] - Factors such as lack of infrastructure and amenities in suburban areas contribute to the difficulty in selling these properties [6][7] Policy and Market Dynamics - Recent policy changes, including reductions in mortgage rates, aim to stimulate demand in the suburban market [6][7] - Developers are adopting strategies like "small batches" of releases to maintain project interest and manage inventory [4][5] - Long-term solutions for suburban inventory issues may require industrial development and improved infrastructure to attract residents [6][7]
上海楼市的“冰与火”:市区豪宅红盘被疯抢,远郊项目遭遇零认购
Mei Ri Jing Ji Xin Wen· 2025-05-15 09:23
Core Insights - The luxury real estate market in Shanghai is experiencing a strong demand, with several high-end properties selling out quickly and achieving record prices, indicating resilience despite global economic uncertainties [1][4][9] - In contrast, the suburban real estate market is struggling, with some new developments facing zero subscriptions and having to cancel their sales events [1][10][11] Group 1: Luxury Market Performance - Multiple luxury properties in Shanghai's inner ring, such as Lujiazui Taikoo Source and Greentown Chaoming Dongfang, have seen rapid sales, with the latter achieving a sales total of 6.988 billion yuan on its opening day [1][4] - The Lujiazui Taikoo Source project sold 55 out of 57 units on the opening day, reflecting a strong market interest with a subscription rate exceeding 220% [4][5] - The Shanghai market recorded a total of 175 luxury units sold within two days, with the highest transaction reaching 180 million yuan for a 731-square-meter duplex [1][9] Group 2: Suburban Market Challenges - The suburban areas of Shanghai, including Pudong, Qingpu, and Songjiang, are facing a stark contrast, with some new projects experiencing low or zero subscription rates, leading to the cancellation of their sales events [1][10][11] - Projects like Jinglan Bay in the Pudong New Area reported no registrations during the subscription period, resulting in the cancellation of the lottery system for selecting buyers [10] - Developers in suburban regions are expressing concerns about the lack of market interest, with some opting to halt promotions and maintain a low profile until market conditions improve [11]