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得利斯与海福盛、新三和签署《战略合作协议》 拓展冻干产品深入休闲食品市场
Quan Jing Wang· 2025-08-03 09:35
Core Viewpoint - Delisi has signed a strategic cooperation agreement with Haifusheng and Xinsanhe to enhance collaboration in product supply, market expansion, technology synergy, and the development of freeze-dried pet food, aiming to leverage each other's strengths for mutual growth [1][2]. Group 1: Strategic Cooperation - The cooperation will focus on product supply and procurement, market expansion, technology collaboration, and the development of freeze-dried pet food [1]. - Delisi aims to utilize this partnership to enhance production efficiency, upgrade its product matrix, and expand market boundaries, particularly in the leisure food sector [1][2]. Group 2: Market Potential - The freeze-dried food market is growing, with China's leisure food industry market size increasing from 410 billion yuan in 2010 to 1,165.4 billion yuan in 2022, and projected to reach 1,237.8 billion yuan by 2027 [2]. - Delisi's collaboration is expected to enrich its product system and leverage its expertise in meat processing to gain a competitive edge in the leisure food market [2]. Group 3: Supply Chain and Production - Delisi has a slaughtering capacity of 3 million heads annually and a prepared food capacity of 180,000 tons, which will be prioritized for supply to its partners [3]. - The "dual-priority" supply chain model will stabilize order demand, reduce production costs, and enhance product quality through long-term cooperation [3]. Group 4: Technological Advancements - The partnership will allow Delisi to enhance its product offerings by integrating advanced freeze-drying technology, leading to innovative and differentiated products [3]. - Both parties will establish a communication mechanism for technology and business exchanges, sharing expertise in deep processing, freeze-drying, and food safety management [3]. Group 5: Sales and Market Penetration - Delisi will benefit from Haifusheng's strong online sales performance and mature operational experience, which will help expand its online market presence and brand influence [4]. - The collaboration will also explore the development of freeze-dried pet food, targeting the growing pet food market, which is expected to grow from 15.7 billion yuan in 2012 to 158.5 billion yuan by 2024, with a compound annual growth rate of 21.2% [4].