《今日家居》最新调研显示，超三成受访者每日久坐超9小时，健康需求已成为驱动市场增长的核心动 力。随着消费者对产品长期可靠性的要求不断提高，升降桌市场竞争已从功能普及迈向以"系统可靠 性"为核心的新阶段，倒逼产业链在核心技术上升级。 2025年10月，《今日家居》最新发布的针对中国升降桌用户的"你的工位懂你吗？"专项调研报告指出， 中国办公家具市场正经历一场深刻的转变。数据显示，健康、实用智能与个性化已成为驱动中国消费决 策的三大核心要素，标志着市场从"功能满足"向"体验至上"的关键转折。这一消费端变革，正倒逼产业 链将竞争焦点延伸至决定电动升降桌长期体验的核心部件——升降系统。 调研揭示核心痛点，健康需求倒逼产品升级 本次调研清晰地勾勒出当前办公一族的普遍困境与期待： 健康刚需化： 32%的受访者每日久坐时间超过9小时，使得针对久坐的健康管理成为迫切需求。高达 67%的办公族期待通过电动升降桌缓解身体不适，61%的用户将桌子能否实现"高度自由调节"视为核心 功能。 智能务实化： 43%的受访者将智能化列为办公环境最需改善的方向，但需求高度务实，拒绝花里胡 哨。稳定无卡顿的升降（38%）、一键操作（37%）及久 ...

Market Overview - The global pet supplies market is projected to reach $256 billion by 2024, with a compound annual growth rate (CAGR) of 6.2%, expected to grow to $476.1 billion by 2034. North America accounts for nearly half (48.02%) of the market share [10][17][51] - The global furniture and home goods market is expected to exceed $1.62 trillion by 2025, with online sales projected to reach 36% of the total market. The Asia-Pacific, Europe, and North America regions account for over 80% of the market share [45][51] Consumer Insights - Millennials are the primary consumers in the pet supplies market, with U.S. pet owners purchasing supplies every 2-3 weeks, spending approximately $17 each time. 62% are willing to bear economic pressure for their pets [19][23] - In the furniture sector, consumers are increasingly favoring sustainable and health-conscious products, with 58% considering environmental factors in their purchasing decisions [56][63] Development Trends - The pet supplies industry is shifting from OEM to brand-focused strategies, with Chinese companies increasingly establishing their own brands and targeting high-end markets. The trend includes a focus on sustainability, smart products, and premium offerings [26][30][51] - The furniture market is witnessing a shift towards minimalistic styles post-pandemic, with outdoor furniture demand rising as consumers seek to create comfortable outdoor spaces [59][63] Payment Empowerment - Payoneer Checkout addresses issues such as cart abandonment (25% due to credit card security concerns) and payment collection challenges in the furniture sector by offering multiple payment options and enhanced security measures [41][42][43] - The optimization of the checkout experience is crucial for increasing conversion rates, with a focus on providing a seamless and secure payment process [42][43]

Core Insights - Yongyi Furniture Co., Ltd. reported a revenue of 2.189 billion yuan for the first half of 2025, representing a year-on-year growth of 6.66% [1] - The company achieved a net profit attributable to shareholders of 133 million yuan, an increase of 4.92% compared to the previous year [1] - The net cash flow from operating activities surged by 1548.97% to 136 million yuan [1] - A cash dividend of 0.16 yuan per share is proposed, amounting to 53 million yuan, which is 39.89% of the net profit for the first half of the year [1] Group 1: Product and Market Strategy - Yongyi Furniture focuses on ergonomic furniture, including office chairs, sofas, massage chair bodies, leisure chairs, and electric height-adjustable desks [1] - The company aims to become a global leader in "sitting health systems" by overcoming technological barriers through continuous research and development [1] - The company has established a specialized market insight and user research organization to optimize product planning and sales strategies [1] Group 2: Innovation and R&D - Yongyi Furniture invested 81 million yuan in R&D in the first half of the year, a 17.57% increase, accounting for 3.71% of revenue [2] - The company obtained 6 invention patents, 56 utility model patents, and 13 design patents during the same period [2] Group 3: International Expansion - The company established a production base in Vietnam in 2018, which has strengthened its customer resources, production capacity, and local supply chain [2] - A new production base in Romania began operations in 2023, enhancing product introduction and capacity ramp-up [2] - Yongyi Furniture is expanding its effective capacity to support further market penetration in Europe and the U.S. [2] Group 4: Sales Strategy - The company is transitioning from a focus on external sales and ODM/OEM to a balanced approach of internal and external sales, alongside its own brand [2] - In external sales, the company emphasizes a "top two" market strategy, leveraging value marketing for major clients and expanding cross-border e-commerce [2] - For domestic sales, the company is enhancing its brand through online and offline channels, focusing on major e-commerce platforms and live streaming [3]