Workflow
秦始皇陵全真XR体验项目
icon
Search documents
文旅科技融合、特色场景赋能 首发经济激活消费市场
Sou Hu Cai Jing· 2025-12-16 01:12
Group 1 - The "first-store economy" has become a significant engine for activating the consumer market this year, with various regions implementing innovative measures to continuously unleash domestic demand potential and inject strong momentum into economic growth [1] - In Xi'an, Shaanxi, the integration of the first-store economy with cultural tourism and technology has led to the popularity of tech-based first-store outlets, driving urban economic growth [3] - The Qin Shi Huang Mausoleum's XR experience project has attracted over 20,000 visitors in three months, allowing tourists to engage with the historical site through digital technology [5] Group 2 - Xi'an has introduced a policy offering up to 1 million yuan in subsidies for first stores, activating commercial vitality through a "first store + business district" linkage model, resulting in the introduction of 279 first stores and 186 launch events from January to November this year [7] - In Fujian, the "All Fujian Shopping" initiative has activated county-level consumption potential, featuring various benefits such as consumption vouchers and government subsidies at local markets, enhancing consumer experiences [9] - Fujian plans to support the creation of a hub for domestic and international brand launches with a special fund of 20 million yuan by 2025, while the province's retail sales of consumer goods reached 1,865.365 billion yuan in the first three quarters, marking a 5.4% year-on-year increase [9]
文旅科技融合、特色场景赋能…首发经济+创新举措激活消费市场
Sou Hu Cai Jing· 2025-12-15 15:03
Group 1 - The concept of "first-store economy" has emerged as a significant driver for activating the consumer market, with various regions implementing innovative measures to unleash domestic demand potential and inject strong momentum into economic growth [1] - In Xi'an, the integration of the first-store economy with cultural tourism and technology has led to the popularity of tech-based first-store outlets, becoming a new engine for urban economic growth. The Qin Shi Huang Mausoleum's XR experience space has attracted over 20,000 visitors in just three months of trial operation [3][5] - Xi'an has introduced a policy offering up to 1 million yuan in subsidies for first stores, activating commercial vitality through a "first store + business district" linkage model. From January to November this year, Xi'an has attracted 279 first stores and held 186 first-store events, indicating a continuous rise in commercial activity [7] Group 2 - In Fujian, the "All Fujian Shopping" initiative has been launched to stimulate county-level consumption potential, featuring various benefits such as consumption vouchers and government subsidies at local markets. The province aims to create a hub for domestic and international brand launches and original brand incubation with a special fund of 20 million yuan by 2025. In the first three quarters of this year, the total retail sales of consumer goods in Fujian reached 1,865.365 billion yuan, marking a year-on-year growth of 5.4% [9]